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New Holland Brewing Company

Not Rated.
New Holland Brewing CompanyNew Holland Brewing Company
Grab a complimentary copy of BeerAdvocate magazine here while supplies last.
Based on:
97 Beers
23,682 Hads
Place Score: 92
Reviews: 93
Visits: 262
Avg: 4.12
pDev: n/a
Taps: 14
Bottles: 6
Cask: Y
Beer-to-Go: Y
[ Brewery, Bar, Eatery ]

66 E 8th St
Holland, Michigan, 49423-3504
United States
phone: (616) 355-6422

visit their websiteWebsite view map and get directionsMap @newhollandbrew

Place added by: BeerAdvocate

Mon-Thurs: 11am-12am
Fri-Sat: 11am-2am
Sun: 12pm-10pm
Pub is nonsmoking throughout.
Place: Reviews & Ratings
Sort by:  Recent | High | Low | Top Raters
Reviews: 93 | Visits: 262
Photo of leprechaunandfatman
4.45/5  rDev +8%
vibe: 4 | quality: 4.5 | service: 4 | selection: 5 | food: 4.5

Visited in July of 2012 early in the afternoon. Great mix of tourists, after work drinkers, and beer lovers. Staff is very knowledgeable about their beers, of which there are a number on tap and have an extensive sampling option allowing you to try just about everything they have. Pretty darn good food as well.
Reasonably priced, lots of people but not too loud or crowded. Fun place with nice people all around, and absolutely wonderful beer (including a number of new/limited release/hard to find ones). Obviously.
Definitely a place I'll be heading back to!

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Photo of RobWilson
4.4/5  rDev +6.8%
vibe: 4 | quality: 4.5 | service: 4 | selection: 5 | food: 4

This brewery visit was sandwiched between Founders and Bell's. They do their samplers where you pick 6 from a menu and they will put the beers into a slot on the carousel. I had dinner here and it was good food that paired well with a couple of my beer choices.

New Holland has a lot of alcoholic beverages besides beer which a friendly native told me were also delicious but I have to take his word for it. The swag shop was open but small. They had beer available so I brought some harder to find varieties home with me. Prices in the shop were reasonable.

I spent a couple hours wandering Holland while sobering up and found the whole town to be quite attractive.

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Photo of jmdrpi
4.33/5  rDev +5.1%
vibe: 4.5 | quality: 4.5 | service: 4 | selection: 4.5 | food: 4

Ate lunch and had beers with a group of friends.

Great brewpub setup, with a bar room, a dining room, seperated by a merchandise room where you can buy to-go beer and swag.

Beer quality was excellent, as the group was beer lovers and was impressed by all the beer sampled. A nice wide variety of beer available, and handily split into flagship, high gravity, barrel aged, sours, etc. All styles well done.

Our server was friendly and offered suggestions. Food was very good, and prices were reasonable.

Definitely would recommend

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Photo of cagocubs
4.68/5  rDev +13.6%
vibe: 4.5 | quality: 4.5 | service: 4.5 | selection: 5 | food: 5

A: The atmosphere of this place is exceptional in my eyes. A large brewery bar has plenty of areas for seating, including separate great rooms and an upstairs area. The bar is long where you can sit and get a beer. The taps are all decorated with the beers logo and easily identifiable.

S: The service was short when I went, but the bartender was hustling to a point where we didn't notice. He was serving food to all the tables and serving drinks, impressive.

S: With an extensive list of beers, this place will have everything you're looking for. They have exclusive NHB beers as well as all the keystone brews.

F: This was by far the most surprising part of this place. The food was excellent, like best place in the area good. I had the pizza and thought it was excellent.

If you are on 31 going up the lakeshore in Michigan, do yourself a favor and stop in. If you are even near G-Rapids you should make your way over, even with the other impressive breweries in the area.

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Photo of MichPaul
4.4/5  rDev +6.8%
vibe: 4.5 | quality: 4 | service: 5 | selection: 4 | food: 5

Living in West Michigan, I am a Founders man through and through. Despite this fact, I thought I would check this place out also. Seating space being the only knock on Founders Brewing Company that I can think of, this was a welcome site and I LOVED the fact that they had a balcony! The problem was the beer itself... I have been spoiled for too long already by Founders flavorful repertoire! Compared to Founders, New Holland Brewing Company only holds a dim candle to it. New Holland beer is a bit week if you ask me, but if I am only reviewing the tap room itself, it is a STELLAR place to enjoy a microbrew and I recommend it to anyone. Stop by for a taste!

