Coming in 2017: Extreme Beer Fest® Los Angeles
The rumors are true. Extreme Beer Fest cometh to Los Angeles, Calif., on Saturday, December 9, 2017.
Since our first fest in 2003, we’ve basically hosted all of our events in Boston, which has created high demand for a BeerAdvocate fest elsewhere. Logistically it was just easy to stay in Boston, but after nearly 60 fests it was time for a challenge and a kick in the butt to get out of our comfort zone. So in September we hosted Return of the Belgian Beer Fest in Portland, Maine to test a new fest model. Happily it was a success, and now it’s high time we meet this demand with everything we’ve got.
Why Los Angeles? California is our top demographic for both site users and magazine subscribers, and LA is one of our top cities. But marketing crap aside, we love LA and strongly believe that the city’s beer scene and attitude is a perfect fit for Extreme Beer Fest.
So get ready, LA. Together with our friends and sponsor Sam Calagione and the Dogfish Head crew, we’ll be bringing the extreme and inviting some of the most creative brewers around to join the celebration of boundary pushing brewing. Mark your calendar and help us raise a fist at the norm next December.
Tickets go on sale Saturday, April 1, 2017. For updates, visit: extreme.beer
Respect Beer. ■