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Ed Hardy Premium Beer - Cerveceria Mexicana S.A. De C.V.

Not Rated.
Ed Hardy Premium BeerEd Hardy Premium Beer

Displayed for educational use only; do not reuse.
BA SCORE
52
awful

57 Ratings
THE BROS
-
no score

(send 'em beer!)
Ratings: 57
Reviews: 40
rAvg: 1.81
pDev: 32.6%
Wants: 3
Gots: 2 | FT: 0
Brewed by:
Cerveceria Mexicana S.A. De C.V. visit their website
Mexico

Style | ABV
American Adjunct Lager |  ABV ?

Availability: Year-round

Notes/Commercial Description:
No notes at this time.

(Beer added by: dsa7783 on 09-21-2009)
Beer: Ratings & Reviews
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Ratings: 57 | Reviews: 40 | Display Reviews Only:
Reviews by ZenAgnostic:
Photo of ZenAgnostic
1.85/5  rDev +2.2%
look: 4.5 | smell: 3 | taste: 1.5 | feel: 1.5 | overall: 1

12oz can poured into a clear plastic cup. No discernible date.

Appearance - Clear straw body. One finger white head. Decent stick and retention.

Smell - Slight corny musk. Mild. Some sweetness.

Taste - Metallic. Musky. Smooth overall but pretty bad.

Mouthfeel - Light. Watery. Some carbonation, but the metallic astringency really kills it.

Overall Drinkability - Wow. This may be my first and only actual drain pour.

ZenAgnostic, Oct 26, 2011
More User Reviews:
Photo of LXIXME
1.5/5  rDev -17.1%

LXIXME, May 06, 2014
Photo of avisong
1.25/5  rDev -30.9%

avisong, Apr 07, 2012
Photo of tjd112
1.25/5  rDev -30.9%
look: 2 | smell: 2 | taste: 1 | feel: 1 | overall: 1

Brought with a microbrewery pack from Spirits Unlimited in Manahawkin, NJ

This beer has a fizzy head, straw color and minimal lacing. The smell can be best described as corn, corn, corn, corn and the smell follows the taste; with a little bit of alka seltzer mixed in. The mouthfeel was so much like water, I had to pour it into the drain, that is how undrinkable it is.

tjd112, Nov 30, 2009
Photo of EagleTalon
1.83/5  rDev +1.1%
look: 3 | smell: 1.5 | taste: 1.5 | feel: 3 | overall: 2

Pours to a thin white head that falls to a thin ring and does a bit of lacing. Color is pale gold-straw. Tons of carbonation visible. Aroma is practically nothing with a slight sweet graininess coming through. Flavor is weak adjunct grains and some residual sweetness and no detectable hop flavors. Dry and no aftertaste. Mouthfeel is light. Overall, slightly better than the Ed hardy Light.

EagleTalon, Aug 20, 2010
Photo of Kunstman
2.5/5  rDev +38.1%

Kunstman, Oct 12, 2012
Photo of tone77
3.58/5  rDev +97.8%
look: 3 | smell: 3.5 | taste: 3.5 | feel: 3.5 | overall: 4

Poured from a brown 12 oz. bottle. Has a pale golden color with a 1/2 inch head. Smell is of malts, some corn. Taste is crisp, malts and slightly sweet. Feels medium bodied in the mouth and is highly drinkable. Overall this is a rather enjoyable beer.

tone77, Mar 28, 2010
Photo of beerthulhu
2.7/5  rDev +49.2%
look: 3 | smell: 2.5 | taste: 3 | feel: 2 | overall: 2.5

A: A brilliant brass pour produces a seashell white head, initially a finger high, that quickly lapses to a near polished surface within the first minute of pour. A straggling carbonation bubble or two randomly appears out of nowhere and disappears just as quickly. The head dissipates almost immediately leaving not much chance of a lacing, which I suppose is typical per style. Im guessing this is a American adjunct by style so will take that into consideration, but one thing ive learned is that if you have to label your beer as premium, then a yugo has a better chance at being considered a sports car.

S: Dried corn with some leafy green stalks first appear on the nose. The strength is reserved, again typical by style. Held in check at adjunct level.

T: Light mentions of caramel popcorn sweetness come through with hints of honey are detected but still comes off a bit like watered down sweetness with a cheapened caramel grain fix. The palate is light and watery lacking a backbone while there is a fruitiness of honeydew and applesauce on the close with just a touch of hops to balance.

