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Moa Breakfast | Moa Brewing Company

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Moa BreakfastMoa Breakfast

Brewed by:
Moa Brewing Company
New Zealand (Aotearoa)

Style: Fruit / Vegetable Beer

Alcohol by volume (ABV): 5.50%

Availability: Year-round

Notes / Commercial Description:
Moa Breakfast Beer is a blend of premium wheat malt, floral Nelson hops and cherries. A very refreshing and fruity lager specifically designed as a European-style breakfast beer but more commonly enjoyed as a mid-afternoon beverage here in New Zealand. Although not always.

Added by shand on 01-16-2012

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Reviews: 56 | Ratings: 219
Photo of sinstaineddemon
1.09/5  rDev -68.9%
look: 2.5 | smell: 1 | taste: 1 | feel: 1 | overall: 1

A - very light pale yellow green with a thin lacy white head and no carbonation noticeable in this nearly transparent beer

S - oh god, aromas similar to HI-C, Froot Loops, or cheap store brand fruit snacks, no cherries, no hops, no malts, have to recheck the bottle, this is a beer, right?

T - no malts, no hops, no alcohol, it taste like thin cough syrup quite seriously

M&D - this is hard to drink, sickly sweet, fake fruitiness, no beer elements, a waste of money

 469 characters

Photo of hackmann
2.12/5  rDev -39.6%
look: 4 | smell: 2 | taste: 2 | feel: 2 | overall: 2

Appearance: dirty lemon-aid with a fine white head and no lacing

Aroma: cherry bubble gum, fruity,

Flavors: medicinal, cherry cough drop like flavor with a little white fruit in the mix, a little dusty wheat

Mouthfeel: light carbonation, light fruitiness, light sweetness on the front along with that medicinal note, dry and a slight hoppiness on the finish,

To the Point: the jury is still out on this one; I still can’t get over that this is a wheat type ale; with the word ‘breakfast’ on the label I was think, when I opened this, a stout type ale. An interesting ale … ‘interesting’ being a euphemism for I am not really sure about this one. Final thought – the medicinal cough drop flavor is too much of a negative.

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Photo of Rifugium
2.21/5  rDev -37%
look: 3.5 | smell: 2.5 | taste: 1.5 | feel: 3 | overall: 2.5

First had: bottle from [I think] Capone's, Norristown, PA

Poured into a Sam Adams Triple Bock mini-snifter. Pale straw-yellow pour with a slight haze, bubbly carbonation, and a small fizzy cap of white head. Fruity candy aroma, Bazooka Joe bubblegum and Twizzlers. More of the same in the taste, cherry candy, bubblegum, scented dishwasher soap, finished quite dry, stale, and slightly metallic. Light body, soda-like, fairly easy to drink, but overall not very tasty. Worth a try I guess, but this ended up being a drain pour.

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Photo of ChainGangGuy
2.32/5  rDev -33.9%
look: 4 | smell: 2 | taste: 2 | feel: 4 | overall: 2

12.7 ounce bottle - $4.99 at Total Wine & More in Kennesaw, Georgia.

BB 24.2.14

Appearance: Pours a hazed, light gold body with a medium-sized, fizz-fueled, white head.

Smell: Ah, geez, it's one of those five-buck medicinal cherry beers. I want this cleared up right now!

Taste: You can tell there's a wheat-laced lager underneath a cherry flavor leaning towards Robitussin, which is the bulk of the taste lasting beyond the crisp finish.

Mouthfeel: Medium-bodied. Medium-plus carbonation.

Overall: The medicinal quality of this one is an instant turn off for me. Not the best use of five bucks, I must say.

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Photo of kscaldef
2.45/5  rDev -30.2%
look: 4.5 | smell: 4.5 | taste: 1 | feel: 4 | overall: 1.5

Okay, I'll admit, when I grabbed this off the shelf at the store, I thought it was a breakfast stout and it wasn't until I got home that I looked more closely and discovered it's a "Belgian Style Wheat Beer, Brewed with Natural Flavor"

A: Pale straw, lots of bubble trails, minimal head. Champagne-like appearance.

