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Heartland Brewery and Chophouse - Times Square

Not Rated.
Heartland Brewery and Chophouse - Times SquareHeartland Brewery and Chophouse - Times Square
very good

43 Ratings
Ratings: 43
Reviews: 33
rAvg: 3.72
pDev: n/a
Taps: --
Bottles: --
Cask: N
Beer-to-Go: N
[ Bar, Eatery ]

127 W 43rd St
New York, New York, 10036-6565
United States
phone: (646) 366-0235

visit their websiteWebsite view map and get directionsMap @heartlandbrew

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Ratings: 43 | Reviews: 33
Reviews by Billolick:
Photo of Billolick
3.9/5  rDev +4.8%
vibe: 3 | quality: 4 | service: 4 | selection: 4 | food: 4

This place is kinda stuffy, filled with theatre goers and NYC shirts and tie types. Make sense as its located about 100 yards from times square in the heart of midtown NYC. The room is kind of glitzy and obviously alot of $ went into creating this joint. The beer is very good. The IPA and Barley wine I tried were very pleasant and obviously of a high quality. I've tried the oatmeal stout in the past and its also excellent. The food also is very good. decent portions and well turned out. So, if you feel like speanding some loot, this is a semi-fancy beer hall to give a try. The beer will not disappoint

More User Reviews:
Photo of Jason_the_Argonaut
4.54/5  rDev +22%
vibe: 4.75 | quality: 4.75 | service: 4 | selection: 4.75

Had a Bachelor party here. The staff was great; they roped off a part of the bar just for us. Of course I called ahead. The bartender was very knowledgeable and helped pair us with the right beer. They have a great selection of beer and if you can't decide you can always have a flight. Great place to go just to hang out.

Photo of acurtis
3/5  rDev -19.4%

Photo of jamesg60
3.4/5  rDev -8.6%

Photo of LutherBrau
4/5  rDev +7.5%

Photo of misternebbie
4.04/5  rDev +8.6%

Photo of AmitC
3.5/5  rDev -5.9%

Photo of NJBeer265
3.5/5  rDev -5.9%

Photo of Will_Rivera
3.25/5  rDev -12.6%

Photo of Suds
3.24/5  rDev -12.9%
vibe: 3.75 | quality: 3 | service: 3.75 | selection: 3 | food: 2.75

Visited this brewpub at noon on a Friday, during a little family trip to the City. Nice atmosphere...upscale, clean, and attractive. We didn't have to wait for a table, and the service was prompt, friendly, and attentive. The beer was average. I had a red lager, which was clean and flavorful. The stout was disappointing. Food was pricy, but reasonable for City standards. It was average pub fare, and not spectacular.

Photo of costanzo_mike
3.75/5  rDev +0.8%

Photo of TTTBeer
3.5/5  rDev -5.9%

Photo of bsm80x
4/5  rDev +7.5%

Photo of derekdenim
4.6/5  rDev +23.7%
vibe: 4.5 | quality: 5 | service: 5 | selection: 4 | food: 4

Not as crowded and noisy as the union square location. Was able to get seated right away in a nice private booth. Waiter was prompt and courteous. He was quick to bring us our beers and take our food order. Tex mex nachos were very good. Only complaint is they could have had more cheese. But no big deal. Had the Indiana pale ale and the seasonal Not Tonight Honey porter. Both were delicious.

Photo of UDbeernut
2.73/5  rDev -26.6%
vibe: 3 | quality: 2.5 | service: 2.5 | selection: 3 | food: 3

Went here for dinner before a show. Made reservations ahead of time so we did not have to wait. Large open room with breweriania on the walls. Service was slow and kept taken food to wrong tables. Beer selection was a wide range of styles. I had a flight od their stuff always on. Beer was ok, the stout and red lager were the best. The light lager was un drinkable and eberything else was bland.

Food was mostly steaks and burgers. My and my wife both got steaks. Mine was over cooked and just generally disappointing.

As far as cost, it was about average for Nyc, but with the other dings on food and quality, it is over expensive. Will not return.

Photo of BeerLover99
3.1/5  rDev -16.7%
vibe: 3.5 | quality: 3 | service: 3 | selection: 3 | food: 3.5

This macro/brewpub is right near Times Square
and my family and I decided to rest our feet
and grab a few pints.

The decor is nice, upscale, clean, friendly.

The service was a little slow considering it wasn't very crowded.

