1. Extreme Beer Fest. March 20 & 21, 2015 in Boston, Mass. Join us!
  2. The wait is over! Download the BeerAdvocate app on iTunes or Google Play now.
  3. Get 12 issues / year of BeerAdvocate magazine for only $9.99!

Viking Liquor Store

Not Rated.
Viking Liquor StoreViking Liquor Store
BA SCORE
-
no score

5 Ratings
Ratings: 5
Reviews: 4
rAvg: 3.8
pDev: 12.89%
[ Store ]

1625 East Main Street
Reedsburg, Wisconsin, 53959
United States
phone: (608) 524-3880

visit their websiteWebsite view map and get directionsMap 

Notes:
Located at Viking Village Foods

Open Monday through Saturdays 8AM to 9PM
Open Sundays 9AM to 9PM

(Place added by: emerge077 on 07-10-2008)
Place: Ratings & Reviews
Sort by:  Usefulness | Recent | High | Low | Top Raters
Ratings: 5 | Reviews: 4 | Display Reviews Only:
Reviews by botham:
Photo of botham
3.05/5  rDev -19.7%

Viking Liquor is quite a large store, with the beer on the right wall as one walks in, and a humidor for cigars at the left front corner of the store. There is a small tasting bar next to the humidor, but it did not look like it was used often. Beer selections are mainly Wisconsin offerings, with some from some smaller breweries like Central Waters and Lake Louie, among a few others. All the typical stuff is also present (Miller, Corona, Leinie's, etc.) Some beer is available in singles, WITHOUT the option to break up other six-packs for single offerings. Most of the beer is kept in coolers, with the exception of some apparent overstock across the aisle at the back.

The employees had limited knowledge about craft beer in general (spoke to two women at the registers), and less knowledge about current and upcoming offerings. They seemed more interested in spirits, which lends more to the atmosphere of the place. The beer does not seem to be a main part of the store, at least in comparison to the wine and spirits, but at least it is kept cool and seems to turn over with relative ease.

The main take away from this place is that it is probably the best in the area for craft beer, which is nice, but a few aspects left a bit more to be desired. Seasonal offerings were few and far between from the local breweries, while the main focus seems to be on the macro offerings (as one would expect from a place this big).

botham, Jul 03, 2009
More User Reviews:
Photo of redgreen
4.5/5  rDev +18.4%

redgreen, Aug 19, 2014
Photo of beerwolf77
3.88/5  rDev +2.1%

Stopped here while passing through Reedsburg.

Pretty much your standard liquor store with a nice full isle of craft beer. As I walked in my eyes were immediately drawn to the bottles of Eric's ale. I grabbed a cart and cleared the shelf. Funny thing is I did the same thing last year at the Baraboo Viking mart. Apparently this area isn't big on sours. Lucky for me. They also had a cart full of Unibroue 750's on discount. I gladly helped myself to a load of those as well.

The selection was very good for a small town store. Actually it was solid for a big city store as well. The people working there were friendly although I didn't need any help.

Prices and bottle dates were good enough for my dollars. I would say some beers were under priced.

Overall a solid store that I will be visiting next time I'm in town.

beerwolf77, Aug 07, 2011
Photo of emerge077
4.05/5  rDev +6.6%

7/10:
Selection has much improved here, saw a few things that Zinke's didn't have, namely Sofie, La Folie, Eric's Ale ($7-8), Boulevard Smokestacks, Lakefront Bridge Burner ($3) and Local Acre, expanded Central Waters line, and many others (lots of singles available). Staff were around but no one offered help. Worth a stop here if you're stopping at Corner Pub too.

07-10-2008
While driving through town to visit the Corner Pub in Reedsburg, we stopped here before heading out of town on County Road H.

The interior space the store was enormous, like a former supermarket. Beer occupied a mere 1/6th of that space, but there was a quality selection. The good thing was that beer was the first aisle, with a row of open coolers when you walk in. Local WI micro singles popped up first too, then an assortment of 40's and the like. They had some New Glarus Imperial Weizen singles, Capital, Tyranena, and Central Waters, also a few from Sprecher. Craft sixers were next up, followed by a meager import selection (Chimay, Franziskaner). Most of what was on the shelf was also in the coolers. I left with a sixer of Central Waters Glacial Trail IPA (bottled a week prior) & Capital's Prairie Gold summer seasonal (on display here). Macros were all the way in the back, past all the craft and imports.

Overall this is a good shop to find quality Wisconsin craft beers, 20ish minutes from the Wisconsin Dells area.

emerge077, Jul 25, 2010
Photo of tpd975
3.5/5  rDev -7.9%

Stopped by on my trip to the Wisconsin Dells.

To start off the place is huge. The beer selection is not so big, but there is a nice selection of spirits as well if that is your thing.

They had many Wisconsin offerings, but nothing too rare or hard to find. The prices were good overall. They had a section where you can mix six packs for $7.99. They had most of the standard New Glarus offerings in the section along with Capital. Central Waters and Tyranena were missing which was a bummer.

They did have both in six packs at a good price, but none of the brewers gone wild series.

There were also bottles of Belgian Red and Raspberry Tart along with the recently released Apple Ale. They had several of the large swing tops of Sprecher as well.

Overall it is the best store in the area, but nothing to great when compared to many other stores I have visted at home or throughout the country.

tpd975, Dec 20, 2008
Viking Liquor Store in Reedsburg, WI
- out of 100 based on 5 ratings.