Is it a douche bag move to build a six pack of the same beer because it is much cheaper than buying a six pack? A store in my area has quite a selection in the build your own section. I built a six pack of Stone Levitation Ale for $8 instead of buying a six pack for $11. Manager seemed annoyed by this and asked why I didn't just buy a six pack. I told him because it's three dolllars cheaper this way. Should I have reserved the build your own option for trying new beers? If I know I like something and want a six pack should I pay full price?