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Photo of elNopalero
4.64/5  rDev +12.6%
vibe: 4.5 | quality: 4.5 | service: 5 | selection: 4.5

This is a fun little brewery in the small town of Holland, Michigan. They distill their own spirits in addition to brewing several beers. I’ve had most of their regular line-up by this point and have really enjoyed the Hatter series (Imperial Hatter, Farmhouse Hatter, Black Hatter, Smoked Hatter… I might be forgetting a few or twisting their names around) as well as their Poet stout in its many variations (such as cask-conditioned, available at times at the bar). The brewery carries their full line-up as well as their high gravity series on tap, and a few one-offs for the curious. Prices are reasonable for the most part and they’ll give you a taste of something even if you’re just looking at the board! Very attentive.

I’ve only visited at night and midweek (Sunday – Thursday) so I don’t know how weekends are. There’s usually a good number of college-aged folks here but enough of a range so I don’t feel so out of place. Servers tend to be drawn from the same demographic and are, for the most part, knowledgeable—although the young lady working the gift shop was clearly starting out and needed some Beer 101.

I’ve never had a meal here, just snacks and pub cheese, so I can’t really comment on the quality of the food.

The low point of my last visit was when I accidentally knocked over my pour as I was reaching for something. The high point came when the server asked what I was having and said not to worry about it. Wow, how nice! It’s things like that which keep me coming back when I visit.

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Photo of Thorpe429
4/5  rDev -2.9%
vibe: 4 | quality: 4 | service: 4 | selection: 4 | food: 4

Stopped in at New Holland on December 27 while visiting Michigan over the holidays. The restaurant is attached to a small gift shop with regular items such as glassware, t-shirts, hats, and signs. The restaurant itself is of a moderate size with a bit of a modern feel. Plenty of tables and a long bar. Loads of stuff on tap, including regulars as well as draft-only items. (They also have their house liquors available.)

Service was good. The waiter was friendly and prompt and seemed to know a fair bit about the beers, which is always a plus. Nice visit and a place I would certainly visit again. The pizza was good, though not great.

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Photo of Penguins66
4.88/5  rDev +18.4%
vibe: 5 | quality: 5 | service: 4.5 | selection: 5 | food: 5

visited 10/29/11

After an enjoyable tour at the New Holland brewery proper, we drove 10 minutes down the road to the pub. The tour came with 4 samples of some of NHBC's signature brews, so we concentrated on the beers we hadn't tried.

The pub was quite busy for a late Saturday afternoon, but we had no trouble finding seats at the large bar. We sat right across from the chalk board displaying what was on tap. It was an impressive selection--way too many for us to sample in one sitting. We concentrated on 5:

Full Circle--a light(er), fruity, kolsch-style beer. It was our personal favorite, to the extent that we purchased a growler before leaving.

Sundog--decent amber ale reminiscent of Samuel Adams Boston Lager (which is a good thing in my opinion)

Mother's Milk--Milk stouts seem to be one of the styles du jour and we were not disappointed by this one. My wife, who gravitates toward the lighter, fruitier beers, drained a whole pint and proclaimed that it was good.

Jabberbocky--we only had a taste but no complaints here. It was a little more bitter than other bocks/doppelbocks that I've tasted.

Pigs in a Blanket--adding smoke flavor to a beer seems to be another gimmick these days. I found it unique but don't think I'd want a whole pint. PiaB was advertised on the chalk board as a smoked maple wheat ale but I didn't taste any maple.

Service was good considering the steady stream of patrons at the bar. We split the buffalo chicken "breadstix" while we drank, and suffice it to say, it is a good complement to the beer.

The only disappointment is that they were out of the Ichabod Pumpkin Ale--one of our favorites--but the other beers more than made up for it. We would definitely come back here if we were in the area.

