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Demo - Magic Hat Brewing Company

DemoDemo

Displayed for educational use only; do not reuse.
BA SCORE
79
okay

398 Ratings
THE BROS
89
very good

(view ratings)
Ratings: 398
Reviews: 139
rAvg: 3.44
pDev: 15.12%


Brewed by:
Magic Hat Brewing Company visit their website
Vermont, United States

Style | ABV
American Black Ale |  6.00% ABV

Availability: Spring

Notes/Commercial Description:
This beer is retired; no longer brewed.

Demo is a deliciously dark lick of an India Pale Ale. It’s medley of roasted malts and heady hops will have your senses dancing to the beat of a different I.P.A.

45 IBU

(Beer added by: NEhophead on 01-13-2011)
View: Beers (36) |  Events
Beer: Ratings & Reviews
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Ratings: 398 | Reviews: 139 | Show All Ratings:
Photo of Tone
Tone

Missouri

3.63/5  rDev +5.5%
look: 4 | smell: 4 | taste: 3.5 | feel: 3.5 | overall: 3.5

Pours a black color. Two inch head of a tan color. Great retention and great lacing. Smells of sweet malt, hint of chocolate, slight roasted malt, slight hops, and a hint of earthy malt. Mouth feel is sharp and crisp, with an average carbonation level. Tastes of roasted malt, hops, sweet malt, and a hint of pale malt. Overall, good aroma, but lacking in body.

Serving type: bottle

04-09-2012 19:07:51 | More by Tone
Photo of kylehay2004
kylehay2004

Florida

3.6/5  rDev +4.7%
look: 4.5 | smell: 3.5 | taste: 3.5 | feel: 4 | overall: 3.5

A:three finger tan foamy head on a very black with little light getting through body

S: lots of coffee and roasted malt. Strong aroma

T: more coffee which dominates however it is very mellow without much coffee bitterness. The hops are light and mostly in the finish. Roast malts as well.

M: full bodied and moderate carbonation.

Overall: I like the coffee in this one a lot. I wish the hole had a stronger presence but with this much coffee, more may not even have a chance to come through.

Serving type: bottle

03-11-2012 06:58:06 | More by kylehay2004
Photo of OWSLEY069
OWSLEY069

Pennsylvania

2.25/5  rDev -34.6%
look: 3 | smell: 3 | taste: 2 | feel: 2 | overall: 2

Pours a deep amber to brown in color with a tan head. In the aroma, a caramel roast and a bit sweet. In the taste, a small caramel like roast but a bit watery. A smooth and lighter bodied mouthfeel, with a dry small grapefruit and caramel like roast in the aftertaste. Hops came to play in the aftertaste, and the nose is bigger than taste, quite thin and watery.

Serving type: on-tap

02-27-2012 16:59:12 | More by OWSLEY069
Photo of DrDemento456
DrDemento456

Pennsylvania

3.78/5  rDev +9.9%
look: 3.5 | smell: 3.5 | taste: 4 | feel: 4 | overall: 3.5

I guess this is the last beer on the IPA on tour and since most offerings were good I picked it up.

A - Wow a nice murky brown which I didn't expect with a nice inch of head that turns to a sticky ring.

S - Nothing really stands out, mild roast malts with a touch of chocolate... no hops? Isn't this suppose to be an IPA?

T - Well it's not bad. Nice taste of mentioned roasted malts maybe a bit of chocolate but hops taste pretty subdued. Slight if anything.

M - Light to medium, pretty drinkable.

D - Not something I would pick up again. I really liked the Encore better and hoped this was kind of like this, if anything a black IPA but with roasted malts to the extreme it doesn't seem to even be IPA or Black IPA. Still pretty good and better than BMC.

Serving type: bottle

02-09-2011 02:50:32 | More by DrDemento456
Photo of scruffwhor
scruffwhor

Illinois

3.38/5  rDev -1.7%
look: 3 | smell: 3.5 | taste: 3.5 | feel: 2.5 | overall: 3.5

Very dark brown to, indeed black in color. Quick head. Jus a little foam after a couple of sips.

A bit creamy on the roasty malt end. Very toasty too. Heavy on bread crust. Maybe some earthy hops.

Roasty malt and mild hop bitter bite upfront. The roast takes on a nice roasted coffee quality. But the palate lacks body and gets watery from the middle to the finish. Good roasted and toasted malt bill though. Easy to drink and enjoy.

