Goodnight Irene Ale Continues To Support Hurricane Irene Victims

Discussion in 'Beer News' started by Jason, Aug 28, 2012.

  1. Jason

    Jason Founder (1,365) Massachusetts Aug 23, 1996 Staff Member

    Bridgewater Corners, VT (Aug 2012) - Long Trail Brewing Company will re-release Goodnight Irene Ale, a limited edition brown ale that supports the Vermont Food Bank and the Vermont Farm Disaster Relief Fund. Long Trail developed and first released Goodnight Irene Ale in September 2011, in conjunction with Farrell Distributing Co., and raised over $10,000 for the two charities last Fall to help the people of Vermont recover after Hurricane Irene.

    “Vermont has come a long way since the devastation of Hurricane Irene last summer,” said Brian Walsh, CEO of Long Trail Brewing. “By re-introducing Goodnight Irene Ale, Long Trail continues to support the recovery effort by doing what we do best: brewing quality beer. Last year, we exclusively released Goodnight Irene in Vermont, and this year we are proud to introduce it in New Hampshire, Maine, Massachusetts, Connecticut, Rhode Island, New York, New Jersey and Pennsylvania so that more people will be able to taste this excellent beer while supporting Vermont’s recovery efforts.”

    Goodnight Irene Ale, an easy drinking brown ale, features caramel and chocolate malts balanced by a subtle, floral hop bitterness. Long Trail has brewed a limited quantity of Goodnight Irene Ale and it will be available in bars and restaurants across these states through out the later part of Summer and into early Fall. In addition, Long Trail has brought back its popular Goodnight Irene T-shirts, which sold out within days of their release last Fall.

    MORE ABOUT LONG TRAIL BREWING COMPANY

    Long Trail Brewing Company started in May of 1989 in the basement of the Bridgewater Mill Mall. By 1994 the company had outgrown its original space, and moved into a state-of-the-art brewery and visitor center in Bridgewater Corners. It is now one of the largest breweries in New England. Currently Long Trail sells into Vermont, New Hampshire, Maine, Massachusetts, Connecticut, Rhode Island, New York, New Jersey, Pennsylvania, Delaware, Maryland, the District of Columbia, and Virginia. The Visitor Center has become a premiere destination to tourists visiting the state and is open daily from 10AM-7PM.

    MORE ABOUT THE VERMONT FOOD BANK

    The Vermont Foodbank is the state’s largest hunger-relief organization, serving communities in all 14 counties of Vermont through a network of more than 280 food shelves, soup kitchens, shelters, senior centers and after-school programs. In FY2011, the Vermont Foodbank distributed more than 8 million pounds of food to as many as 86,000 Vermonters. The Vermont Foodbank, a member of Feeding America, is nationally recognized as one of the most effective and efficient nonprofits and food banks in the nation. To learn more about hunger in your community and to take action against hunger and poverty in Vermont, visit us on the web at www.vtfoodbank.org

    MORE ABOUT THE VERMONT FARM DISASTER RELIEF FUND

    The Vermont Farm Disaster Relief Fund is managed by the Vermont Community Foundation. The Community Foundation was established in 1986 with a mission to grow philanthropy in the state and ensure that donors and nonprofits have the resources they need to be effective. They work with individuals, families, and wealth advisors to make charitable giving more enjoyable. They also offer services that help strengthen nonprofits. To learn more visit www.vermontcf.org

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  2. skivtjerry

    skivtjerry Advocate (540) Vermont Mar 10, 2006

    Thanks, LT. They were right in the thick of things. The brewery was spared, but not by much, and many employees lost their homes.

    In the same vein, the Alchemist/Stone/Ninkasi 'More Brown than Black' collaboration has raised more than $115k for Waterbury:

    http://allaboutbeer.com/daily-pint/...-more-than-115k-to-waterbury-vt-for-recovery/

    It won't bring back the Alchemist pub though. That still hurts. My wife and I just shared a Luscious to mark the anniversary and it was bittersweet in more ways than one.
     
    franklinn likes this.
  3. I've never seen Longtrails "Goodnight Irene" brown ale but I HAVE seen Berkshire Brewing Cos "Good Night Irene" ipa, which is also donating some of the profits to the same cause. Coincidence? Did one rip off the others idea? Are they in on it together? If it was a joint effort I would assume they'd have mentioned it in that article somewhere.
     
  4. Had a pint of the Long Trail brew on Friday night at a local pizza place. It was very good, one of the better LT beers I've had. Definitely look it up if you're in Vermont/NH. I know a lot of people who lost homes/property/something due to Irene, anything you can do to help (especially if it's buying a beer) is worth it.

    You can still see the floodline on buildings in Waterbury. Early this summer on a visit to the newly opened Prohibition Pig, it's very obvious how high the water got by looking at buildings around there and just down the street. It's been an amazing recovery in the last year!
     

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