M: Light bodied with a watered down honey slickness and texture void of any effervesce. A still hold and you can almost forget its there.

D: An empty experience im guessing more suited for the local crowd who like their beer weak and watery and on the back of a lawnmower. Was it bad, not repulsively so, but it certainly didn't reach out and make any attempt to show any attempt at craft or quality. Unimpressive, like a caramel sweetened macro beer, which I guess that is what they were shooting for.

beerthulhu, Aug 29, 2010
Photo of LJWalker
2/5  rDev +10.5%

LJWalker, Feb 06, 2012
Photo of BeerFMAndy
1.53/5  rDev -15.5%
look: 2 | smell: 1.5 | taste: 1.5 | feel: 1.5 | overall: 1.5

12 oz bottle poured into a pilsner glass. Best Before 101410. No info.

A - The fierce tiger depicted on the bottle seems like a false warning for this beer. It pours golden yellow with a very short-lived white head and next to no lace. Yeah, the contents are nothing like the package.

S - Premium Beer is almost indistinguishable in aroma from "Death or Light Beer" save for the fact that the rice and corn aroma is more potent in this version.

T - A smooth and light kiss of pale malts hides behind corn and rice adjuncts showing that yes, in fact there is a true beer ingredient in this brew.

M - Sharply crisp and lightly dry, this beer leads to my stomach bloating with a few small sips, more than are probably necessary to evaluate this light-ass beer.

D - Just as bad as 'Death', Premium isn't even close to what I would consider "premium" and doesn't even warrant pawning the remaining 10 oz off on my brother who'll drink any light beer. Down the drain she goes. Can't say I'm surprised. The two were worth a laugh anyway.

BeerFMAndy, Jun 12, 2010
Photo of mikesgroove
1.55/5  rDev -14.4%
look: 1.5 | smell: 1.5 | taste: 1.5 | feel: 2 | overall: 1.5

ok love the label, wow, but anyway where do these people get off making beer? enough rant but really? i dont even like the clothes.

A - Poured a very pale, super clear golden yellow. Nice big fizzy white head formed on top, faded slowly and left about a quarter inch thick layer across the top of the glass. Lots and lots of carbonation was very visible. Very light, lats of grain, some very light hoppiness in the back, but that was about it. your classic light lager, total maltiness and not much else, slight bready taste. A bit slick depite the carbonation. it was ok, nothing special just an average feel for a lager Very cold on a very hot day I could drink a few of these with ease, but other than that, not enough taste.

Overall very forgettable. This was a macro lager at its finest, which is average, better then a BMC but thats not saying much. If it was free at a bbq, I would have one, but no more buying it for me.

mikesgroove, Mar 05, 2011
Photo of RonaldTheriot
2.4/5  rDev +32.6%
look: 2.5 | smell: 2 | taste: 2.5 | feel: 2.5 | overall: 2.5

Ed Hardy Premium Beer has a thick, white head and a clear, golden appearance, with moderate carbonation. Aroma is of gummy, rancid grain, and the taste is also of the same turned whatever. There is no discernible hop character with this stuff. Mouth-feel is watery, cloying, stinging, and uncomfortable. Ed Hardy Beer finishes dry and difficult. I did not like this. It's bad. Stay away!

UPDATE: The next day I drank another one straight from the bottle, and it wasn't as bad. This improves my final score a little bit.

RJT

RonaldTheriot, Jan 10, 2011
Photo of scottyshades
2.63/5  rDev +45.3%
look: 2 | smell: 2.5 | taste: 2.5 | feel: 3 | overall: 3

No!!! Just when I think the worst is over...
$1.99 at Tiger Qwikmart in Clemson, SC (a lil pricey!! Stone IPA is about the same price!)

A: Pours a 100% transparent straw color that produces a very fizzly and carbonated head that lasts for about 30 seconds and leaves no lacing along the glass. Very standard.

S: Ricey, grainy, wheaty, metallic, and slightly sweet notes. Perhaps corn. As it warms, a slight touch of alcohol is present.

T: Very similar to the nose...not very good at all. Light and plain, watered down and flavorless. Slightly sweet, and corn bready.

MF/D: You know, the mouthfeel is not as bad as I have experienced before. A little fuller (yes apparently it is possible) than the others. Also, the carbonation is less intense, which is a major problem in some of the other adjuncts...But sadly, this is really the only thing going for it.