Serving type: bottle

04-17-2012 04:47:32 | More by scruffwhor
Photo of spinrsx
spinrsx

Ontario (Canada)

3.68/5  rDev +7%
look: 4 | smell: 3.5 | taste: 3.5 | feel: 4 | overall: 4

12oz Bottle

Appearance - Dark brown/black colour with a large size frothy light brown coloured head. It is too dark to see the carbonation levels and there is some really great lacing. The head lasted for over 5 minutes before it was gone.

Smell - Malts, hops, chocolate, coffee

Taste & Mouth - There is an above average amount of carbonation and the beer has a nice well balanced full bodied taste. Lots of hops mixed with caramel and malts. Also some chocolate and coffee. There was a bit of an odd flavour to the beer that I couldn't quite figure out.. but it didn't hurt the taste too much. It finishes with a malty and hoppy aftertaste.

Overall - Black IPA's are quickly becoming one of my favourite styles. This is a solid beer that Magic Hat should have as part of their regular line up. It reminded me a bit of a junior version of the Stone S.S.S.R black ale. I'd buy it again.

Serving type: bottle

05-16-2011 18:06:13 | More by spinrsx
Photo of tdm168
tdm168

North Carolina

3.18/5  rDev -7.6%
look: 4.5 | smell: 3 | taste: 3 | feel: 4 | overall: 3

Pours a dark black with a quarter of an inch of brown, dense, foamy head that has great retention. The nose is faintly roasty with a creamy, butterscotch note. The flavor is exactly the same. There is also a mild, astringent finish. The mouthfeel is medium bodied, smooth, and crisp.

There isn't much flavor or balance here. The flavor is dominated by a big butterscotch creaminess which isn't pleasing. The hop character is mild, but harshly bitter when it wants to be. Overall, I'm not a big fan of this one.

Serving type: bottle

04-09-2012 21:58:31 | More by tdm168
Photo of Gmann
Gmann

New York

3.3/5  rDev -4.1%
look: 3.5 | smell: 2.5 | taste: 3.5 | feel: 3.5 | overall: 3.5

Pours a dark brown color with a bunch of small particles floating about. The head is a toasted khaki color, fairly dense and rocky. Some lacing left on the glass.

The aroma is not very strong, especially for an IPA of sorts. There are light hints of a roasted malt and a barely there hint of hops. There is a bit of a twang in the aroma.

There is a decent hop flavor. Some lime citrus and a leafy fresh hop. There is some cola and roasted nut flavor from the malt, kinda has a home brew flavor to it. Some sour tea like flavors round out the brew.

The feel is light and very carbonated. Sits fairly balanced on the palate, sort of twangy and bitter.

There is some decent flavors and the beer drinks fine. Is it a great "Black Ale", no, not close but its not bad.

Serving type: bottle

02-05-2011 00:57:19 | More by Gmann
Photo of puboflyons
puboflyons

New Hampshire

3.6/5  rDev +4.7%
look: 4.5 | smell: 4 | taste: 3.5 | feel: 3 | overall: 3.5

The message under the bottle cap was a warning: "If you imbibe, Let Others Drive." I thought I was drinking an American Black Ale but it really feels more like a Porter. The pour is incredibly dark brown to practically black with a silky head the disappears after a few moments. The aroma is of dark malts, smoke, coffee, and a bit of hops. The body was in the medium range. The taste came across as dark malts and coffee much like the aroma with a moderate bitterness coating the palate. I found it to be a fascinating beer.

Serving type: bottle

04-07-2012 01:01:25 | More by puboflyons
Photo of JoeyBeerBelly
JoeyBeerBelly

New York

2.73/5  rDev -20.6%
look: 3 | smell: 2.5 | taste: 2.5 | feel: 3.5 | overall: 3

12oz bottle served in a standard pint glass.

L - dark brown color with a tight beige head that left a decent amount of lacing behind.

S - roasted malt and a hint of cocoa powder, no real aroma of any hops.

T - roasted malt sweetness upfront with the slightest hint of bitterness midway with an odd bitter to sticky sweet finish.

F - medium bodied with a crisp feel.

D - it went down easy.

Serving type: bottle

02-03-2011 00:28:42 | More by JoeyBeerBelly
Photo of lordofthewiens
lordofthewiens

Maine

3.13/5  rDev -9%
look: 2 | smell: 3.5 | taste: 3.5 | feel: 2.5 | overall: 2.5

Part of the new 12 pack.
Enjoy by Apr 30 2011.
Oh boy. Another black IPA. In a pint glass the beer was a dark brown color with a thin tan head. There was a bunch of light brown particulate matter suspended in the beer.
Roasted malt aroma with some floral/herbal hops.
Chocolate and coffee taste, late piney hops.
Pretty bitter (and not in a nice way) mouthfeel.
This was unappetizing and didn't taste that great. I've had two, and I'm going to try to palm off the last one on my son-in-law.

