Day Of The Dead Beer (Cerveza De Los Muertos) Hop On Or Die DOA IPA | Cerveceria Mexicana S.A. De C.V.

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Day Of The Dead Beer (Cerveza De Los Muertos) Hop On Or Die DOA IPADay Of The Dead Beer (Cerveza De Los Muertos) Hop On Or Die DOA IPA

Brewed by:
Cerveceria Mexicana S.A. De C.V.

Style: American IPA

Alcohol by volume (ABV): 6.80%

Availability: Year-round

Notes / Commercial Description:
No notes at this time.

Added by BucannonXC5 on 08-07-2013

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Reviews: 22 | Ratings: 124
Photo of NastyNorseman
3.29/5  rDev +2.5%
look: 3.5 | smell: 3.25 | taste: 3.25 | feel: 3.5 | overall: 3.25

This IPA lacks a robust hops presence. It's very malty and sweet. Smells of toasted grains and honey. Tastes on par with a hint of hoppyness on the back end. This beer is mislabeled, but a cool label nonetheless.

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Photo of Libeertarian
3.67/5  rDev +14.3%
look: 3.75 | smell: 3.5 | taste: 3.75 | feel: 3.5 | overall: 3.75

From notes taken 03/03/16:

Semi-cloudy honey amber with tannish fine-bubbled, frothy, chunky head of good retention. Caramel, raisin, tart, resin, and spice aromas. Extremely toasty, somewhat spicy to the taste, with dried leaf matter, leather, and both metallic and rindy bitterness as the mouth warms and finishes it. Exhibiting also powerful peppercorn notes. Very dry. IBUs seem higher than I’m guessing they actually are. Medium-bodied, fine-bubbled and slightly prickly on its way toward smoother almost nitrous suds.

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Photo of Myotus
2.93/5  rDev -8.7%
look: 4 | smell: 2.25 | taste: 3 | feel: 3.5 | overall: 3

Poured from a 12oz bottle (best by date 16Apr15) into a Spiegelau IPA glass.
LOOK: Pours with a finger and half worth of white foam that cuts down to a finger's worth after 1 minute then surprisingly maintains. Honey orange in color. There is a plethora of medium-sized bubbles rising to support the foam head. Lacing is thick and high.
SMELL: Strong aromas of gummy fruit snacks meet mild aromas of stale bread and hints of bitter and piney hops. This smells pretty bad.
TASTE: Initial taste is of mild floral hop flavors that meet with subtle gummy fruit snack flavors. Fruit gummy flavors grow slightly stronger as subtle bready malt flavors enter right after. As all previous flavors persist, mild piney and bitter hop flavors enter. Just when you think this near tragedy is over and all flavors begin to fade, bitter hops grow from mild to strong and leave behind a very unpleasant aftertaste.
FEEL: Light-bodied and subtly carbonated. Goes down somewhat smooth and finishes with a high amount of dryness.
NOTE: It's great to see Mexico getting into the craft beer scene (or at least trying), but this was the epitome of what an American IPA should not be. I practically had to pinch my nose shut as I drank it because it smelt so bad. The taste itself was mediocre and would of been a lot better if the bitter hops were toned way down.

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Photo of Parmesan
2.56/5  rDev -20.2%
look: 3.5 | smell: 2.5 | taste: 2.5 | feel: 2.5 | overall: 2.5

Look: Amber golden color. Pours a nice white smooth head with a little lacing and the once the head dissipates, a nice white foam covers the top.

Aroma: Lots of caramel and nuttiness, not a lot of hop aroma.

Taste: Almost all bitterness. Very small amount of piney hops and a little bit of malt, but not much. The bitterness is very overpowering.

Feel: Very astringent, and the bitterness coats your tongue.

Overall: One of the worst IPAs, I have had. Pretty much nothing but bitterness.

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Photo of dbl_delta
3.4/5  rDev +5.9%
look: 3.5 | smell: 4 | taste: 3 | feel: 3.25 | overall: 3.5

Bottle dated "best before 04/02/17" (really???) into pint glass. Hazy amber with a persistent light tan head. Initial maltiness is followed quickly by pine bitterness. Pretty chewy mouthfeel for an IPA. Slight alcohol warming. Resinous, dry, bitter finish. There is an attempt to blend malt and hops into a coherent whole, but it doesn't work very well. This is not a subtle beer.
If I was in Mexico and had to choose between DOA and a Corona, I suppose I'd take the DOA. But if it was really hot, I might opt for the Corona.

