There is now a plethora of companies and people who are more than willing to offer their services and resources to help nearly anyone succeed. But it’s apparent that far too many brewers aren’t utilizing them as the same issues that everyone has bitched about for years still persist.
Thinking & Drinking is made up of six decks of cards with 54 cards in each deck. Each card includes a question designed to spark conversation, as well as the profile of a craft brewery and one of its beers.
When creating the Double IPA’s label art, capturing the evolution of a brewer into a hop monster in a single image took about three months of collaboration between the Florida brewery, its branding agency and an illustrator.
Whether your trail beer is found at a pub in the Smoky Mountains, a brewery in New England, or in a “trail magic” cooler stowed in the woods by a kind, empathetic soul, beer is part of Appalachian Trail culture.
Brouwerij Rodenbach brewmaster Rudi Ghequire talks about the beverages that inspired a new beer designed to be paired with food: a Flanders Red aged for an additional six months on cherries, raspberries and cranberries.