Still have a solid selection of cold six packs and singles, which is great because it's open until 2 AM. But, with the recent opening of the incredible Midtowne Bottle Shop across the street (same owner), all of the special release offerings and seasonals have been moved over there. I will always have a soft spot for MM, but the Bottle Shop is clearly the place to buy beer in Harrisonburg, and this place has turned into something closer to a little convenience store (albeit with a very good beer selection.) I wouldn't even call it a beer store at this point. This is not a complaint though. The Bottle Shop is probably the best beer store in a 100+ mile radius, so I am very happy.
It should be noted that Midtowne Market also serves as an independently owned convenience store, so the ratings in this review only reflect the aspects of the business pertinent to beer, including a distinction between “beer knowledgeable” staff and “regular” staff.
Midtowne Market is one of the few bottle shops in Harrisonburg, VA, and as such, it easily stands out to craft beer enthusiasts in the area, despite its tiny size. Located on one of the side streets of downtown Harrisonburg, there is very little parking on-site, though there is ample space in a nearby parking deck located on the same street. The lack of space continues once you arrive in the store. If you know what you are looking for, then getting in and getting out is relatively easy. However, if you want to browse, you should prepare to be in another customer’s way.
One very positive thing can be said for the “cozy” space, and that is the community development that occurs in the store. The close quarters have fostered discussions on what styles to explore, which breweries to follow, distribution practices, and other relevant topics.
The owner, Lauren, has an incredible passion for craft beer and cider, and is usually up for talking about what she is drinking during the week. She does a great job of listening to what her customers want to buy, and Midtowne’s selection and pricing reflect the local beer community’s taste and preference.
Ultimately, Midtowne Market serves a wide range of beer enthusiasts, from hipster penny pinchers to Bruery fans. It lacks in volume due to its size, but you can find a number of different styles at a reasonable price, and you might even learn something while you are there.
This is a nice little store that is quite convenient to me downtown. They strive to have a decent selection of beer (and do a good job of it). It's not going to be a beer Mecca or anything, it's not the best location for it and it's not the biggest of stores. It does a good job of providing a place for some harder to find beers in the area, though, and for that I am eternally grateful.