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Photo of LiquidAmber
3.79/5  rDev +18.1%
look: 4 | smell: 3.75 | taste: 3.75 | feel: 4 | overall: 3.75

Poured into a Seattle Beer Week pint glass. Pours a slightly hazy medium coppery amber with a big two finger ivory head with great retention and thick lacing, looks nice. Aroma of caramel malt and grassy hops with a European profile, mildly floral. Flavor follows aroma with caramel malt with robust grassy hops with a reasonable resinous finish. Well balanced. Pleasant creamy body, good mouth feel. A pleasant surprise from this series. Not a standout IPA in a very competitive style, but with a great body and good balance between the good caramel malt base and the hops, which are not very herbal or fresh, but flavorful and satisfying. This is a stand out beer amongst the more commercial mass produced ales from Mexico. I would have not problem getting this again in a pinch. Seems to be underrated here, perhaps there are batch variations.

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Photo of Fatehunter
3.08/5  rDev -4%
look: 4 | smell: 3.5 | taste: 2.75 | feel: 3 | overall: 3

Pours a finger of head on a hazy straw body.
The aroma is mango and wet hay.
The taste starts with a harsh metallic bitterness, mellows a bit in the middle and finishes with a long dry bitter note.
The texture is soft.
The taste was an assault on the senses.

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Photo of LennyOvies
3.45/5  rDev +7.5%
look: 4.25 | smell: 3 | taste: 3.5 | feel: 3.75 | overall: 3.5

L- Clear amber color with a creamy but slightly bubbly head.
S- Toasted-sweet malt aroma.
T- Robust malt taste with a hoppy backbone. Strong floral-pine bitter aftertaste.
F- Medium, smooth.
O- Good IPA, I expected a more balanced hop taste which is crammed into the aftertaste.

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Photo of supie12
3.03/5  rDev -5.6%
look: 2.75 | smell: 2.75 | taste: 3.25 | feel: 3 | overall: 3

Straight from the bottle:

No head to see, color seems like an orange-amber when held up to the light.

The taste was weak as far as Hops go, but maybe thats just because i was drinking it from the bottle.
The smell was nice, I always enjoy the smell of hops.

Ill have to try again poured into a glass to get a better quality taste.

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Photo of Mike_Aguirre
2.96/5  rDev -7.8%
look: 3.25 | smell: 3.5 | taste: 2.75 | feel: 2.75 | overall: 2.75

This IPA is just bitterness, not balanced at all, not very pleasant to drink. Day of the dead beers are mild and commercial but not bad examples of the styles.

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Photo of barczar
3.01/5  rDev -6.2%
look: 4 | smell: 3 | taste: 3 | feel: 2.5 | overall: 3

Floral hop aroma, a touch of caramel malt. Flavor is herbal, perfumey, and fairly bitter. Grassy. Becomes pretty harsh in the finish, and that lingers.

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Photo of biboergosum
2.86/5  rDev -10.9%
look: 3.75 | smell: 3.25 | taste: 2.75 | feel: 2.5 | overall: 2.5

330ml bottle, nice artwork, and a new (to me) hop pun to contemplate. Another offering originally brought to Alberta in an exclusive to some store in Northwest Calgary - a few of them are now filtering out elsewhere.

This beer pours a hazy, pale golden amber colour, with three fingers of puffy, frothy, and loosely bubbly eggshell white head, which leaves some decent layered bonsai tree lace around the glass as it evenly subsides.

It smells of wanly crackery pale and caramel malt, dry dish soap, hints of pithy corn meal, and a soft metallic flintiness. The taste is more of the same, that soapy flintiness (can't seem to find other ways to describe it) quite strong, with perhaps a bit of muted pine needle, ethereal denatured citrus, white saltine crackers, corn nuts, and a further wee alcohol astringency.

The carbonation is fairly tightly held, almost pulling on my side palate, the body medium-light in weight, and way too edgy to be deemed anywhere near smooth. It finishes rather dry, that same flintiness consistent, at the very least.

Meh - I suppose I should be happy that there aren't any typical off-flavours here, but alas, I am not. That stony, metallic, and yes, flinty essence masquerading as hops is nothing to be proud of, in fact as it warms, the underlying standard citrus and pine essences come off more than a bit musty. Not worth the costly sixers they come in around here - barely worth the single, I gotta say.