Serving type: bottle

02-16-2011 22:14:12 | More by lordofthewiens
Photo of Durge
Durge

Connecticut

3.5/5  rDev +1.7%
look: 3.5 | smell: 3.5 | taste: 3.5 | feel: 3.5 | overall: 3.5

A thick black-brown, a bit murky with some chunky yeasty bits tumbling out from the bottom of the pour. The head is a modest off-white with fair rings of lace in retreat. The nose picks up yeasty coffee with a vague citrus hop blended in and just a hint of chocolaty sweetness over it all. Interesting enough. The palate detects tangy coffee malt, almost like a sharper version of a milkshake but in a very watery, fizzy beverage with little to sink your teeth into. This does not portray the kind of black IPA I admire most which would feature more of the hops bite muted by coffee and malt complements. This seems more bent on the side of a thin porter or stout so that would be my main complaint, billing this as an IPA. Flavor wise it's good enough to enjoy a taste. I even pick up a touch of fruit nougat and maybe a slight vegetable edge. The IPA idea perhaps picks up a little more as you get closer to those chunky goodies in the bottom of the glass, but this still comes short of what has proven to be one of the more enjoyable styles in recent years. It's really not bad. I would just suggest they beef up the body a bit and bring out the hops a little (in the aroma and flavor).

Serving type: bottle

07-25-2011 02:19:21 | More by Durge
Photo of ngeunit1
ngeunit1

California

3.48/5  rDev +1.2%
look: 4 | smell: 3.5 | taste: 3.5 | feel: 3 | overall: 3.5

A - Pours a dark brown black color with a finger of frothy tan-brown head. The head has pretty good retention and laces nicely.

S - Aroma is full of sweet lightly roasted carmel malts. There is also some sweet chocolate and some coffee elements that break through.

T - Starts off with some chocolate flavor and some roasted sweet carmel malts. A little bit of coffee flavor in the background. Just a touch of hops come through in the middle with more chocolate flavor and roasted flavor. The finish is fairly sweet with a some brown sugar flavor and toffee malt. Finish feels a little bit off.

M - Medium-light to medium bodied with moderate assertive carbonation. Feels even a bit creamy at times with a slightly syrupy finish left behind.

D - Fairly drinkable. Resembles more of a porter than an American Black Ale with the rather low hop presence. The flavors are pretty nice up finish with feels a bit off.

Serving type: bottle

02-19-2011 20:58:19 | More by ngeunit1
Photo of Metalmonk
Metalmonk

North Carolina

3.93/5  rDev +14.2%
look: 4.5 | smell: 3.5 | taste: 4 | feel: 4 | overall: 4

Nothing pale about this one, but nothing that black about it either. So, it's a very dark IPA and a hardly-black Black Ale. Color is a dark reddish brown, mahogany maybe, and the head is a fluffy, creamy, meringue-firm sort of dirty white. I dig.

Nose is truer to style than its appearance. Lightly burnt grains, hint of smoke, citrus-y hops -- very clean despite the "something's burnt" element. Truth be told, not as burnt smelling as many others in this style. Everything is balanced well, the somewhat conflicting citrus and charred grain aspects mingling nicely.

Appearance would indicate that the burnt taste of many ABAs is going to be lesser here, and it is. You get more of a nice caramel-y, smoky toffee kind of taste instead, and the citrus-like hops don't abrade against that but instead mesh well within. The burnt aspect comes in the finish, and plays tricks on your tongue (burnt or fruity, or burnt fruit?). The feel is smooth and airy, soft and slick, and keeps Demo's drinkability high.

Gotta love the label, a 45 rpm demo record label. Very good beer too, a slightly different take on the style. But for their "IPA on Tour" series, I'm most anxious for the return of Encore.

Serving type: bottle

04-04-2011 22:58:20 | More by Metalmonk
Photo of cjgator3
cjgator3

Florida

3.78/5  rDev +9.9%
look: 5 | smell: 4 | taste: 3.5 | feel: 3.5 | overall: 4

12oz bottle

A- Pours a dark black color with a large light tan head with great retention and lacing.

S- The aroma is dark roasted malts, hints of coffee and sweet chocolate. With this being a "black IPA" I was expecting more hops.

T- The taste is dark and roasty with a good amount of bitterness in the finish from the hops. Tastes good!

M- The mouthfeel is light to medium bodied with a good amount of carbonation.

