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He'Brew Genesis Ale (Old Version) - Shmaltz Brewing Company

Not Rated.
He'Brew Genesis Ale (Old Version)He'Brew Genesis Ale (Old Version)

Displayed for educational use only; do not reuse.

508 Ratings
very good

(view ratings)
Ratings: 508
Reviews: 312
rAvg: 3.55
pDev: 12.96%
Wants: 15
Gots: 10 | FT: 0
Brewed by:
Shmaltz Brewing Company visit their website
New York, United States

Style | ABV
American Amber / Red Ale |  5.60% ABV

Availability: Year-round

Notes/Commercial Description:
This beer is retired; no longer brewed.

No notes at this time.

(Beer added by: BeerAdvocate on 01-15-2001)
View: Beers (41) |  Events
Beer: Ratings & Reviews
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Ratings: 508 | Reviews: 312 | Display Reviews Only:
Photo of Suds


3.6/5  rDev +1.4%
look: 3.5 | smell: 3.5 | taste: 3.5 | feel: 3.5 | overall: 4

I can’t help thinking of this one as another “gimmick” beer. It’s a tasty, well-made, and exceedingly drinkable gimmick beer, but it is what it is nonetheless. Pours a somewhat cloudy, copper color with an ordinary, but fairly sticky head. Aroma is of moderate intensity, with a decidedly hoppy slant. It’s got a little yeast and toasted malt undertone as well. The flavor is relatively bitter, nutty, and woody. It got a resin-like character in the mid-taste, and finishes with a nice lingering bitterness. Medium body and slightly above average carbonation. This would be a fine session beer, and I could see myself having a few of these with a nice meal.

Serving type: bottle

02-13-2005 17:21:44 | More by Suds
Photo of mattcrill


3.53/5  rDev -0.6%
look: 4 | smell: 3 | taste: 3.5 | feel: 3.5 | overall: 4

Part of a craft beer 10 pack given to me for Christmas...free beer...woo hoo!!

Appearance: Pours a cloudy amber with a wispy white head. Head retention is pretty poor.

Smell: Not much going on in this department. A light sweet syrupy smell rolls out of the glass.

Taste: Prickly hop bitterness up front with some strong wheat and bread-like notes that follow up the hops and give this beer a little chutzpah. A light lemony finish rounds out the beer.

Mouthfeel: medium and crispy. Pretty one-dimensional but for what it is, it's well done.

Drinkability: Easily a session. Nothing out of the ordinary here.

Not sure this qualifies as an American Pale Ale. Seems almost like an American Brown Ale. Well done but nothing out of the ordinary.

Serving type: bottle

12-28-2004 00:23:20 | More by mattcrill
Photo of Rio


3.65/5  rDev +2.8%
look: 3.5 | smell: 4 | taste: 3.5 | feel: 3 | overall: 4

The bottle is a bit different than the one in the picture now. Poured a nice, chesnut brown color with a modest off-white head that faded about like the Messiah Bold did, to leave a bit of foam across the top of the beer. A bit of sweet maltiness to the aroma at first, followed by a decent hop presence.

There is almost a nutty taste to the malts at first, with a bit of a spice to the hops that follow it. The taste is a little sweet, and while it's a little crisp, it's also a little watery feeling.

Probably a decent session beer. Not a bad APA, I think but there are better examples out there. Still, definitely worth drinking.

Serving type: bottle

10-28-2004 04:47:52 | More by Rio
Photo of oelergud


3.5/5  rDev -1.4%
look: 3.5 | smell: 3.5 | taste: 3.5 | feel: 3.5 | overall: 3.5

Light brown body, off-white head, pretty good lace and decent retention, small to medium bubbled. Little carbonation.
Sweet malty smell with a grainy caramel touch, some earth. pumpkin and wet hay.
Pumpkin and spice maltiness, hops are somewhat weak up front but comes through in the aftertaste. A little burnt coffee bean and grain in the taste as well.
Dry finish and a decent mouthfeel. Not much coating but a prickling sensation is strong.
Decent drinkability but not as divine as the label would have you believe.


