I'll start with mine. I go into one of the various craft beer-friendly liquor stores in town and bring a bomber or 4-6pack of something to the counter and am asked by the cashier 'Are you aware of how much this costs?' followed by 'is it really that good?' This has happened to me four times now between the three good stores here in town. Do they ask the wine customers purchasing $50 bottles of wine this? That really grinds my gears. How about you?