O- Overall, Demo is a tasty beer. Worth a try!

Serving type: bottle

04-02-2012 03:21:00 | More by cjgator3
Photo of homebrew311
homebrew311

Illinois

2.68/5  rDev -22.1%
look: 4 | smell: 2.5 | taste: 2.5 | feel: 2.5 | overall: 3

Grabbed this as part of a mix 6 for the purpose of reviewing. Pours black, like a stout, some cocoa colored head with fair retention. The nose is predominantly roasty with notes of chocolate and roasted barley. I am not getting the big hop profile that I'd expect from an ABA, instead this smells more like a porter/stout. The taste is roasty like the nose with a very mellow flavor. Some hop character makes its way to the surface towards the finish, but it seems to clash with the roasted profile that is happening. This brew has an identity crisis, as the dark malts and the piney hops compete for the spotlight. With that being said, the balance is a little off. The mouthfeel is thin with moderate carbonation. There is a wateriness to this beer as well. Overall, I would say pass on this. Magic Hat certainly does some interesting things on the branding/marketing side of things, but the product inside the bottle is lackluster and forgettable.

Serving type: bottle

04-17-2012 06:30:05 | More by homebrew311
Photo of VelvetExtract
VelvetExtract

Massachusetts

3.28/5  rDev -4.7%
look: 4.5 | smell: 3 | taste: 3 | feel: 4 | overall: 3.5

A-Pours an extremely dark color. Nearing black. Looks more like a stout than anything else. Head is very attractive. Frothy head that is not too tall but retains its minimal stature and remind me of a frothed espresso drink. Head laces like a dream as well.

S-Soapy hop aroma is the most prevalent scent. Also a mix of floral and pined hops with coffee roast. Plenty of coffee in the nose. The hop profile is not overly attractive however.

T-Still soapy. Like a cup of coffee that didn't have the soap washed out properly. Aside from that, the pine and grass hops are back. Plenty of coffee again, but the mixture of flavors doesn't work well.

M-Pretty light, good amounts of carbonation too. The feel is npt the problem here whatsoever. A bit creamy too.

O/D-Overall I did not love this brew. Flavors were coarse and didn't flow. I am all about raw flavors in my beer, but this one just didn't meld well within itself. Not too bad, but this beer is evidence why some people avoid Black IPAs. Flavors collide too drastically.

Serving type: bottle

02-29-2012 00:14:13 | More by VelvetExtract
Photo of thecheapies
thecheapies

Pennsylvania

3.35/5  rDev -2.6%
look: 3.5 | smell: 3.5 | taste: 3.5 | feel: 3 | overall: 3

Coffee black. Foamy head, eggshell color. Holding okay. 3.5

Baltic porter-like in the nose. Roasty with dusted cocoa and coffee in the nose. Earthy malts and herbal hops. 3.5

Very roasty and showing a lot of booze. Salty mineral notes with obvious coffee and chocolate. Strange wheat cereal in the finish. Sparse berry notes, but an otherwise dry black ale. 3.5

Medium carbonation and a medium body. Drinkable but with a booziness. 3.0

Average black ale. More malt bitterness than hop bitterness and obscured hop flavors. Bit of a misnomer. 3.0

Serving type: on-tap

07-04-2012 03:11:17 | More by thecheapies
Photo of WoodBrew
WoodBrew

Illinois

3.03/5  rDev -11.9%
look: 2.5 | smell: 3.5 | taste: 3 | feel: 2.5 | overall: 3

Boy oooohhhh Boy....I am struggling with this beer. I admire the moxy of Magic Hat to try an American Black Ale....which I refer to as a Black IPA. I just do not think it came together. The appearance, for me, is not rated high because of the floaties present...more than there should be. The color is black and you cannot see through it. Almost no head and poor lacing. The scent is gives the beer promise, definitely has a hop to it. The taste though comes of very espresso-ish and acidic. The of course hampers the mouthfeel. I would not session this beer. I am glad to have the opportunity to try this beer, but would not drink a lot of it.

Serving type: bottle

05-05-2011 01:06:00 | More by WoodBrew
Photo of rarbring
rarbring

Sweden

3.58/5  rDev +4.1%
look: 3.5 | smell: 3 | taste: 4 | feel: 3 | overall: 3.5

The beer is very dark brown, has a huge tan head that leaves some lacing, rather small curtains.

Smelling of toast, dark roasted coffee, smoked meat and chocolate.

Starting with burned toast, dark coffee beans, bitter high grade chocolate, a few sprinkles of brown sugar and soy sauce.