S: Strawberry, rose, raspberry, with a mild wheat underbody. Enticing.

T: Tastes like getting a mouthful of perfume. Soapy, bitter finish. Seriously unpleasant.

M: Dry, lightly astringent. Good carbonation.

O: Everything about this beer seems promising. Too bad it tastes horrible. I struggled through about a quarter of it, hoping it might improve before pouring the rest down the drain.

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Photo of sulldaddy
2.61/5  rDev -25.6%
look: 4 | smell: 3 | taste: 2 | feel: 3.5 | overall: 2.5

Sampled a bottle at cellar temp poured into a snifter. The beer pours a mostly clear golden hue with fizzy bleached white head of about 1 cm that fades slowly to a sturdy surface layer. Aroma is fruity with some peaches and green apple and a bit of sweet malt toffee.
First sip reveals a light body and fine spacious carbonation.
Flavor is sweet and slightly artificial. Fruitiness again, but fake jolly rancher candy piece kind of sweetness.
Beer is very easy to drink but not overly interesting or satisfying. The label mentions artificial flavors added which should have been a warning.
Cool bottle, disappointing beer.

 624 characters

Photo of Gobigvt7
2.74/5  rDev -21.9%
look: 4 | smell: 2.5 | taste: 2.5 | feel: 4 | overall: 2.5

12.7oz bottle into tulip.

very pale straw colored with good bubbling throughout, but no head support. champagne like. More pale than a duvel, less head too, but along the same lines

fruity, estery yeast and cherries. a tad cough syrupy, an easy comparison. doesn't smell entirely legit.

weird. front of palate is very belgian yeasty, then light cough syrup *ugh*, banana, bitterness. dry finish.

high carbonation, pretty light body. prickly.

All in all, wanted to like this beer. Eww. Tastes like fake cherries. Tastes like a slightly more belgiany, more effervescent mic ultra fruit beer. Which is bad. Especially at this price range.

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Photo of RFBrewing
2.78/5  rDev -20.8%
look: 3 | smell: 2.5 | taste: 2.5 | feel: 4 | overall: 3

Very floral with large notes of cherry. Light and very carbonated, almost champagne like. Disappointed because the cherry nose and taste both come off as cough syrup-like at first. Hop character does not come through. Growing on me as I work my way through the bottle but not sure if I'd pick up another.

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Photo of brentk56
2.82/5  rDev -19.7%
look: 4.5 | smell: 2.5 | taste: 2.5 | feel: 4.5 | overall: 2.5

Apperance: Looks like a great pilsner, with a massive head perched on top of the clear golden liquid

Smell: Cherry licorice

Taste: Cherry licorice dominates the front end, with a medicinal bitterness emerging in the back; a very odd combination

Mouthfeel: Light to medium body with spritzy carbonation

Overall: It is fascinating to look at the polarized reviews but, to my palate, the flavors, while interesting, are just not very approachable and I had no desire to finish the bottle

 488 characters

Photo of CrazyDavros
2.96/5  rDev -15.7%
look: 2 | smell: 3.5 | taste: 3 | feel: 2 | overall: 3

Pours pale gold with a large, fading head.
Nose shows bubblegum, cherries, floral notes, banana, lollies, roses. Seems pretty artificial though.
Similar flavours; bubblegum, cherries, musk sticks. Too artificial and sweet.
Way too much carbonation.
Definitely interesting but a bit cloying.

 290 characters

Photo of ADZA
2.98/5  rDev -15.1%
look: 3.5 | smell: 3 | taste: 3 | feel: 2.5 | overall: 3

Pours a clear golden yellow hue which leaves a three finger head and lacing everywhere,the smell is cherries,malted wheat,raspberry liquorice and floral hops,the mouthfeel is really lightbodied and weak which really lets it down and the taste is pretty average too with tastes of sweet cherries which are really dominant followed by some sweet raspberry candy followed by a touch of wheat to give you a little roundish mouthfeel at the end but not much and overall its pretty average and very sweet and i dont think i will try it again anytime soon cheers.