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Photo of Florida9
3.7/5  rDev -10.2%
vibe: 4 | quality: 4 | service: 3.5 | selection: 3.5 | food: 3.5

I've been to NHBC a few times before, but it's been a couple of years since my last visit and the brewpub has changed significantly. The brewpub is now divided into three sections, a "bar" area to the right, a seating area to the left and a fairly sizable merchandising section right smack in the middle of it all. There is also amble seating outside when the weather allows for it.
In revamping their brewpub, NHBC seems to have become more of a generic, all-inclusive restaurant. I was really surprised to see the amount of families, kids, and other people who were there, but were not otherwise drinking. My visit was on a Sunday evening and in our section of the restaurant, about half of the patrons were not imbibing, quite surprising given that the place brews their own beers and distills their own liquor.
There are amble selections of house beer available on tap and even some "vintage" beers available as well. During my visit, there were at least two beers for which appeared to be brewhouse specific. Beers are also for sale to go at ridiculously high prices.
Service was decent, about what I'd expect from any restaurant. Our server knew the menu and the beers and was generally friendly, but she also didn't go out of her way to make sure our glasses were filled or do anything that would have set her apart from any other server at any other restaurant.
Food was good, but, again, I can only say it was slightly better than the average restaurant. This isn't a criticism, rather that menu constitutes a fairly wide range of the classic American restaurant fair, which isn't surprising given the demographics of the place are more in tune with a restaurant than a brewpub. Unfortunately, between the atmosphere, the generic menu, and the heavy merchandising, NHBC has a somewhat commercial feel to it. It may be a great stop during a weekend trip to New Holland, but I couldn't see this being a place I'd want to hang out in on a regular basis

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Photo of TimEggers
4.72/5  rDev +14.6%
vibe: 4.5 | quality: 5 | service: 5 | selection: 4.5 | food: 4

I'm an avid New Holland Brewery fan, so for my birthday my wife drove me (5-hours one-way) to see the folks in Holland. While I love craft beers, my local small town only has bars of obnoxious drunks that chug cheap beer just to get drunk. So needless to say New Holland Brewing Pub was a welcome change!

The atmosphere is really great. Holland (the town) impressed both of us with its Dutch history and brick architecture. New Holland brewpub keeps with this also. The building is gorgeous brick and wood type with large abundant windows. A great place to relax and enjoy amazing food and beer. We loved it there, especially my non-beer drinking wife.

Quality, food and service are all very good. Their beers simply taste fantastic on tap and the food we had was exceptional. Servers were very friendly and truly believe in their product. Its nice to be served craft beer from folks who know and appreciate craft beer. The folks at New Holland are truly top notch.

Surprising that after my many beer samplings (and then pints) and lunch for us both our bill was incredible cheap. For the excellent beer and tasty food the price was excellent.

I can't wait to go back. New Holland cements for me why they're one of the finest breweries in the country. Visit them and you'll see why too.

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Photo of jale
4.25/5  rDev +3.2%
vibe: 4.5 | quality: 4 | service: 4 | selection: 5 | food: 3.5

This review has two parts. The first is bad and the second is very good. This is a great example of a business working out a problem to everyones benefit. Stopped here for dinner and several beers. Tuesday night and very busy with a 30 wait for a table. Not a problem. the hostess seated us and we waited 20 minutes for the waitress to take our drink order. Another 10 for the order to arrive. Another 25 minutes before she returned to take our next order. Asked about bottles and were told that they don't serve the one I wanted. 10 minutes later the table next to us had one delivered to them. Asked again and was told the same thing, at which I pointed to the bottle on the table next to us. She walked away, and it was at this point I game unglued. I found the manager and explained the situation to him. He promptly sent a different waitress to our table and offered to pick up our bill. I declined the free offer and for the rest of the night we had the best service ever. The manager did the right thing and I will return anytime I'm in the area. Oh they make their own wine along with Gin, 3 types of Rum, vodka and tequilla. The food and selection were very good. This is a place worth driving out of your way for.

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Photo of funkyaudio
4.18/5  rDev +1.5%
vibe: 4.5 | quality: 4.5 | service: 3 | selection: 4.5 | food: 5

This place makes some good brews. I am not sure of the wine and liquor, so you'll have to seek other reviews for information pertaining to that. I started out with an IPA, which was delicious. We ordered side salads, a beer cheese dip, and chicken wings. The salads were generous and fresh, but the dip was kinda eh and the chicken wings were fatty and lacked flavor... tasted pretty processed (which they probably were). The pizza looked pretty good tho, next time I would order that.

