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New Glarus Brewing Company

Not Rated.
New Glarus Brewing CompanyNew Glarus Brewing Company

253 Ratings
Ratings: 253
Reviews: 52
rAvg: 4.7
pDev: 8.94%
Active Beers: 43
Beer Ratings: 31,846
Beer Avg: 4.02
Taps: 0
Bottles: 0
Cask: N
Beer-to-Go: Y
[ Brewery, Bar ]

2400 Hwy 69
New Glarus, Wisconsin, 53574
United States
phone: (608) 527-5850

visit their websiteWebsite view map and get directionsMap 

Gift Shop
Monday - Sunday 10:00 a.m. - 4:00 p.m.

Free Self Guided Tours
Monday - Sunday 10:00 a.m. - 4:00 p.m.

Hard Hat Tour - Fridays at 1:00 p.m.

(Place added by: BeerAdvocate)
Place: Ratings & Reviews
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Ratings: 253 | Reviews: 52 | Display Reviews Only:
Photo of DemoniChris
5/5  rDev +6.4%

Awesome, awesome place! The atmosphere, quality and prices are hard to beat. Friendly people and the self guided tour was mind-blowing. Even the drive up to the brewery was great. Winding roads with lots of trees made for quite an atmosphere. Simply amazing experience and I hope to return next time I'm in Wisconsin.

DemoniChris, Nov 30, 2013
Photo of qcbrewer
4.25/5  rDev -9.6%

qcbrewer, Nov 28, 2013
Photo of mattafett
4.5/5  rDev -4.3%

mattafett, Nov 28, 2013
Photo of mychalg9
5/5  rDev +6.4%

mychalg9, Nov 25, 2013
Photo of equinox1
4.5/5  rDev -4.3%

equinox1, Nov 20, 2013
Photo of RblWthACoz
4.5/5  rDev -4.3%

RblWthACoz, Nov 10, 2013
Photo of sisterthelonious
5/5  rDev +6.4%

sisterthelonious, Nov 02, 2013
Photo of williamjbauer
4.75/5  rDev +1.1%

williamjbauer, Oct 30, 2013
Photo of scotv
5/5  rDev +6.4%

scotv, Oct 29, 2013
Photo of collino
4.75/5  rDev +1.1%

collino, Oct 28, 2013
Photo of HereforBeer
3.5/5  rDev -25.5%

HereforBeer, Oct 26, 2013
Photo of Brocklanders34
5/5  rDev +6.4%

Brocklanders34, Oct 24, 2013
Photo of TheRealPour
4.75/5  rDev +1.1%

TheRealPour, Oct 24, 2013
Photo of Lionhawk
5/5  rDev +6.4%

Lionhawk, Oct 23, 2013
Photo of arnold931
4/5  rDev -14.9%

They have a beautiful new hill top brewery. The tours are self-guided, so you can get a pint at the sampling room and then wonder around the brewery at your own pace. They have an awesome selection of glassware and tee shirts available. Also a beautiful new outdoor garden when can sit and drink beer and look over the Wisconsin country side.

arnold931, Oct 21, 2013
Photo of egrace84
4.75/5  rDev +1.1%

egrace84, Oct 20, 2013
Photo of Mdodge8837
4.5/5  rDev -4.3%

Mdodge8837, Oct 18, 2013
Photo of Stevedore
4.5/5  rDev -4.3%

Stevedore, Oct 17, 2013
Photo of KellyScottMad
4.88/5  rDev +3.8%

The brewery is awesome! Very quaint and the owner Deb is there practically all the time. You can take a tour by yourself, or get a hard hat tour. Either way you can walk around the brewery taking it all in. This place is expanding constantly. I can't believe this place only ships in the state. Business is booming! On certain days, usually on Saturdays, La Fortuna Pizza is there with za to purchase. The Za is awesome by the way! You get your beers, and your pizza and sit outside looking over the countryside. Awesome place to visit, drink beer, eat pizza, and buy beer as well. "Only in Wisconsin"

KellyScottMad, Oct 17, 2013
Photo of sgttibbs
4.75/5  rDev +1.1%

sgttibbs, Oct 15, 2013
Photo of ms333
4.75/5  rDev +1.1%

ms333, Oct 13, 2013
Photo of KC9LDB
5/5  rDev +6.4%

KC9LDB, Oct 09, 2013
Photo of Sunn
4.51/5  rDev -4%

This is the first brewery I've ever been to, and it was PACKED. A buddy of mine and I did the walk-through, beer tasting, stopped at the gift shop, and loaded up the car with beer.

