Your standard BeerFly liquor store here. Beers kept cool in refrigerators, quick checkout, and some selection of craft beers. Did I mention that their merchanidse is marked with pricetags? Better than what some stores can claim. It's just across the river from downtown, so it is conveniently located. Of the craft selection, much of it is domestic. They have a good selection of Lagunitas, Sierra Nevada, Mendochino, Full Sail, smaller selections of Speakeasy, Stone, Santa Cruz Ale Works, Marin, Rogue. Worth the visit if you're nearby, but not one to seek out.
Located just out of downtown Santa Cruz , next to Radio Shack, and an easy walk from Pacific Ave. (actually only one of two beer stores located near the downtown area of SC). Lloyd's is the only place in town to get bombers of Stone. They do have a good selection of Moylan's, Santa Cruz Mountain, Anchor, Marin Brewing, SN,and other NorCal Micro bombers, but this is my go to place when I need Stone.
The last time I visited Lloyd's they had Ruination and Pale Ale.
Sixers they have Deschutes, Lost Coast, Alaskan Brewing, and a handful of imports, along with the usual selection of Mexican macros.