From the narrative-driven artwork of Jolly Pumpkin to the modernist pop-culture mashups of Stillwater, brewers and artists are increasingly using beer’s packaging as an opportunity to tell a story about their brand and the liquid inside.
As the co-founder and brewer of Virginia’s Aslin Beer Company, Kai Leszkowicz has gained a reputation for his New England-style IPAs—and for taking crazy risks with his recipes.
