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Platinum Liquor

Your Rating: None
6 Ratings

Type: Store

169 Concord Road
North Strathfield, 2101

+61 2 9743 1572 | map

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Added by vancurly on 01-17-2009

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Ratings: 6 |  Reviews: 6
Photo of mulder1010
4.01/5  rDev -2.4%
vibe: 3 | quality: 4 | service: 5 | selection: 3.5

A-- I live in Ryde, so North Strathfield is basically my local shop. Older shop in need of a fix up, have been told that is on the way though. Not enough refrigeration for the beers that are seen when you walk in. Two good sized walk in coolers though. Lots of on the shelf space for beer, too bad in a lot of sunlight in the summer months.

Q-- Have not had a bad beer from them yet. though after going there for over 3 years you get an idea of what moves and what does not move.

S-- Tony and Adam are the best. Tony is the wine buyer and Adam is the Beer buyer. Adam is one of the most passionate people I have met beer wise. knows his stuff and a good guy overall. Will not hold his dislike of IPA's against him.

S-- De Molen, North Coast, Sierra Nevada, Mikkeller, Cantillon and the list goes on. Good regional NSW and Australia wide craft beers. Get Brewboys and will not be unhappy. Also thorogoods Cidery. Good stuff. Not a huge range but a good range. Sometimes slanted towards Europe and other times to North America.

V-- A bit pricy at times but this is an independent shop, so nothing wrong with that. Belleview Hill is the better arranged shop but for me not worth the drive. One of the best in Australia due to the service you get from Adam and Tony and it makes up for a lot of the price and very worth it if in Sydney.

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Photo of MrKennedy
3.88/5  rDev -5.6%
vibe: 3 | quality: 4 | service: 4 | selection: 4

One of two stores (the other in Bellevue Hill in Sydney's east) run by two brothers, Adam and Tony. The former the expert on beer and the latter with a specialty in wine. I've been a customer of this store for about 2-3 years or so.

Solid amount of shelf space dedicated to craft beer, while still holding macro beer and plenty of wine and a quite good single malt whisky range.

Not the biggest shop and pretty well every wall, nook and cranny is used for display and half the fun can be hunting around and finding things.

The service is mixed. Tony is always good to deal with, but acknowledges that beer isn't his main area of expertise. Adam is fantastic, super passionate, good to have a laugh with and always willing to help out regulars and craft beer enthusiasts track down beers and/or make some pretty awesome import orders. Of the other two staff i've encountered, one has been ok, the other has been poor and drags the score down to a 4 for service, otherwise they would rate higher.

The craft selection is good, not huge, maybe 150 product lines, generally having most things you'd want and very few items that seemed to be stocked out of sympathy.

Prices are a touch on the expensive side, but when the service is good, a premium isn't really an issue. Stock rotation is a bit of an issue to a novice, but regulars would realise at first glance what items move well and what has been there a fair while.

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Photo of heygeebee
4.09/5  rDev -0.5%
vibe: 4.5 | quality: 4.5 | service: 3 | selection: 4.5

First trip to Platinum today.

I called up to see if they were open on a Public Holiday, and after chatting to Tony, he actually advised me to hang off driving until they got new stock in a few weeks, and call ahead and talk to Adam.

Rainy day so I went anyhow.

It is a truly great Bottle-O in terms of atmosphere, range, and just a nice place to be.

In adding to the other reviews:-

It's not a cheap place to go - lots of $10+ bottles, and less so under that.
No obvious discount for multi-bottle purchases, and four packs are not splittable at a reasonable cost for single bottles.
Focus is defintlely on obscure and hard to gets.... less Aussie Crafts than say Dannos. Rogues, Mikkeler, Unibroue etc were well represented (No Brewdogs tho).

A truly wonderful part of the Sydney Scene.

And yes!! Tony was willing to talk just as much as I was, he just doesn't know the details on individual beers.


Recent visit on a Sunday arvo. The guy (not Tony nor Adam) did not even know what the poster advertising 'best ever batch of imports coming next' was. Awful service.