Overall, not impressed (you won't be either). I am impressed that I managed to drink this whole bottle without throwing a random fist pump or threaten to break a bottle over someones head.

scottyshades, Sep 21, 2009
Photo of MTNboy
2.7/5  rDev +49.2%
look: 3.5 | smell: 2.5 | taste: 2.5 | feel: 3 | overall: 3

It reminds me of malt liquor. It has nice straw colored body with just a slightly off-white head. A thin line of lace appears as the thick head disappears. The aroma is corny and somewhat medicinal. It has an average flavor at best. There are little tones of hops and malt and some fruity esters. The mouthfeel is thin with a small amount of bite.

MTNboy, Mar 06, 2010
Photo of TheManiacalOne
2.03/5  rDev +12.2%
look: 2.5 | smell: 2 | taste: 2 | feel: 2 | overall: 2

Poured from a 12oz can into a US tumbler pint glass.

A: The beer is a light yellow color, with a short white head that fades quickly and leaves a thin lace on the glass.

S: The aroma is of light malts, adjuncts and a very faint touch of hops.

T: The taste starts out bready with flavors of adjuncts and grain followed by a light malt sweetness. The hops presence is very faint like most beers in the style. The after-taste is slightly sweet.

M: Crisp and a little smooth, light body, medium carbonation, finish is slightly sticky.

D: Not flavorful, not too filling since there isn't much to it, mild kick, even within such a poor style there are several other beers that I would choose first.

TheManiacalOne, Mar 15, 2011
Photo of jwc215
2.23/5  rDev +23.2%
look: 3.5 | smell: 2 | taste: 2 | feel: 2.5 | overall: 2.5

Pours clear golden yellow with a thin creamy white head that leaves some lacing.

The smell is of buttered corn and husk.

The taste is of corn, husk a touch of soap. Sweet with little balance.

The feel is thin/watery with a bit of late fizz.

This is swill. Not totally undrinkable only because it is so mild. A gimmicky beer with nothing to it. I guess if you want the cool label, having one is tolerable.

jwc215, Sep 22, 2009
Photo of rarbring
1.5/5  rDev -17.1%
look: 1.5 | smell: 1.5 | taste: 1.5 | feel: 1.5 | overall: 1.5

A tarnished straw colored beer, with a small white head leaving no lacing.

A faint smell of dusty hay.

A weak sour taste, some maltiness. No hops to mention.

Low carbonation, a weak watery feeling.

No, this is not worthy to drink. Even the swedish "light beers" at 2.2% ABV has much more character and taste.

rarbring, Mar 25, 2010
Photo of PicoPapa
2.3/5  rDev +27.1%
look: 2 | smell: 2.5 | taste: 2 | feel: 2 | overall: 3

12oz bottle. Saw a single of this for sale and just had to try it. Pours a clear straw color with a thin head that dissipates quickly. Decent lacing. Aroma is of corn, skunk, and grain. Taste is lacking. It's real thin and tastes like watery corn and grain. Odd aftertaste. Not very good at all but I've had worse.

PicoPapa, Dec 08, 2010
Photo of Thorpe429
1.02/5  rDev -43.6%
look: 1.5 | smell: 1 | taste: 1 | feel: 1 | overall: 1

Pours a nothingness of somewhat golden color with the tiniest wisp of a white head and maybe 10 or so carbonation bubbles rising. The taste and smell can be combined and summed up in two words: creamed corn. Simply gross. Mouthfeel is about the same, leading to one of the worst drinkabilities that I have encountered.

Thorpe429, Feb 11, 2010
Photo of woodychandler
1.95/5  rDev +7.7%
look: 3 | smell: 2 | taste: 2 | feel: 1 | overall: 2

TheManiacalOne sent me a whole buncha CANs to help move The CANQuest (TM) that much closer to the # 500 milestone.

As a heavily tattooed (seventeen and counting) retired US Navy sailor, I CAN get behind the use of some of Ed Hardy's flash, in this case a tiger akin to the one on my right forearm, in marketing.

The Crack & Glug came off without a hitch and resulted in just better than a finger of rocky, bone-white head with decent retention. Color was a deep lemon-yellow with NE-quality clarity. More fizzy yellow beer as part of this ongoing madness. Nose was fairly standard, mostly corn with some lager sweetness underlying the adjuncts. Mouthfeel was watery and the taste was simply bland and unobtrusive. Finish was likewise bland and boring. It was not bad in terms of its flavor, it simply lacked anything to latch onto. Wow, what a ho-hum yawner. Completely unworthy of Mr. Hardy's name and I am sure he would not have approved.

woodychandler, May 08, 2011
Photo of dpnelson1978
1.83/5  rDev +1.1%
look: 3 | smell: 2.5 | taste: 1.5 | feel: 2 | overall: 1.5

12 oz. can into glass pint.
40°F

$1.50 / ea.