My wife and I ordered 2 pints (her: Pumpkin + me: IPA)
I ended drinking all of mine and most of hers. They were
very thin and bubbly, a bit disappointed.

Our family ordered dessert, which was quite good.

This is not a must visit location and beer nerds/snobs
will be disappointed. Great place for a newbie to craft beers.

Photo of Rifugium
3.88/5  rDev +4.3%
vibe: 4 | quality: 4 | service: 4 | selection: 3.5 | food: 4

Six locations in NYC. Out of the three I've been to, my favorite is the Chophouse at Times Square (43rd between B'way & 6th). Classy joint, nice casual atmosphere, lots of tasty homebrewed beer, pleasant seasonals, and good good food. I'd imagine that really serious beer pursuers wouldn't bother with this place too much, but I think it's definitely worth hitting up when you're in the city, and I go there very often. They make a mighty good bison steak at the Chophouse. Other tasty entrees include the meatloaf and the mushroom or lobster ravioli. A little on the pricey side, but not too bad. Friendly staff.

Photo of Sammy
3.06/5  rDev -17.7%
vibe: 3.5 | quality: 3 | service: 3.5 | selection: 2.5

Pleasant enough dining area with its selection of light inoffensive beers. Bright and well lit up by signs. Conveneinet location. Nothing special on tap in the seasonal department, one does not go out of their way for th beer here. Did have something brewed with thyme as a seasonal that had a minimum of my interest, outside of their regular so-so beers all served a bit overcarbonated. Occasionally Heartland will bring out a higher abv seasonal, and then its worth a stop in. Even for the food, its fast and efficient service but nothing to write home about.

Photo of DoubleSimcoe
3.5/5  rDev -5.9%
vibe: 4 | quality: 3.5 | service: 3.5 | selection: 3.5 | food: 3

I've been to this Heartland many times, as it is close to my house and right across to what used to be my workplace.

All Heartland locations are touristy, overpriced and just plain average. They're OK if you're visiting New York, or if you're with a large group of friends or coworkers during happy hour.

But otherwise, there are better places out there than this so-called "brewery" with an acceptable (but not great) selection of staple beers (IPA, Stout, Red Ale, Light, Lager) at outrageously high prices.

The occasional seasonals are the real deal, like the nice oatmeal stout, the Double IPA and the barleywine. Go for those if you can.

Service is fine (not great) and atmosphere is not bad for a chain restaurant. A bit generic but surprisingly cozy and warm.

Food is blah. Generic American pub food at high prices.

All in all, this feels like going to a TGI Friday's with beer in the heart of Times Square. Expect the expected.

I like HB Burger much better, just down the block from the main Heartland and specializing in tasty burgers. Beers are the same (if not better) and food is better, plus it is much less crowded than the Heartland "Chophouse". I should add HB Burger to BA soon.

Photo of Hibernator
3.66/5  rDev -1.6%
vibe: 3.5 | quality: 4 | service: 3.5 | selection: 3.5

Went to the Heartland Brewery in Times Square last Friday night. I was with a group of friends and we were scoping out a place to pre-game before going to a concert at the Best Buy Theater (formerly the Nokia Theater).

Before entering, one must take in the bustle and intensity of Times Square, especially during my visit which was in the early evening on a Friday night. The energy in the heart of Times Square is awesome. Heartland was fairly crowded when we arrived, but could have been worse considering the circumstances. Most of the people there seemed to be the after work crowd and tourists, to be expected for the location.

A long bar runs down the left side and curls around with an ample amount of bartenders ready to take your order. There is a huge open area to the right with a ton of tables for dining. We stayed in the open bar area. Atmosphere was pretty chill, dim lighting, breweriana decorations and dark wood.

Beers were solid. I started off with the Smiling Pumpkin Ale, which had some subtle ginger and nutmeg flavors. I also had their Oatmeal Stout (Farmer Jon's Oatmeal Stout) and their IPA (Indiana Pale Ale). All beers were fresh and tasty. Reasonable prices too.

Photo of asabreed
3.98/5  rDev +7%
vibe: 4 | quality: 3.5 | service: 5 | selection: 3.5

Originally Reviewed on 12-14-2009, but I had the wrong location, so I'm switching it to this one, the right one, now.


After some time walking around the city, we stopped at the location in Times Square, which I'm not sure is the only location or not.