I ordered the Dragon's Milk brew as a second beverage. Wow! very strong... tastes almost like you're drinking straight bourbon once it starts to set to room temp. I loved it at the first sip, but once it cooled I wasn't a fan.

Overall a nice place. I love to support Michigan companies, so I would definitely go back. Fabulous brews, decent food and a clean, well-kept, comfortable venue.

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Photo of yankeej13
4.14/5  rDev +0.5%
vibe: 4 | quality: 4 | service: 4 | selection: 4.5

When we were on our travels over to the alehouse. We got the addresses mixed up and traveled to their actual warehouse and when we went in, lucky for us the two brewmasters were there and asked us if we wanted a tour. They were two of the coolest dudes. Gave us a beer right away and took us on a whole tour of the brewery itself. To you I thank you tons! Cheers!

Once we left the actual brewerey, we traveled over to the alehouse and when we got there we went in for a pint and a sampler. The place was very nice, well spread out and very moderized. Loved the posters of each individual beer and their tap system had tons of great stuff hooked up on it. Loved each beer I had and was extremely glad that we got to see the alehouse as well as the brewery itself. Loved the experience. Cheers guys great job to you!!

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Photo of ebby82
3.53/5  rDev -14.3%
vibe: 3.5 | quality: 3 | service: 3.5 | selection: 4 | food: 4

I went here after my tour at the brewery. First, the tour was amazing, it lasted over an hour with several tastings of high gravity beers.

We went to the brewpub about 230 on sat. afternoon. We had to wait about 20 minutes to be seated. A server got us our beers soon thereafter. We had a sampler flight which included their kolsch, a smoked rye dopplebock, a saison and their IPA.

After 5 minutes or so, we got our beer. Honestly, most of them did not impress me. The Saison was quite good, but the IPA wasn't great. The smoked dopplebock was quite interesting though.

The food was quite good. I had an Italian sandwich piled high with meat and such.

I really like some of New Holland's beers, but many of them left me unimpressed. I would go back, particularly for the food and the many one-offs on the menu.

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Photo of kylehay2004
3.98/5  rDev -3.4%
vibe: 4 | quality: 3.5 | service: 4 | selection: 4.5 | food: 4

Excellent selection of good to very good beers. They seem to have a decent number of seasonal choices during the winter months as that is when I have been (visiting family for holidays). The atmosphere is just right for a brewpub. The service was standard and it seems to stay busy however not sure if Holland has a lot to offer in terms of nightlife. They have had so many different beers I wish I had taken better notes when trying them as I can not accurately review them now. Speaks to their selection.

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Photo of Holland
3.3/5  rDev -19.9%
vibe: 4 | quality: 3.5 | service: 3.5 | selection: 2.5 | food: 3.5

The atmosphere was the best part of this place. Maybe it's because this is my home town and it's right downtown. But they have exposed brick, it's located in an old hardware store, and some brewing equipment is out in the open.

The quality of the beers is good. I had quite a few while there. However, the selection is always lacking. The last times I visited were late December 2010 and late April 2011. Both times I was surprised and annoyed by their lack of selection. In December, they were out of the casked Mad Hatter, but they just put more Mad Hatter in the cask and pulled it right back out, leaving no taste and gaining $0.50 more per glass for them. They were also out of Night Tripper and Pilgrim's Dole. Then in April they didn't have anything on cask and they were out of Night Tripper and Black Tulip.

Overall, it's a great spot if they have all of the beers you want to drink on tap that day.

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Photo of Another6Pack
4.33/5  rDev +5.1%
vibe: 4 | quality: 4.5 | service: 4.5 | selection: 4 | food: 4.5

Visited on 4/9/11. First impression was positive - clean and bright with a lot of windows; hostess table staffed by very young but attentive and friendly folks. Plenty of room in this spacious place, and we were seated almost immediately at 5:00p on a Saturday.

Wait staff (Bri) was friendly - and patient while I pored over the house brew list. Food was the biggest surprise, and a pleasant one at that. The taco salad and Tarheel BBQ sandwich were unlike any other I've tried. The folks in the kitchen know what they're doing.

Only real drawback to the place was the noise level. The bar side was not full, but it was loud and conversations with my tablemates were not easy. But I'm getting to be an old dude who is starting to prefer speaking over shouting.