Serving type: bottle

10-21-2004 22:28:14 | More by oelergud
Photo of bashiba


3.28/5  rDev -7.6%
look: 3 | smell: 2.5 | taste: 3.5 | feel: 3.5 | overall: 3.5

Pours out a cloudy copper/orange color with lots of carbonation and a thick creamy head.
There is almost no scent to speak of except for a light amount of bitterness.
The taste is of slight caramel malt with just a hint of sweetness up front with a greater amount of hoppiness following resulting in a nice lingering bitterness.
Has a nice creamy and carbonated mouthfeel which lends a nice drinkability of this beer.

Serving type: bottle

09-25-2004 22:51:54 | More by bashiba
Photo of Brent


3.38/5  rDev -4.8%
look: 4 | smell: 3 | taste: 3.5 | feel: 3 | overall: 3.5

Murkey walnut/amber, nothing really to speak of in the aroma. Malty up front, with a bit of caramel. Hops moves in quickly to lend some somewhat tart counterpoint. Hopping is of the "stealth" variety - not a lot of fanfare during the end, but then really kicks in for some lingering bitterness at the back of the tongue. Verges on overcarbonation, but it does lighten the malt profile. The bottle calls this a light brown ale, but this has no brown ale attributes at all - certainly a pale ale. This beer really grew on me - on the first few sips I was pretty underwhelmed, but it took a while for the hops to develop character, and I was liking the beer pretty well by the bottom of the glass.

Serving type: bottle

09-11-2004 04:07:43 | More by Brent
Photo of putnam


4/5  rDev +12.7%
look: 4 | smell: 4 | taste: 4 | feel: 4 | overall: 4

Short of the Willamette hop tang on top, this is the closest I've come to finding a match to replace "Sam Adams Stock Ale" in my market. Maltier than Anchor Liberty. More linear than Sierra Nevada Pale Ale. And more freshly hopped than any number of UK Pale Ales.
Very bright, resiny, green floral aromatics rise from this red/gold liquid and overlay notes of crust and honey and red berry-flavored malt. On the palate it is racy and fresh with a pleasant layering of piney, citric hops and scorched sugar.

Serving type: bottle

08-03-2004 21:14:36 | More by putnam
Photo of pootz

Ontario (Canada)

3.33/5  rDev -6.2%
look: 3 | smell: 3.5 | taste: 3.5 | feel: 3 | overall: 3

12 oz bottle. Poured a slightly clouded deep amber. 2 finger off white cap that goes to a full 1cm lace....well carbonated....well pronounced nutty sweet malt aromas with some grassy-pine hop notes.... medium bodied sandy mouth feel. Rich caramel malts are out balanced by the pine like hop mix. Finish lingers with the hop astringency displacing any bready malt aftertaste. Not a bad well hopped amber ale but a tad too carbonated for me and not enough emphasis on the rich malt mixture...they have a nice malt blend here with detectable Caramel, Dark Crystal, some Munich and some Wheat but as this starts to build on the palate it gets totally eclipsed by a hop potpourri that comes off too enunciated with the over carbonation. Too bad.

Serving type: bottle

07-19-2004 22:20:36 | More by pootz
Photo of oberon

North Carolina

3.78/5  rDev +6.5%
look: 3.5 | smell: 3.5 | taste: 4 | feel: 4 | overall: 3.5

Pours a hazy orange with a thin head that does stay pretty well,aroma is nicely balanced I pick up a dose nutty malt to go along with alot of citruisy/piney hop.Taste is on the hoppy/piney side but their is a nice firmness of malt going on I also pick up some medicinal qualities in the aftertaste.A solid beer but $9.99 a sixer, way to much!

Serving type: bottle

06-10-2004 18:21:36 | More by oberon


2.25/5  rDev -36.6%
look: 3 | smell: 2 | taste: 2 | feel: 3 | overall: 2.5

My first kosher beer. I never knew such a thing existed.

POurs a light brown amber color. There was a bit of lacing with the white, nondescript head.
The flavor was pretty lackluster in my book. Kind of metallic, slightly skunked, with a little bit of an initial snappy bitter bite. Little else presents itself.
The mouthfeel of this beer was a bit strange. To me it seemed dry initially and then wet and watery in the finish.
Now that i've had this, it's time to move on. Glad I didn't buy a sixer...