We went close to 2, so it was pretty packed, and it was a Saturday. That said, even though it was without stools, my wife and I found a spot near the end of the bar, somehow where no one was congregating. What impressed me here was the bartender who switched from pouring pints, to a Mojito, to a Bloody Mary, to a Shirley Temple, back to a pint, etc., without skipping a beat. He didn't need any kind of notepad, never got flustered, and seemed to get everything exactly right. Not only that, but he was extremely friendly and attentive in the chaos. I never would've imagined that kind of service at a place so packed, right in the middle of the city.

They had maybe 10 of their beers on tap, and I tried a few pints before I realized my wife and I could see THE ROAD, which opened around Thanksgiving for a limited release. The atmosphere, though packed, was good. Lots of people drinking beer, a lot at the bar, many waiting for tables. Decent music, nicely decorated, and it seemed like they had a vast menu if you were eating.

There are better places like this, but overall, I'd come back. I think pints were around $6, but considering the location, that really isn't too bad, and I thought the beer was pretty tasty.

Glad I got to go to a place like this right around Times Square, and I'd go back next time and maybe try to grab a booth and have some lunch also.

Photo of david18
3.28/5  rDev -11.8%
vibe: 3 | quality: 3.5 | service: 3 | selection: 3.5 | food: 3

Heartland breweries are always very inviting places that are fun to see for the beer pariphanalia but, in general the beers aren't that great. There's a broad selection of styles but none really stand out

Their stout is probably the best for it's roasty character and none of the beers is too strong to dissuade first timers. This particular location had a double ipa, which was actually pretty impressive.

Food is a little better than typical pub fare at most of these places, but this place in particular has a slightly more upscale selection.

Photo of Schwab
3.55/5  rDev -4.6%
vibe: 3.5 | quality: 4 | service: 3.5 | selection: 3.5 | food: 2.5

I visited this place during a trip to NYC before Christmas. We were around the corner and decided to have lunch here instead of going to the Seaport location later in the day.

When we got there, the place was almost empty. We had some food and tried their seasonals. Beer was decent, but barely more than average. Service was not the best and food was way below average. My girlfriend's pasta was actually pretty bad and barely anything on the plate - even for a woman.

The beer selection seemed ok and I wish I had tried more of their beer, unfortunately, I didn't have more time to try more.

Photo of maddogruss
3.54/5  rDev -4.8%
vibe: 4 | quality: 3 | service: 4 | selection: 3.5

Went here on a recent trip to NYC.

A: Was a fairly chill place to go to and seemed like a nice place to hang out with some friends or to jsut go in, catch the game and have a few.

Q: The place itself seemed well kept and maintained. The bar and restaurant area were very clean. The Heartland beer quality seemed a little bit sub par, which was upsetting.

S: The service was pretty exceptional. When I went, there weren't too many people there, so the bartender was available to answer some questions about the brewery and what the brewery offers. While I was drinking my beers, I was offered some of their mixed drinks, which was typically one of their beers or a combination of them and some mixers.

S: The selection was ok. About 10 or 12 of Heartland's beers with 4 other craft bottles. Had the major macros on tap. Overall, I was not too impressed with the selection, but it was fairly decent.

The value of the place was fairly reasonable, especially for a brewery in the middle of Times Square in New York city. They had some samplers or 5 or 7 beers available consisting of 5 or 6 ounce glasses that seemed reasonably priced.

Photo of ATPete
3.75/5  rDev +0.8%
vibe: 4 | quality: 3.5 | service: 4 | selection: 4 | food: 3

Stopped into the Heartland Brewery on 43rd after a quick brew and a bite to eat at BXL. The restaurant was alive and packed on a rainy Sunday afternoon. My buddy and I ordered the "Seasonal Voyage" 8 beer sampler. Out of the 8 brews presented I would probably only re-order 3 of them (Indiana Pale Ale, Harvest Wheat and one of their summer seasonals the Apricot Ale). My girlfriend did not drink and said the food was so-so. Our waiter was decently knowledgeable. No expert, but he was able to give his speech explaining the 8 beers without a hitch. The guy compared their Oatmeal stout to a Guinness though...huh? Just because its a stout does NOT mean a Guinness drinker would appreciate it, in fact i'd think the exact opposite... Would I go back? Sure. Would I call this a must go-to bar while in NYC? No way.

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Heartland Brewery and Chophouse - Times Square in New York, NY
85 out of 100 based on 43 ratings.