I have done a few in-store tastings, but they were of the "sit down" variety, so more like a guided tour. Lots of fun, 30 - 60 minutes depending, really informative, get a chance to talk with people. Some were given by the the store staff, but some by the distributor or even the brewery. Mixed crowd, but easy enough to ignore the "duuuuude...free beer" types. One has caught my eye coming up this Friday (Berkshire Brewing) and it is spread out over four hours. I think it safe to assume this is being run just by the store and will be more like a "here ya go" kind of thing? There's only four beers listed, so obviously that is not going to be a beer an hour. I would call this a sampling rather than a tasting, I think? This sort of fits in with the discussion on flights. The store is close enough to home and I am sure I can talk the missus into dinner, so I'm going anyway. Just wondering about experience/opinions with various formats for these kinds of things.