With a 1.5 hour drive ahead of me I chose the Paleooza over the higher gravity brewhouse-only offerings that were calling my name. Hope to return again, and early enough in the day that I can put a 1-2 hour buffer between me and the drive home so I can try more than just one - or at least a bigger one - during a visit.

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Photo of MarcatGSB
4.18/5  rDev +1.5%
vibe: 4.5 | quality: 4 | service: 4 | selection: 4.5 | food: 4

The New Holland brewery is highly under rated. I guess they kind of live under the shadow of Founders and Bells, but their beer is right there with both.
Stopped by the Brew Pub on our way to Kalamazoo from the Traverse City area. The atmosphere is very good. Nice, clean, bright brew pub. I understand the dark brew pub theme, but I prefer windows and natural light. The beers were excellent, as expected. I had the Dragons Milk and The Poet and Emily had the Imperial Hatter and Pilgrims Dole. The pizza was solid and priced right. I have a lot of respect for the New Holland product, and try to support them as much as possible. Their spirits are wonderful as well. The Zeppelin Bend is a great youthful whiskey.

Stop by if you heading towards Bells or Founders, its not far out of the way.

Edit: Stopped by again on a recent visit down to the Holland area. The pub still does not disappoint. Now featuring some really nice hand crafted spirits and cocktails, as well as added taps, and quite a few beer engines. A nice treat. They have added a nice little retail area so you can fill up on your swag. Well worth the stop, always something special on tap.

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Photo of betsona
3.48/5  rDev -15.5%
vibe: 2.5 | quality: 3.5 | service: 3.5 | selection: 4 | food: 3

I was in Holland visiting a friend and he suggested we stop in. It was around 3pm on a Sunday in February.

A- Extremely quiet. The layout of the tables and bar was wide open in a pretty large room that could easily hold over 100 people. There were games going on TV and others enjoying drinks. Bartender kept to himself even after trying to prompt him with questions. Nice beer release posters. Could see this place being more enjoyable if it got packed, but it would take a lot of people to achieve.

Q- Nice overall. Clean and tidy. Bar was nice. Nothing else really to add.

S- Bartender knew about all the beers, even recommended one when pressed. Used the standard line that all the beers were top notch. Food came out after quite a wait, but beer was promptly served.

S- Nice array of NH beers. I had the Black Tulip, which I rarely see anywhere else. Also had the Charkoota Rye, a fall only release.

F- Had a nice standard pizza. Was a good value.

Overall, I will probably stop back in when visiting friends and during the Tulip festival. If you enjoy NH beer, it is a nice stop.

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Photo of MilwaukeeCrusher
4/5  rDev -2.9%
vibe: 4 | quality: 4 | service: 4 | selection: 4

On a late spring day I stopped at New Holland. The place had a nice feel, much like the neighborhood around it: middle class and a working man's place.

The line up was good and had a few rarities, but nothing exclusive that I can remember. Service was good by didn't set itself apart from other breweries. Not sure if they served food there; didn't try any.

The flight I received while there was reasonable and I would most likely go back again, as they do have a very solid line up and some really good higher end beers in rotation.

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Photo of LanceW
4/5  rDev -2.9%
vibe: 3 | quality: 3.5 | service: 4 | selection: 5 | food: 4

I visited this brewery after their hatter days of 2009. They still had a great selection of hatter varieties left. I the brew pub reminds me more of restaurant and has alot of merchandise for sale. I do highly recomend that if you are there on a weekend that you pay the five dollars for the brewery tour. From what I understand the primary brewing facility is office site and about 2 miles away.

The service at the pub was good and I plan on returning sometime soon. I personally like smaller venues and a more intimate brewery but I can blame them for trying to expand.

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Photo of Stigs
4.08/5  rDev -1%
vibe: 4.5 | quality: 4 | service: 4.5 | selection: 4 | food: 3

Did the tandem brewery tour and brewpub visit this past weekend as stop #1 of day 2 on our MI trip.

Arrived at the brewery about half an hour early for the scheduled tour, and an employee (our tour guide) was there to let us in and sit, and poured us each a full pint while we waited. Thanks Eric!