Also highlighted to me it's:-

A focussed on very very expensive bottles
B really quite poor for single bottle sales of stuff you would normally get in six-packs. eg all bottles seemed to be $9:95 singly regardless of six pack price (!)


Many kudos to Adam for BMing me and setting lot of points straight from my update. Good insight of the 'joys' of running a small business. He encourages people to phone ahead to see if he is on. Confirmed store policy is to encourage six or four pack puchase for a number of reasons, and I am happy with that.

Thanks to Adam again, one of the good guys on the Beer Scene. Read his blog!! it's fun :-)

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Photo of lacqueredmouse
4.2/5  rDev +2.2%

I'd visited this place a few years ago, and while they had some interesting beers, it was only something of a local curiosity.

Now, this joint is worthy of a pilgrimage. This is easily one of the top locations for bottled beer in Sydney. There's a huge range, pretty much the entire Rogue collection that's available in Aus, Nogne O (although missing their Sahti), De Molen, Great Divide, Brewdog, Flying Dog, Cantillon, St Bernardus, just to name a few, plus of course a great range of Aussie micros, including special releases from Holgate and Bridge Road and Jamieson's Beast IPA. I believe the range is comparable to Slowbeer's online arm, although I'm yet to visit the Melbourne store in person. Most of their beers are fridged, most are single bottles, and are arranged in an odd horseshoe shape on the fridge shelves to maximise the amount of coverage.

I picked up the two current Meantime special releases, some Rogues, Mikkeller, Left Hand Imperial Stout and more, and was disappointed at how small a dent I made in their selection.

I found that their counterpart store in Bellevue Hill is even better, having a slightly bigger range. Also the guy at North Strathfield was uninterested in chatting beer when I visited.

Prices are very reasonable for what you're buying. Overall, a top location - of course, not an exhaustive listing of what is available in Australia, but it feels damn close.

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Photo of IHasaFlavaFlav
4.5/5  rDev +9.5%

Before I went to Platinum Liquor I called ahead to see if they had a couple of the beers I was looking for. The guy was a champ on the phone, swearing his head off about people who get in a tiz about hops (I'd asked what Rogue IPAs they had). I walked in to the store and talked with guy a bit and he recognised me as the 'hop guy'.

The store is ratio of range over the size of the store is amazing. I could often only see one of each beer infront of me.

The reason we went there was for a tasting evening later that night, we picked up some Rogues, Brewdogs, Mikkeller Stateside IPA, Weihenstephan and some others. We chatted with him in the store for about half an hour. When I realised we'd onlyh spent just over $100 between four of us, I went crazy added a whole bunch of beer at the end. Got a Rogue for free, he through in an English IPA, 3 Weihenstephen 0.5 L Steins, 3 normal Pint Glasses.

As we were about to leave we saw a case of Commemorative Ale for $60. We added that in too.

The service was amazing, even though when we asked about Smoked beers, he told us that he was taking home the good one and offered us the 3 Ravens.

I am dieing to get back there and throw more money at them. Get some of the Belgians, the sours and so on.

Well worth the journey.

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Photo of vancurly
4/5  rDev -2.7%

This is the finest beer shop I have encountered in Sydney.

I picked up Rogue, Flying Dog, Cantillon, Jenlain, Aecht Schlenkerla... and this was only my first trip.

There is a good range of Aussie micros too, including lines I haven't seen on the East coast eg. Billabong

Easy parking right out the front in non-peak hours. Service was average; the bloke on duty was not the 'beer guy' so didn't share my unbridled enthusiasm.

Value ? Hard to say.... I baulked at the special Rogue big swing-top bottles.... only because I wanted a wide range and thought that $36 for a 750mL beer would probably hamper my spending power. Maybe next time...
But I was there to spend, and spend I did, so "value" must have been OK.

I believe there is a store at Bellevue Hill.

Any, every beer enthusiast must find one of these stores.

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Platinum Liquor in North Strathfield, Australia
Place rating: 4.11 out of 5 with 6 ratings
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