Being in the brewery itself was awesome. It smelled incredible in there! I honestly had no idea what I was looking at besides the bottling line, but I've never seen anything like it before so just being in a brewery I love was awesome enough(Wasn't the Hard Hat Tour).

We stopped at the gift shop and there's no shortage of New Glarus memorabilia. It's all reasonably priced, high quality, and unique. Really neat little store.

The tasting itself was the most disappointing part. The only beers they had available were ones that were available at virtually every gas station and grocery store in the area. Don't get me wrong, all the beers I had were great. I just expected to have more unique and special brews available to taste. They had Moon Man, Staghorn, Two-Women, Spotted Cow, Black Top, and Serendipity for tasting and I've had all them except Black Top (which was awesome).

Beer Depot came next. Another let-down as far as selection. Thumbprint series was absent, and the only fruit beer available was Serendipity. BUT, they had their 20th Anniversary Strong Ale there (which is great!) so I was incredibly happy to find that. The upside, though, was that all of the beer was damn fresh and really affordable.

Overall, a really neat place. The entire property was beautiful, the employees were extremely pleasant (like everyone seems to be in Wisconsin), and the beer was great. My only complaint is the lack of options to taste and purchase. Other than that, I can't wait to go back!

Sunn, Sep 01, 2013
Photo of chancy14
3.7/5  rDev -21.3%

My fiancee and I visited New Glarus on the way to Madison earlier this month. Most of my impressions match what others have said, but I will add a couple of things.

One, if you're going to take a tour, make sure it's a guided one. They only have guided tours on Fridays, and they're booked up a few months in advance, so you'll have to plan ahead. If you take the self-guided tour (which we did, since we visited on a Tuesday), you'll probably be pretty disappointed, since there aren't any additional materials--a brochure, a sheet of paper explaining what each part of the brewery is about, or whatever--elaborating on what you're looking at. We were basically able to figure out what was going on in each part of the brewery, but a tour guide would probably be able to give some additional context, backstory, etc. to make things a bit more interesting. We ended up just wandering around for about 20 minutes before heading back to the gift shop/tasting area. It was a little dull, to be honest. We also didn't get to see the old brewery, since that's only open (I think) to people on the guided tour.

Two, the selection at the tasting bar is not great, as other reviewers have mentioned. When we were there, they had Spotted Cow, Two Women, Totally Naked, Black Top, and Serendipity on tap. Now, I like all of these (except Totally Naked, which I haven't tried yet), but I kind of wish there had been both more and more interesting/intense beers on tap. Spotted Cow and Two Women (and probably Totally Naked, judging by the reviews) are fairly mild-tasting, good-but-inoffensive beers; more importantly, they seem to be cheap and ubiquitous throughout Wisconsin. If I'm going out of my way to visit a brewery rather than just buying their beer in a grocery store or at a bar, I want to try something unique, that I can't get elsewhere, and/or something sort of fancy that I wouldn't normally splurge on. The only one of the five on tap that satisfied those criteria was Serendipity, which is (1) unique, (2) available elsewhere, but (3) expensive enough ($9.25/bottle in the brewery's Beer Depot, $9 in Woodman's in Madison) that I most likely wouldn't have bought a whole bottle without tasting it first. I was also glad to sample Black Top before buying more, because I find that style (Black Ale) somewhat more interesting than the two lagers and the cream ale, but it wasn't one of the beers I was most excited about by any stretch. Anyway, your mileage may vary on this one. Maybe others will think I'm nitpicking. But if you're hoping to sample some of New Glarus's most "exotic," highest-rated beers--their other fruit beers, Dancing Man Wheat, Berliner Weiss, etc.--during your visit, you might feel a little let down.

I don't want to give the impression that you'll have a bad time visiting this brewery. I had a fine time, despite the "self-guided tour" (really not much of a tour at all in the absence of informational materials) and the small tap-list. The beer they did have was pretty good (and in the case of Serendipity, awesome); the building and surrounding countryside are very nice to look at; and the gift-shop is well-stocked, if a bit expensive (as all gift shops are). But you will definitely have a better time than we did if you take the guided tour, and if you temper your expectations re: the tasting taps.

chancy14, Aug 24, 2013
New Glarus Brewing Company in New Glarus, WI
100 out of 100 based on 253 ratings.