Serving type: bottle

05-14-2004 17:05:51 | More by GIVEMEBACKMYSON
Photo of jdhilt

New Hampshire

2.58/5  rDev -27.3%
look: 4 | smell: 2.5 | taste: 2.5 | feel: 2.5 | overall: 2.5

Pours with a three-finger head that goes slowly and leaves a good lace. Light-medium carbonation. Clear, light amber color doesn't really look like a brown. Nose is slightly hoppy. Starts and finishes hoppy. Slightly bitter aftertaste. $1.75 for a 12oz bottle. Brewed in Saratoga Springs, NY and label has changed.

Serving type: bottle

04-26-2004 22:28:00 | More by jdhilt
Photo of IrishRedRock


3.83/5  rDev +7.9%
look: 4 | smell: 3.5 | taste: 3.5 | feel: 4.5 | overall: 4.5

My bottle looks different than the one in the picture, slightly. It also says that it was "conceived in San Francisco, brewed in New York." So maybe Shmaltz has moved?

The Jewish culture is rampant on the label of this beer, which I find to be very interesting. "He'Brew: The Chosen Beer" and "chutzpah never tasted so good." Pretty amusing, now on to the beer. Pours a somewhat chill-hazed orangey color, and the very thin head does actually retain its form. Toasty, malty nose...these characterisitcs increase at least twofold in the flavor. This is a creamy malt bomb, starting off sweet, exploding with toasted bread and dry fruit in the middle. Finishes on the bitter side, while still retaining its full, buttery maltiness that lingers in the mouth. Mouthfeel is creamy and smooth, with just the right amount of carbonation. Would make a great session beer for the malt addict.

Serving type: bottle

03-24-2004 05:27:31 | More by IrishRedRock
Photo of yankeeheel


3.1/5  rDev -12.7%
look: 3 | smell: 3 | taste: 3 | feel: 3 | overall: 3.5

Pours a crystal clear light brown with a solid eggshell colored head. Nice sheet of lace.

Smells a little hoppy and has a faint detergent odor in the background.. Not unpleasant, just different.

Has a bit of a weak caramel profile to it. Then turns harshly bitter in an IPA gone bad kind of a way. This is a really unbalanced ale IMHO. However, it isn't that far out of whack for the style. Hop lovers may dig it more.

Mouthfeel is middle of the road bodering on the weak side.

Drinkable to those that really dig pale ales. It's not bad, just not great.

Serving type: bottle

03-18-2004 22:30:13 | More by yankeeheel
Photo of StevieW


4/5  rDev +12.7%
look: 4 | smell: 4 | taste: 4 | feel: 4 | overall: 4

12 oz bottle. Dark copper to a golden brown color. Creamy, foamy beige head. Laced the glass nicely, and stayed a long while. Lots of bready rich biscuit smells.Some hints of medicinal smells up front, but those faded quickly. Nice full bready malt taste, lots of malt, flavors ride the fence between a brown ale with it's sweetness and a pale ale with it bready malt and hoppy snap. Hops comeback to finish up in a faint reminder of SNPA. Medium bodied, not watery. A surprisingly good beer. Better than I expected for sure. Multiple samples at Roy's tasting session Friday night.

Serving type: bottle

02-22-2004 12:54:53 | More by StevieW
Photo of Razor


4/5  rDev +12.7%
look: 4 | smell: 4 | taste: 4 | feel: 4 | overall: 4

I know what you're saying, 4.0's across the board but I really enjoyed this beer. The appearance is great with a light golden brown/orange color and a decent head when poured. The smell is enjoyable with a welcoming scent of malts and hops. The taste is very good with a little extra hops. The mouthfeel is great, it has a nice feel that sticks around for awhile and doesn't go away to quick. As for the drinkability, grab me a six pack and I'll be all set for the night.