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Photo of laituegonflable
3.6/5  rDev +12.1%
look: 3.75 | smell: 3 | taste: 3.75 | feel: 4 | overall: 3.75

Pours a burnished amber colour, decent foam but sinks quickly. Nice lace. Looks quite nice.

Smells a bit old, lacking hops. Malty but a bit muted. Touch of caramel, corn and brown sugar. Not bad but a bit lacking.

Taste is better; definitely more bitterness. Malty upfront - biscuity with caramel toffee and slight toastiness. Then a touch of citrus rind and bitterness is good. Bit of oxidation on the back, but decently tasty and retains remnants of a very decent IPA.

Decent body; not too much hop pull. Yeah, smooth.

Drinks ok. Full flavour could have been amazing. Just a bit weathered.

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Photo of Brenden
3.54/5  rDev +10.3%
look: 3.75 | smell: 3.5 | taste: 3.5 | feel: 3.75 | overall: 3.5

This IPA is a slightly hazed amber. The off-white head is an unusual combination of fluffy and dense. It reaches a solid finger of height. Moderate retention leads to the eventuality of a strong island that leaves a ring of lace at the top of the glass and thick spotting below.
The aromas show a sort of C-hops profile, while malts add caramel sweetness and biscuit without overcoming the hops.
In the flavore it's somewhat stemmier and pithier with a chalky, slightly aspirin-like dryness along with honey-drizzled biscuit and caramel. Sweetness is set aside in the middle, where a hint of herbal leaf, dried grapefruit peel, and a ghost of mint come out.
The feel gives a solid mix of crisp and smooth with a drier middle to finish, while the end thins out very slightly.
Don't be fooled; even big breweries can make decent stuff whether craft beer hipsters like it or not. True, it rarely overwhelms, but this, at least, is solid.

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Photo of sprucetip
3.39/5  rDev +5.6%
look: 3 | smell: 3.25 | taste: 3.5 | feel: 3.25 | overall: 3.5

Cloudy, chunk and orange/golden, with a modest white head.

Orange peel, malty sweetness without the caramel, alcohol and not much else.

Surprisingly sharp piny bitterness from the beginning right through the finish, some malty sweetness that almost balances, and some piny hop flavor.

Thin side of medium body, low to adequate carbonation, bitter finish.

Not bad. Not great either, but not bad. Considering it is from Mexico, it is surprisingly good.

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Photo of RonaldTheriot
3.5/5  rDev +9%
look: 3.5 | smell: 3.5 | taste: 3.5 | feel: 3.5 | overall: 3.5

DOA IPA has a thin, off-white head, a hazy, orange-gold, bubbly appearance, and some good lacing left behind, which is displayed in sheets more than rings. Aroma is subdued, but one does get a little bit of sweet bread. Taste is strongly piney bitter, but the bitterness is not harsh or unpleasant. Other flavors are grapefruit, white bread, and sugar. Mouthfeel is medium and slick, and DOA IPA finishes puckering, dry, tart, bitter, and surprisingly drinkable. Although nothing in this really differentiates it from other West Coast style IPAs it is good and worth checking out.


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Photo of watermelon
3.61/5  rDev +12.5%
look: 4 | smell: 3.5 | taste: 3.5 | feel: 3.75 | overall: 3.75

12oz bottle poured into a pint glass picked up for 8.99 for a six pack at Peabodys in Boone.

A: Transparent orange-amber witha white one finger head. Decent retention and lacing

S: Grassy and citrus scents dominate.

T: Takes a different direction from the nose with lots of biscuit flavors. Fair amount of bitterness as well.

M: More carbonation then I would have liked. A little bit watery. Pleasant lingering bitterness, hides the alcohol well.

O: Not a bad IPA I would say pick it up if you can find it, if not for the novelty factor.

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Photo of biegaman
3.42/5  rDev +6.5%
look: 3.75 | smell: 3.5 | taste: 3.5 | feel: 3 | overall: 3.25

D.O.A IPA Hop On or Die is a pretty terrible name for any beer unless it's been brewed exclusively for a Sons of Anarchy fanclub. Still, it looks pretty good. It has an orange colour that looks like the center of a tangerine and turns a blistered amber into the light. Its head is modest but very sturdy. This "day of the dead beer" seems very much alive to me...