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Photo of dbrauneis
3.11/5  rDev -11.4%
look: 4 | smell: 3 | taste: 3 | feel: 3.5 | overall: 3

A: Pours a lightly hazy medium straw yellow in color with heavy amounts of visible carbonation and some golden yellow highlights. The beer has a half finger tall fizzy bright white head that slowly reduces to a mottled thick film covering the majority of the surface of the beer with a thick ring at the edges of the glass (this is actually pretty good retention considering how it initially poured).Light to moderate amounts of lacing are observed.

S: Upfront the aroma of this beer is a moderate strength cherry licorice. There are lighter notes of wheat and some floral/herbal/medicinal hop aromas.

T: Like the smell, upfront this beer has the flavors of cherry licorice candy with moderate amounts of sweetness that fades into some lighter wheat flavors and just a touch of floral, herbal, and slightly medicinal hops. Very light hints of bitterness that fade quickly.

M: Light to medium bodied with moderate to heavy amounts of carbonation. Moderate amounts of dryness in the finish.

O: This is definitely a very interesting beer and I'm glad I picked it up to try - not sure that I would get it again but it is worth trying.

 1,134 characters

Photo of heygeebee
3.11/5  rDev -11.4%
look: 4.5 | smell: 3.5 | taste: 2.5 | feel: 4 | overall: 3


Pours a sensational champagne-like apperance. Pillowy white head over hazy body.

Aromas of yeasty cherries, raspberries and ah-hem, cough medicine.

Taste is yeast driven, some sherbert, lemons, cherries, slighty funky, and tart. High astringency levels indicate maybe an off bottle. So do talcum powder hints. Too sharp for comfort on back palate.

Mouthfeel good and light, well carbonated, expect the burps over the next few minutes.

Odd beer. In a word,

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Photo of UCLABrewN84
3.13/5  rDev -10.8%
look: 3.5 | smell: 3 | taste: 3 | feel: 4 | overall: 3

Bottle pour at the BevMo Holiday Beerfest held at Golden Road Brewing in Los Angeles, CA.

Pours a clear light yellow with a foamy white head that settles to a film on top of the beer. Foamy patches of lace form around the glass on the drink down. Smell is of malt and some fruity cough medicine aromas. Taste is much the same with a medicinal flavor on the finish. This beer has a good level of carbonation with a crisp mouthfeel. Overall, this is an average beer due to the medicinal aromas and flavors that aren't all that pleasant.

 536 characters

Photo of VelvetExtract
3.16/5  rDev -10%
look: 4 | smell: 3 | taste: 3 | feel: 4 | overall: 3

A-Pours a foggy straw yellow. Head is modest. Straight white. Head fizzles off a bit. Leaves soft webs of lacing along the glass.

S-Smells of lager yeast and of cocktail cherries. Definitely making the connection to cherry flavored cough syrup or cherry lozenges; maybe a bit closer to cherry flavored seltzer water. Long wheat notes in the middle after my nose becomes accustomed to the cherries.

T-The lozenge/cough syrup applies perfectly to the flavor. Wheaty and lager yeasty. I can faintly detect the Nelson Sauvin hops, as they show some light hoppy spice and herbal components. But the cherries steal the show and I am not sure I am all too enamored with it.

M-Light bodied. Sips very easily, but the artificial cherry clings to the palate and refuses to let go. Somewhat dry. Carbonation is aggressive. No bitterness.

O/D-For the price, this is not worth it. Not loving the cherries. Too medicinal. The bottle looks phenomenal. The beer looks quite attractive too, but the nose and the flavor are where all the money lies. And the flavor does not equate to the price tag. Sorry, Moa. No MOA for me.