Medium high carbonation, rather watery and a medium body, a coarse dry finish.

Well it's black, more than IPA. Miss some body and maybe more sweetness and less bitterness might have been good.

Serving type: bottle

09-10-2012 16:56:30 | More by rarbring
Photo of Redrover
Redrover

Illinois

3.33/5  rDev -3.2%
look: 3 | smell: 3.5 | taste: 3.5 | feel: 3 | overall: 3

From the mixed 12 pack, poured into a pint glass, the beer is dark brown a beige head and tons of sediment. Is that supposed to be in there? It covers the bottom of the glass and is suspended through out.

Roasted malts and dark fruit in the nose. For a black IPA, I'm not getting many hops.

The taste is of roasted malts, a bit of coffee, raisins and brown sugar. This would be a decent brown or black ale, but I do want a few hops in my IPA.

The mouth has heft, but the sediment is course.

All-in-all, this was a bit of a miss for me.

Serving type: bottle

07-04-2012 00:26:57 | More by Redrover
Photo of BeerKangaroo
BeerKangaroo

Alaska

3.9/5  rDev +13.4%
look: 3 | smell: 4 | taste: 4 | feel: 4.5 | overall: 3.5

Into a pint glass:

A: deep dark black colored body with a small tan head that lasted for a good full minute. What there is of the lacing is spotty and slides down the glass slowly. No rings are left.

S: basically roasted coffee beans with a bit of dark chocolate. The hops are very faint in the background.

T: dominated by the roasted coffee beans with some malts coming back.

M: medium with a decent level of carbonation felt, mostly smooth and very creamy.

O: this is definitely one of the better offerings from Magic Hat. However, I think the hops are a bit weak for it to be an American Black Ale.

Serving type: bottle

05-04-2012 19:20:53 | More by BeerKangaroo
Photo of wedge
wedge

North Carolina

3.65/5  rDev +6.1%
look: 4.5 | smell: 3.5 | taste: 3.5 | feel: 3.5 | overall: 4

"Nuthin' to It but to do it!"

Very dark, opaque brown color under a huge, chunky, milk-shake head. Lacing all the way down the glass. Light grassy hops over some roasted malt, creamy coffee, and nuts. Quite mild overall, though it improves as it warms. Heavier roast in the flavor: bitter chocolate, black malt, and some piney hops laying underneath. Much nicer as it warms up. Dry, smooth, medium body. Although this isn't much of a "Black IPA", it is a tasty beer. I could drink a few of these and be perfectly happy.

Serving type: bottle

04-10-2012 00:15:51 | More by wedge
Photo of ktrillionaire
ktrillionaire

Florida

3.83/5  rDev +11.3%
look: 3.5 | smell: 3.5 | taste: 4 | feel: 3.5 | overall: 4

A - Another 'IPA On Tour' series brew, I've had quite a few. I am shocked when a nearly black brew comes out capped with a mocha head; I didn't know it was a Black IPA. The beer is a bit ruddy looking for the CDA/ABA style. It seems to present a look like I would expect from a Porter.

S - The nose tells me this is not like most of the other CDAs I've had in that it has taken on a lot of roasted characteristics from the dark malt, not just color as is often the case.

T - The taste reinforces elements found in the aroma such as prominent roastiness and coffee-chicory notes. There is also a grassy, green hoppiness, reminiscent of fresh-cut grass or aloe sap. I am a huge fan of the malt, not so much of the hop.

M - Medium-bodied and sharply carbonated. It could've been a bit softer in the effervescence dept. Otherwise, it is good.

D - Another solid offering from the 'On Tour' series, which is just about the only thing MH puts out that is worth drinking these days.

Serving type: bottle

02-09-2011 20:44:58 | More by ktrillionaire
Photo of Bung
Bung

North Carolina

3.53/5  rDev +2.6%
look: 4 | smell: 3.5 | taste: 3.5 | feel: 3.5 | overall: 3.5

12oz. A pretty much black pour, a light tan head on top. Kind if frothy appearing.

Aroma, lots of cocoa and roast malt. Almost like an American stout. Some herbal notes.

Taste, dry roast malt, chocolate, cocoa. Almost a lactose like quality. Finish coffee. Barely any trace of a hop.

Light side of medium, adequate carbonation. A carbonated mocha coffee. Drinks pretty easy.

Really odd one here. IPA fans will certainly be disappointed. For some reason I kind of dig it, but wouldn't call it much of a dark cascade.

Serving type: bottle

07-24-2012 01:42:33 | More by Bung
Demo from Magic Hat Brewing Company
79 out of 100 based on 398 ratings.