**Pocket A's in one hand, Genesis Ale He'Brew in the other**

Serving type: bottle

02-20-2004 02:28:00 | More by Razor
Photo of TerryW

Ontario (Canada)

3.83/5  rDev +7.9%
look: 3.5 | smell: 3.5 | taste: 4 | feel: 3.5 | overall: 4

I picked this up figuring it would be some sort of novelty beer and therefore being a bit skeptical as to how the whole thing would turn out.

Orange amber in colour, moderate head.

I was pleasantly surprised overall. Nose is balanced hops and malt. A decent beer, nicely hopped. Malty, fruity, a little nutty, sweet. Quite drinkable if your bent is to hops.

Serving type: bottle

02-05-2004 23:05:11 | More by TerryW
Photo of WesWes

New York

3.13/5  rDev -11.8%
look: 3.5 | smell: 3.5 | taste: 3 | feel: 3 | overall: 3

The beer pours a dark golden/ amber color with a thick frothy off-white head. The aroma is decent. It is malty with a dry nose . The taste is not that good. It is slightly malty with bitter hops and a skunky finish. The mouthfeel is average. It is a medium bodied beer with a little too much carbonation. This is an interesting brew , but not that interesting. It's one and done for me.

Serving type: bottle

02-03-2004 23:25:16 | More by WesWes
Photo of pezoids


3.5/5  rDev -1.4%
look: 4.5 | smell: 3.5 | taste: 3.5 | feel: 3 | overall: 3.5

A handsome looking beer that’s clean, clear and copper colored. The head is rocky and creamy. The aroma has some nuttiness and some sweet malt. The flavor is more dry than sweet, with a subtle taste of roasted chestnuts and fermented pulpy fruits. The body is light and shows some grainy bitterness, which is a bit harsh on the throat. Reminds me of some red ales I have tried. Not bad and better than I thought it would be. More than just a novelty.

Serving type: bottle

01-03-2004 05:07:41 | More by pezoids
Photo of beergeek279


4/5  rDev +12.7%
look: 4 | smell: 4 | taste: 4 | feel: 4 | overall: 4

Served in the 12 oz. bottle, into a pint glass. The color is copper, with a nice layered white head. The smell is slightly hoppy. The taste is a decent grassy hoppiness over a very pronounced malt base. Mouthfeel is. Drinkabilty-wise, could definitely have a few.

Oy Vey!!!! A decently drinkable pale ale from the people at Schmaltz. More than a novelty, this is a pale ale for those who like their pale ales on the more malty end, and certainly one I'd have again. L'Chaim!!

Serving type: bottle

01-03-2004 03:36:59 | More by beergeek279
Photo of Sammy

Ontario (Canada)

3.78/5  rDev +6.5%
look: 3.5 | smell: 3.5 | taste: 4 | feel: 3 | overall: 4

A unique and interesting brown beer. Recommend it as a session beer. unique bottle and nice dark glass to keep contents from volatility. Taste malt and toastiness and above carbination but I found it a touch astringent, rather than merely bitter. The recipes of this contract brewer improved dramatically in future years.

Serving type: bottle

12-28-2003 00:00:36 | More by Sammy
Photo of feloniousmonk


3.85/5  rDev +8.5%
look: 4 | smell: 3.5 | taste: 4 | feel: 3.5 | overall: 4

Appearance: bright amber hue, close to a ruby red, at some angles, with a fine, fuzzy, creamish-colored head.
Aroma: soft, gentle, and simple right off, with light, floral hops,
As for taste, we begin with a very welcome hoppiness that delivers a small payload, providing a spicy hop kick, then departs, while the rest of the palate is pleased by a delightful fruitiness (cherreis, berries, a smack of citrus) and a handy helping of malt. Medium bodied, with a warm, lingering finish. Bitterness opens up at the end, as hops have the last say. Quite a tasty little treat, a nice refresher.
And thanks to Gusler for helping provide the sample!

Serving type: bottle

12-22-2003 00:10:31 | More by feloniousmonk
Photo of Crosling


3.45/5  rDev -2.8%
look: 4.5 | smell: 3.5 | taste: 3.5 | feel: 3.5 | overall: 3

This ale poured a nice light golden brown with a monstrous fluffy white head. The head retention and lacing were absolutely fantastic with this beer! Nice!