A: Brightest, yellowest body possible with ahuge loose head of moderate retention that leaves behind moderate lacing and a thing rocky cover. Much better than "Death or Light Beer".

S: Sweet apple aroma with a hint of phenolic spice in the background. Not bad, but pretty weak. No noticeable hop aroma. Pretty standard stuff for the style.

T: Grainy backbone with heavy cloying sweetness, and tastes a bit like corn. Very light hop bitterness, but not as clean and I would expect.

M: Light body with high carbonation. Oily at first, turning to crisp. Standard, but nothing special. I prefer the "Light" version.

D: Lacks the overall "lightness" that makes the "Death or Light Beer" tolerable. Too sweet for the flavor profile and carbonation. Not good.

O: Taste's like a macro, but costs the same as a micro. The worse of both worlds. I had low expectations after my first taste of Ed Hardy, but this was still a disappointment.

dpnelson1978, Oct 02, 2010
Photo of womencantsail
1.15/5  rDev -36.5%
look: 2 | smell: 1 | taste: 1 | feel: 2 | overall: 1

My friend received one of the "Beers of the World" boxes in a work secret santa gift exchange. We decided to do a bad beer tasting tonight as a result.

A: The usual pale, pale yellow color with a bit of a white head that then subsides (very quickly). There are lots of tiny carbonation bubbles.

S: The smell is completely awful. It's skunky and has lots of corn and rice. A bit of metal, and just a general odor about it that I can only describe as old garbage.

T: Almost exactly the same as the nose. It seems as though something has spoiled in the bottle--and by something, I mean a compost pile that baked in the Pomona sun.

M: Light, fizzy, and dry.

D: Absolutely the worst beer I've ever had. Normally I try to find something redeeming about the beer, but there just wasn't really anything positive here.

womencantsail, Dec 23, 2009
Photo of Gavage
2.53/5  rDev +39.8%
look: 2 | smell: 2.5 | taste: 2.5 | feel: 4 | overall: 2

Appearance: pours a clear pale yellow color with a wispy head that breaks down immediately.

Smell: only a hint of grass is barely detectable by the nose.

Taste: weak malt profile with some hints of grass, green grapes, and almost no bitterness.

Mouthfeel: light in body. Crisp from start to finish with a clean aftertaste.

Drinkability: this is a beer to avoid. Glad I only picked up a single to try. I did not finish the glass as my tongue wanted some flavor with what I was drinking.

Gavage, Nov 25, 2009
Photo of n0rc41
1.27/5  rDev -29.8%
look: 1.5 | smell: 1 | taste: 1 | feel: 1.5 | overall: 2

I am going to some what quote the fellow below me! since I got this tonight in the same beers of the world from world market(no badon world market i get almost %100 of my beer there they have a GREAT selection) and I have been trying a couple of them tonight.

A: just in the bottle. but right away it was awful smell and aroma!

S: The smell is completely awful. It's skunky and has lots of corn and rice. if you ever worked in sheet metal or in a metal shop or welding metal. it smelt kinda like that. steel smell.

T: Almost exactly the same as the nose. It seems as though something has spoiled in the bottle. Corn, rice, metal, and a bit of some strange reek. (yes couldnt say it better)

M: Light, fizzy, and dry. (ed hardy needs to stick to drawing tattoos hes a good protoge of jerry collins his beer abilitys are a complete F)

D: Absolutely the worst beer I've ever had. Normally I try to find something redeeming about this beer, but this just didn't really have anything to do that. ( I think bud light is worse personally)

Serving type: bottle

But over all F in the beer FFF I cant express how much I want people to avoid this CRAP) +1 to him V

P.S. this beer is a product of tecate beer out of mexico! ITS HORSE PISS!

n0rc41, Dec 25, 2009
Photo of Chinaskifan1
2/5  rDev +10.5%

Chinaskifan1, May 11, 2013
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Ed Hardy Premium Beer from Cerveceria Mexicana S.A. De C.V.
52 out of 100 based on 57 ratings.