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21 or older to view brewery websites

Discussion in 'Beer Talk' started by Eriktheipaman, Apr 1, 2013.

  1. If this topic is inappropriate feel free to delete...

    It has always bugged me that you must be "21" to view most brewery websites. To me it just widens the disconnect between knowledge and responsible drinking with youth. The legal drinking age is debatable but let's leave that for another discussion. I believe information should legally be accessible to all age groups especially if we want to breed a responsible drinking culture.

    What is everyone else thoughts on this?
  2. Was always confused about this myself.
  3. davey101

    davey101 Initiate (0) Connecticut Apr 14, 2009

    Doesn't prohibit anyone, they'll just enter the site as someone who was born in 1901 anyways.
  4. It's part of The Brewers Association's Marketing and Advertising Code:
    Though many member breweries don't require it.
  5. Lantern

    Lantern Initiate (0) Feb 27, 2011

    It's annoying as hell to have to fill that crap in every time.
    mcrago, Mavajo, Kerrie and 10 others like this.
  6. Dennoman

    Dennoman Savant (495) Belgium Aug 20, 2011

    I'm glad they're looking out for us, since there's no way you can lie about it.

    Oh wait.
  7. miketd

    miketd Advocate (510) Ohio Mar 2, 2006

    It's stupid, but no less so than many other laws/codes designed to protect us from ourselves. There is no way a human can survive without our betters looking out for us.
    BourbonDork and tone77 like this.
  8. But the websites do more to advertise the beers than they do to educate. I don't think having to be 21 to enter a brewery website has any effect on whether or not we have a responsible drinking culture. Also I doubt typing in a birthday or clicking yes or no to an age related question keeps anyone underage out who actually wants in. It's just a requirement that I doubt has much of an affect on anything besides the few seconds it takes to type in a birthday.
    beerepiphany and Zaphog like this.
  9. leedorham

    leedorham Champion (835) Washington Apr 27, 2006

  10. BlackDragon

    BlackDragon Initiate (0) Michigan Feb 16, 2013

    I forget which website it is but they say something like are you 21 one of the choices is yes let me in! Noone under 21 will choose the other choice and some websites don't do it like Arbor Brewing
  11. does the "are you over 21 yes/no" question keep anybody out?
    LambicPentameter likes this.
  12. DHS1029

    DHS1029 Savant (325) Illinois Feb 14, 2013

    No.
  13. I understand it is easy for anyone to say they are 21 to enter the site it is more so the point of having to do so. Also most the sites are there to advertise the brewerys products but it also conveys a message of their ideas and what they stand for as a business in the industry they are in, which I believe is educational in some ways.
  14. Trolls gonna troll
  15. The stupidest thing is I wanted to take the family to Laurelwood Brewing here is Portland and wanted to look at their food menu to see what their brunch was like. I had to enter my birthday to see their food menu.
  16. DHS1029

    DHS1029 Savant (325) Illinois Feb 14, 2013

    If anything it provides good entertainment when you put in an age that is under 21. Some sites redirect you to a humorous YouTube video or a children's website, or in the case of Upland, you get redirected to Justin Biebers fan site. I get a good chuckle out of doing that every now and then when the age question pops up on a brewery's web page.
  17. leedorham

    leedorham Champion (835) Washington Apr 27, 2006

    Not following how that was trolling at all.
    BrettHead, j47paco, tronester and 5 others like this.
  18. joeebbs

    joeebbs Savant (360) Pennsylvania Apr 29, 2009

    we're debating over something that takes less than half a minute to do?
    KegKicker likes this.
  19. Crusader

    Crusader Savant (345) Sweden Feb 4, 2011

    The date of birth thing I can tolerate, but when you have to type in a ZIP code to access the website it gets annoying, finding a made up one requires me to do a google search.
  20. What the hell is the big deal? It's one extra screen and one click. And it makes me feel young since I'm many years above 21.
    zekeman17 likes this.
  21. That's a marketing thing. They want to know your approximate location for search traffic tracking. I know this because it's what I do. A string of five random numbers should throw them off your tail.
    Crusader likes this.
  22. Some sites you enter ys or no and some you have to put in your birthdate. The yes or no thing is much better.
    SatlyMalty and danpam1024 like this.
  23. Crusader

    Crusader Savant (345) Sweden Feb 4, 2011

    That's good to know, thanks.
  24. As with many consumer protection laws and policies, it stops nobody who shouldn't be there, and simply annoys those who should.
    StuartCarter, BourbonDork and Lantern like this.
  25. It seems we almost all agree it is an unnecessary policy, so why do some of you think of it as something that doesn't need to be discussed?
  26. epk

    epk Savant (325) New Jersey Jun 10, 2008

    It's obviously a legality thing and as Jess pointed out, recommended by the Brewers Association. Way I see it, it's just one more precaution to cover the brewers back as we live in such a litigious society.
  27. BlackDragon

    BlackDragon Initiate (0) Michigan Feb 16, 2013

    http://www.greenbushbrewing.com/gb_splash.php?r=http://www.greenbushbrewing.com/ What Kid is gonna click I can't wait to grow up
  28. vidguy17

    vidguy17 Aficionado (205) Iowa Feb 2, 2013

    A lot of websites ask if you are over 13 and tell you to leave the site if you are under because the US has laws regulating websites for children. I'm sure it's the same for most sites advertising alcohol. It's a CYA thing for legal purposes, regardless whether it works.
  29. Crusader

    Crusader Savant (345) Sweden Feb 4, 2011

    What some people consider to be information other people see as marketing, and those same people tend to worry about alcohol being marketed towards children and underage individuals, or towards people in general. I guess this is a way to satisfy both camps, you can easily access the information by the press of a button, or a few buttons, whilst the kids are safe thanks to the age limit :p . I think this type of self-regulation by the industry is meant to stave off calls for more restrictive laws on alcohol marketing which might seriously curtail their ability to inform people about their products. In Norway for example the breweries aren't allowed to describe their products or show pictures of them on their websites as pretty much all forms of alcohol marketing is forbidden (I noticed Nögne Ö has a .com website which might protect them from these restrictions).
  30. kmello69

    kmello69 Advocate (505) Texas Nov 27, 2011

    So you have to be 21 to look at pictures and information about beer on a web site, but TV can show me an incessant stream of commercials about beer regardless of my age. Makes total sense.
  31. I like the sites where it permits you to say you are 110 years old. Some will cut you off at 99.

    Also, in addition to catering to the governing bodies, this information is also useful to see what demo is pinging your site.
  32. Ranbot

    Ranbot Savant (425) Pennsylvania Nov 27, 2006

    I'd like to see a record of how many birth dates are entered as "01/01/1901." That's usually the easiest date for me to enter.
  33. What brewery is it that takes you to the He-man What's going on video?
  34. jlenik

    jlenik Savant (435) New Jersey Jan 22, 2009

    If a warning doesn't stop kids from going to porn sites, no warning will stop them from going to a brewery website and LOOKING AT EVERYTHING
  35. Nah, 11/11/[19]11 is a lot easier :D
    Ranbot likes this.
  36. It's kind of ironic--the post you labeled as trolling is probably the best answer to why we can all agree that it's unnecessary, but also think it's not worth the time to discuss.

    Because these sites are mostly covering their own asses (CYA), so that if some kid gets drunk and kills someone while drinking Company X beer, their lawyers can point to the interstitial window and say--hey, we restricted our site to 21 year olds. We aren't promoting drinking to underage people.
    StuartCarter likes this.
  37. miketd

    miketd Advocate (510) Ohio Mar 2, 2006

    I'm usually one year older than you.
  38. alucard6679 likes this.

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