The nose was hit with citrus flavors and sweet malts, then vanilla then the aroma seemed to die down a bit.

Lots of citrus flavors in this beer but grapefruit was definately the most dominant. Not as hoppy as I was hoping for.

Much better than their other offering. Won't be trying this again though.

Serving type: bottle

12-11-2003 04:07:13 | More by Crosling
Photo of ManekiNeko


3.73/5  rDev +5.1%
look: 4 | smell: 4 | taste: 3.5 | feel: 3.5 | overall: 4

22 oz. bottle served chilled in a pint glass.

Appearance: Such a hazy dark amber liquid topped with a frothy white head I've never seen. The head lasts almost as long as a Pesach seder and leaves lacing that reminds me of Herschel's peyes.

Smell: Oy with the hoppiness! A nice mild blend of bitter pine and lemony citric hops with just a titch of honey.

Taste: Sweet pale malt with a mildly citric finish. Not an agressive West Coast Pale Ale, and I know from aggressive let me tell you.

Mouthfeel: Smooth and creamy with a medium body. The carbonation might make you gassy, just to warn you.

Drinkability: What, you want that I should have another? Twist my arm, why don't you? A great beverage to have when you're schvitzing like a khazer after schlepping stuff all day. So much better than a Cel-ray.

Serving type: bottle

11-20-2003 03:01:59 | More by ManekiNeko
Photo of marburg


2.9/5  rDev -18.3%
look: 3.5 | smell: 3 | taste: 2.5 | feel: 3 | overall: 3.5

(Note: my bottle is different than the one in the photo, and after reading some of the other reviews, I have to wonder if there was a recipe switch in the past year or so?)

Amber-ish. Copper-ish. Gold-ish.

And bland-ish.

Not a real winner here. Looks like a solid pale ale. Decent head retention, et cetera. Aroma is very muddled, full of grain and bready, sweet malts. The epitome of plain.

Starts far too sweet, though not in a sugary sense. Malt presence overpowers the tongue with a haze of obfuscated, bland, confused malts. Hoppy citric bitterness sweeps it up and redeems it a little, but I'm finding this wanting in most every way. Ends a bit on the astringent side.

This will be a pleasant upgrade to Miller fans, but I didn't particularly find anything too enjoyable inside my bottle of Genesis Ale.

Serving type: bottle

11-09-2003 23:24:45 | More by marburg
Photo of TheLongBeachBum


3.95/5  rDev +11.3%
look: 4 | smell: 3.5 | taste: 4 | feel: 3.5 | overall: 4.5

Presentation: 12 ounce bottle with a very colorful label. Has the words “HE’BREW The Chosen Beer”, with a lot of other Jewish and Biblical references. No Freshness Date or Strength, but it is stamped as “KSA” Kosher Certified, Rabbi Approved.
Described as a ‘Smooth & Distinctive Light Brown Ale’.

Appearance: A lovely deep amber copper color with a beige head that lasts and lasts. Good levels of carbonation. Nice lacing on the glass walls.

Nose: Sweetish malts and some hop character mixed with a bready odor with a trace of yeast in the back end.

Taste: Sweet malts are again prevalent in the beginning, and they are also dominant in the middle. There is a bitterness that starts in the middle and works its way through to the ending. Has a light fruity feel mixed with an acidic twist in the latter third. It finishes with an astringent swish that makes you want another mouthful and adds to the Drinkability.

Mouthfeel: Pretty solid, the malts are smooth and the bitterness in the end is tasteful.

Drinkability: Wow, my bottle disappeared in a matter of gulps, this is a *very* quaffable beer and easily downed. An excellent beer that is seriously easy to imbibe in quantity.

Overall: The top of the label says “Conceived in San Francisco • Brewed in New York” – whatever it refers to, or means, it works. I found this to be a highly enjoyable & drinkable “light brown ale”. It reminded me of some of the more quaffable Pale Ales I drank on cask in the UK. Very good and well worth a try if you see it, but get a couple of these!

Serving type: bottle

11-03-2003 06:59:56 | More by TheLongBeachBum
He'Brew Genesis Ale (Old Version) from Shmaltz Brewing Company
81 out of 100 based on 508 ratings.