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Photo of vickersspitfire
3.25/5  rDev -7.4%
look: 2.75 | smell: 3.25 | taste: 3.25 | feel: 3.5 | overall: 3.25

Poured out into a pint glass, the fruit aromas are enticing: apple, grapes, and cherry come on strong, mild floral notes also ride along into your nose. The Body itself is a light blonde/yellowish color and is hazy. It’s topped off with a nice thick white head that quickly dissipates into a layer of thin bubbles with some pretty good lacing. It is light-to-medium bodied, crisp and tart throughout. The cherry barely comes through, the spices are strong but not over powering. It dry and light, some berry flavors do come through in its aftertaste. Overall not a bad beer.

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Photo of Zorro
3.26/5  rDev -7.1%
look: 3 | smell: 3.25 | taste: 3.25 | feel: 3.5 | overall: 3.25

OK so it says it is a "Breakfast Beer" and I have the day off lets give it a try.

Cloudy orange beer with a small white colored head.

Smells sweet and fruity with a strong scent of cherry and powdery yeast. Spicy smells a bit like Dr. Pepper.

Starts out drier than it smells with a bitter tail in the finish. Strongly fruity and floral. Mildly sweet with the flavor of cherry but I detect a bit of passion fruit taste. Little bit of bubblegum and banana flavor.

Mouthfeel is good.

Overall an OK beer. Worth a try, but now that I have tasted it I don't need a second one.

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Photo of doktorhops
3.26/5  rDev -7.1%
look: 3 | smell: 4.5 | taste: 3 | feel: 3 | overall: 2.5

Moa Breakfast is one of those beers that excites me from the moment the cork pops - my nose is assailed by ripe and sweet cherries, such a great thing to behold a brew that entices before the first drop is savoured and this (and only a few others) is one of those beers.

Poured from a 375ml bottle into a St Feuillien chalice.

A: Quite unassuming with its hazy golden body and ring of white lace that you would think nothing to look at it. Looks can however be deceiving.

S: That fresh punnet of sweet cherries is predominant. However other aromas make themselves known such as; passion-fruit and melon esters which hide those classic wheat beer characters like banana, cloves and bubblegum, that are no doubt in the background as difficult as it is to get past those cherries.

T: Flavour is certainly not as exciting as the aroma and comes off quite flat with cherry, rosewater (actually tastes more like rosewater than anything else, weird huh?), melon, hint of clove and a long dry finish.

M: Mid to light body, dense carbonation, like a wheat beer but somehow missing that German Weizen finesse in the feel.

D: I'm still trying to figure out if this the Dr Moreau of the Moa line; a hideous, misshapen experiment in brewing. Dan at the bottle-shop has tried all the Moa's and this was his favourite, and he was right about the Methode being great so maybe I'm missing something? As it is I'm not impressed by the freak-show going on in my glass which is a shame because wheat beer and cherries sounded like a brilliant idea... perhaps Moa thought the same too?

Food match: There's no escaping that powerful lingering taste of rosewater which only makes it appropriate for Turkish Delight or other middle eastern desserts.

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Photo of OtherShoe2
3.3/5  rDev -6%
look: 3.75 | smell: 3 | taste: 3.25 | feel: 4 | overall: 3.25

Pours pale yellow with a fizzy white head. No real lace, but a ring clinging to the glass.

Big artificial cherry lifesaver nose. Some mild malt and herbal notes.

Some cherry flavor, which is not actually sweet, but more the essence, although it is a bit artificial. Pushed aside by bitterness of some hops. Some grain husk and wheat malt help this one along. I'd like it if the cherry was a bit more -- real. Not horrible by any means, and they balanced it.

Lighter bodied. Good carbonation. Palate clears well.

Overall, ok. Cherry is a bit off-putting, but by no means cloying or overboard. They give you what is advertised.

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Photo of flagmantho
3.4/5  rDev -3.1%
look: 3.5 | smell: 3.5 | taste: 3 | feel: 4.5 | overall: 3.5

Poured from 375mL corked & caged bottle into a pint glass.

Appearance: lightly hazy light-golden hue with a strong effervescence and a thin layer of fizzy white foam. I love the strength of the carbonation in these Moa beers.