In fact, the only thing 'dead on arrival' here appears to be the hoppiness; this aroma has the pleasant scent of fresh-baked bread but hardly a trace of lupulin. The nose, like the taste, is overwhelmingly biscuity and contains only a very mild amount of herbal, leafy pungency. It's fine, but underwhelming for an IPA.

In all honesty I rather like the ultra-biscuity, bready flavour of the malts but it seems better suited to tea time than happy hour. What I would like more of is those pithy and earthy notes to come out of the background; were they a little more pronounced and I might taste grapefruit or pine but as is it's just lightly honeyed cereal grain all the way.

Subdued hops means subdued bitterness. This beer isn't entirely sweet but it has very little to counterbalance the malts apart from a faint ganja-like must that arises now and again. This kind of constitution will suit commercial drinkers or craft initiates but leaves much to be desired for those accustomed to the green stuff.

Cervecera Mexicana S.A. De C.V. was dead to me the minute they released an Ed Hardy beer but after trying this timid excuse for an American-style IPA, now I really couldn't care less if this brewery lives or dies. The artwork on the outside of the bottle is great, the beer inside it not so much - don't be duped. Spend your dineros on a real Mexican craft brewery.

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Photo of jucifer1818
3.27/5  rDev +1.9%
look: 3.5 | smell: 4 | taste: 3 | feel: 3 | overall: 3

A: extremely pale amber with a light head

s: lots of caramel and resiny hop aroma. not too shabby

t: This one mostly bleeds out just pure bitterness. Its needs more later hop additions to balance out those harsh bitter tastes and give more depth
Fairly dry on the malt side of things
this is just ok

m: heavier carbonation that would be expected and fairly dry on the mouthfeel

O: this beer is really just ok Its semlls is rather nice, but the taste really doesn't follow through very well

You can easily do better, but its not too bad.
Hopefully I can try some better craft mexican beers in the future.

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Photo of HalfFull
2.94/5  rDev -8.4%
look: 4 | smell: 2.5 | taste: 3 | feel: 3 | overall: 3

Day of the Dead series from Cerveceria Mexicana in Tecate. Clear light copper from a twist off 330 ml. bottle and poured into a pint glass. Rich cap of foam and good lace.

Light spicy hop aroma and notable malt backbone. Bit out of balance and muddled with malt notes. Flavor is similar and just an upped version of thier pale ale from my guess. Bitterness is a bit lacking on the finish and quoted at 50 IBU's on website.

Not unlike a 21st Ammendment or many an other Northwest or mass produced house label IPA's in my experience. Yet better executed in a sense though maxed out as for grain bill resources. Hops a bit stale and a bit much on the crystal malt don't do an IPA any justice for me.

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Photo of icehawk
2.75/5  rDev -14.3%
look: 5 | smell: 2.5 | taste: 2.5 | feel: 3 | overall: 2.75


 Appearance: Dark orange/amber with robust white head 

 Aroma: Dark fruit, tinge of citrus, malts 

 Taste: Strong earthy bitterness, lots of malt, hint of banana 

 Palate: Medium body, lots of carbonation 

 Overall: Not a very pleasurable beer to drink. The bitterness if rough.

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Photo of BucannonXC5
2.84/5  rDev -11.5%
look: 4 | smell: 3 | taste: 2.5 | feel: 2.75 | overall: 3

Type: 11.2-oz. bottle
Glass: Karl Strauss pint glass
From: World Market in Las Mesa (San Diego), Calif.
Price: $1.99
Purchased: Aug. 1, 2013
Consumed: Aug. 6, 2013
Misc.: N/A

Poured a honey orange clear color with two fingers of khaki white head. Good amount of even layered lacing along the sides of the glass. Nice and foamy. Very good retention on the top.

Smelled wet soapy hops. Kept getting dish detergent. Also got floral hops, soap, light pine and light lime. Soap I tell you.

Was not pleased with the taste. Gave it a “what the hell is that?” face. Tasted boozy, some cologne, some bad liquor, malt heavy, citrus hops, orange and very bitter. Did gradually seem to get better, but still not a lot of flavor.

Medium body. Creamy texture. Lively carbonation. Bitter finish.

Just did not like this beer. Very unbalanced and very few highlights.

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Day Of The Dead Beer (Cerveza De Los Muertos) Hop On Or Die DOA IPA from Cerveceria Mexicana S.A. De C.V.
3.21 out of 5 based on 124 ratings.
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