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Schell's "Brain Belt"

Discussion in 'US - Midwest' started by BottleCaps80, May 15, 2014.

  1. BottleCaps80

    BottleCaps80 Advocate (675) Iowa Jan 12, 2013

    Anybody know anything about this? Halloween label or a new beer all together?

  2. They did this last year for ZBC and I am pretty sure it's the same beer. I've been wrong before though.
    BottleCaps80 and Chaz like this.
  3. Chaz

    Chaz Champion (880) Minnesota Feb 3, 2002

    The third (?) of three such labels (z.i.v. full-wrap can designs) for the annual Zombie Pub Crawl, in Minneaplois. It's the largest of its kind in the American Midwest, doncha know! :D
    BottleCaps80 likes this.
  4. Steasy66

    Steasy66 Savant (390) Minnesota Feb 23, 2012


  5. BottleCaps80

    BottleCaps80 Advocate (675) Iowa Jan 12, 2013

    Ahhh. Figured it was just an alternate label. Thanks for the info!
  6. It's a secret batch of Grain Belt Golden....right? Right?!? D'oh...
    Chaz likes this.
  7. Cool label!
  8. siouxbrew

    siouxbrew Aficionado (120) Iowa Nov 22, 2007

    Shouldn't that be Brain Melt (my cousin's [affectionate] name for the beer)?
  9. Hoolie5

    Hoolie5 Aficionado (175) Wisconsin Mar 23, 2011

    Bought two cases of 16 oz cans on sale cheaper than cases of 12 oz cans, because Halloween (Zombie Crawl) marketing promotion over. 16 oz cans..............because sometimes 12 oz cans just not enough.....
  10. mjryan

    mjryan Advocate (515) Minnesota Dec 22, 2007

    I think I remember it being called Brain Belt Cranium at one point. I like that, Grain Belt Premium = Brain Belt Cranium. I wonder how much of it gets drank at ZPC? I'm guessing a staggering number.