Smell: sweet, floral, fruity aroma with a hint of tartness. Cherry character is there, but it is interesting; not particularly deep, but kind of candylike. Reminds me a bit of smartees. Maybe not the best thing in the world, but I like the bit of cherry idea that is present.

Taste: decent malt backbone with a sweet, aspartame-like flavor. Cherry character seems toned down from the aroma, but is still present. Unfortunately, there's quite a bit of artificial-ness here. It's not terrible, but it just doesn't really work for me.

Mouthfeel: medium-light body with a mammoth carbonation and a bodacious creaminess. Great.

Overall: an interesting beer with some qualities I don't exactly love. As always with cherry beers though, I tend to give this one the benefit of the doubt.

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Photo of Sammy
3.42/5  rDev -2.6%
look: 3.25 | smell: 3.75 | taste: 3.25 | feel: 3.25 | overall: 3.5

Wheat beer on tap at Engine 15. Fruity aroma, getting orange and apples (not cherries - perhaps this is a different batch?). Hoppy like an IPA. Decent drinkability.
If not for the fruit tea and wheat beer match, but just an IPA this would have worked. Maybe would be interesting cask without as much hops, going the other way.

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Photo of TruePerception
3.43/5  rDev -2.3%
look: 4 | smell: 3.5 | taste: 3.25 | feel: 3.5 | overall: 3.5

(Found lost notes)

Moa Breakfast Ale, a Belgian-style wheat ale from New Zealand. 5.5% ABV.

Agh! Very active pop! And, a whiff of tartness hit me right away.

Appearance: Three fingers+ of head. Slow, pillowy dissolve. Hazy yellow with a slight green tinge, and some thin wisps.

Smell: Slight wheat smell, with a little musty apple.

Taste/Mouthfeel: A weird, sharp tartness on the tongue. Slight apple seed and peach skin bitternesses. Very drinkable, but not a great taste to it. (Rating: Pretty good)

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Photo of longjohnsilver
3.45/5  rDev -1.7%
look: 4 | smell: 4 | taste: 3.25 | feel: 3 | overall: 3.25

Pours with lots of lacy, airy head like sea foam. The in-bottle fermentation leaves lots of gas which starts off with large bubbles, but after a minute settles down to a mild carbonation. A chilled glass might be best for serving.

The aroma comes off right away and can be smelled almost as soon as the bottle is opened. The first smell is of a sharp candy smell like sour-apple or smarties. It opens to some yeasty sours with grape as well as candy apple.

The flavor matches the aroma and is overall sour with sugary cotton candy. There is a lot of middle-to-front tongue bitterness but it's hard to distinguish where the slight bitter ends and where the sour starts.

I'm not sure what style of beer this is but it certainly brings to mind a nicely soured and fruity lambic.

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Photo of beergoot
3.48/5  rDev -0.9%
look: 3.5 | smell: 3 | taste: 4 | feel: 3.5 | overall: 3

Light gold colored body topped with a thick, rocky white head. Strong lemon/citrus aroma with a weird, earthy funk. Very light, soft, effervescent body; crisp, clean, and dry. Light, tart, lemon-like flavor; soft, pungent hop bitterness; light, doughy malt character; banana.

Definitely different, but in a generally good way. Light and delicate overall, with a strong citrus flavor component. Many and varied taste components, so there is a lot to explore in that department. This would fit in nicely as a warm weather quencher and for lovers of 'light' beers.

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Photo of timmy2b
3.51/5  rDev 0%
look: 3.5 | smell: 3.75 | taste: 3.5 | feel: 3 | overall: 3.5

Pours a golden yellow with a small amount of head which lingers for a while. Cherry is light but present in the nose along with a small amount of sour. Very light in the mouth with some sour lingering on the tongue in the aftertaste. This is a little dry like a cider, but is also very drinkable and I agree with the description which states this is an afternoon beer. Would try again.

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Moa Breakfast from Moa Brewing Company
3.51 out of 5 based on 219 ratings.
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