The tour was interesting enough, a good mix of old and new equipment in that typical warehouse brewery setting. Afterwards, we were poured 4 or 5 different New Holland beers, and pretty much just allowed to sit at a table and hang out with the rest of the group as long as we wanted. Ended up striking up a conversation with another couple from MI and we hung out with them through the rest of the weekend.

Next stop was the brewpub. I thought Holland was a cool little town (at least that area), and this place was no different. Spacious, and trendy yet not cliche - great brewpub atmosphere.

Beer selection pretty good, though NHB makes some decent beers, there really isnt anything by them (never has been) that really wows me. We ordered a flight with some samples of most of the brewery exclusives.

The only place this went awry was the food. I ordered the beer mussels (one of my favorite dishes) and they were not very good, slightly undercooked, and did not agree with my stomach the next day. Another dish ordered at the table was the kids meal corndogs (dont ask), and they were edible at best. Other food we sampled was slightly better.

Service at dinner went without any complaints, yet I had to give a bump to the score here because of our tour guide(s) at the brewery.

Overall, an enjoyable visit, though I'm not sure if NHB has anything to really entice me into another visit, especially with all of the other great venues in the area.

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Photo of djmitche
4.6/5  rDev +11.7%
vibe: 4 | quality: 5 | service: 4.5 | selection: 4.5

What a great bar! The setting is open and casual. We were there on a Thursday night, and the place was happening but not crowded. The beer selection at the bar is impressive, especially coming from Chicago where the selection generally only includes the NH "standard" beers.

The service was friendly, answering all of our "I'm a beer geek from out of town" questions without judging. We had a fine six-pour sampler for $2 per sample.

I love that New Holland provides both "standard" session beers and unusual things like a smoked bock, a maple-pecan porter, or a nut brown with fennel. The specialties aren't all .. beers I'd have again, but I didn't know that until I'd tried it!

Holland is a cute town, and this brewery is well worth a visit on your travels through Michigan.

If I lived in town, I would take advantage of their frequent-drinker program: a personalized mug, a growler a month, and special pricing. For $40/yr. This is a brewery that gets it.

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Photo of Vdubb86
4.45/5  rDev +8%
vibe: 4.5 | quality: 4.5 | service: 4 | selection: 5 | food: 4

Was randomly looking for a place to stop for dinner with my girlfriend on our way back from northern Michigan to Chicago. It just happened that we stopped in Holland, Michigan. Knowing that I enjoyed the beers from New Holland was definitely a draw, but I didn't realize that it was a restaurant too. Maybe I was bias, but I was like a kid on Christmas walking into this place. It was really cool to see all of the brewery (and distillery as I learned) where some really solid brews are made. It had an old warehouse like feel to the place, done intentionally to give it quite a lot of charm. The quality of the place was top notch, for a brewery like it was it felt like a neighborhood sports bar which was really cool for me. The service was pretty good, our waitress knew good recommendations for food and drink. If they made the beer, they had it. In fact it was so hard for me to choose I ended up having the whole sampler tray for my drink. It was well worth it. It turns out that on Tuesday (the day we were there) it was half priced non-high-gravity growlers. So I got myself a growler and was more than content with my visit. My girlfriend had some of their rum in a mixed drink and let me tell you it was some damn good rum. The foods that we had were excellent. The food was not particularly expensive at all it was reasonable and if it had not been for the purchasing of a growler and a bottle of the rum we would have not felt like we spent too much there at all. Both of us agreed we'd have no problem "randomly stumbling" back to this place on a return trip to Michigan.

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Photo of BierFan
4/5  rDev -2.9%
vibe: 4 | quality: 4 | service: 4 | selection: 4

Atmosphere: Visited New Holland last night for the first time with a friend. The place was pretty packed. New Holland is located real close to the Hope College campus, so it was primarily a younger college crowd.

Quality: Both of the beers I had on-tap were very good,of course.

Service: Bartenders didn't let my glass stay empty for long and filled my growler properly before I left.

Selection: All of their year-round and a few seasonals were on-tap. As well as several "specialties" that don't get bottled and their high-gravity beers.

Food: I didn't have any of their food, but it looked tasty.

Value: I went during "stein night". I brought a 32oz stein and they only charged me $5 for a fill. That's a pretty good deal.

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New Holland Brewing Company in Holland, MI
92 out of 100 based on 93 ratings.