Short's Soft Parade
Short's Brewing Company

Short's Soft ParadeShort's Soft Parade
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Fruit and Field Beer
Ranked #181
Ranked #36,882
3.69 | pDev: 15.99%
Short's Brewing Company
Michigan, United States
Short's Soft ParadeShort's Soft Parade
Notes: Soft Parade is a Fruit Rye Ale brewed with rye flakes and loaded with pureed strawberries, blueberries, raspberries and blackberries. The rose colored ale has aromas of ripe strawberries and grain. With flavors of fresh berries and rye, Soft Parade finishes dry and eminently drinkable.

Soft Parade was originally developed because Joe Short wanted to create a beer that incorporated a medley of berries, had a great color, and appealed to wine drinkers. The name Soft Parade stemmed from two moments in Joe Short’s life. First, because Joe worked as a brewer at the Traverse Brewing Company and The Doors album, The Soft Parade, played every day at the end of the brew shift. The second moment occurred when Joe was driving by himself, flipping through CD’s in his car, and came across The Soft Parade album again. At the time, The Soft Parade beer had not been named and it dawned on Joe that the medley of fruit infusing into the golden beer reminded him of a soft parade. That day the beer was named!
Reviews: 363 | Ratings: 1,238
Photo of mfnmbvp
3.95/5  rDev +7%
look: 4 | smell: 4 | taste: 4 | feel: 3.5 | overall: 4

12 oz. bottle, bottle on 02/18/2016 printed on the bottleneck. "High Gravity Ale fermented with blueberries, strawberries, raspberries, and blackberries". Sounds good to me. No abv listed on the bottle.

Poured into a Duvel tulip snifter.

A - Pours a nice juicy bright pink body, one finger of thin wispy pinkish tinted white head that doesn't stay for too long. Some thin scattered fluffy lacing. Very nice color.

S - Fresh, fruity, authentic berry aromas. Earthy, fruity, juicy, vegetal / grassy. Definitely evokes notes of fresh picked jammy berries. Very fresh, fruity, and authentic smelling.

T - Bit of a subtle alcohol bite, but lots of very fresh juicy authentic berry goodness. Juicy, with subtle tartness. Berry flavored fruit roll up. I feel like the strawberry and the raspberry come through the most. Very nice stuff. Minor warming alcohol on the finish. A touch of bready yeast / malt base noticeable on the finish also. Very interesting stuff.

M - Feel is smooth, crisp, juicy, with minor tartness. Medium-bodied with good carbonation. Very nice drinking stuff.

Overall, a very enjoyable berry fruit beer from Short's. Reminded me of a much more drinkable and accessible version of Dogfish Head Fort. Very nice stuff.

Short's Brew Soft Parade -----4/5.

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Photo of KYGunner
3.71/5  rDev +0.5%
look: 4 | smell: 4.25 | taste: 3.5 | feel: 3.5 | overall: 3.5

From the scent it's obviously a puréed fruit beer, but the taste seems a bit over run by a sharp spritzer taste. I get blueberries, raspberries, and strawberries with a light champagne. All the while the spritzer is harsh and at times overwhelming.

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Photo of BB1313
3.93/5  rDev +6.5%
look: 3.75 | smell: 3.75 | taste: 4 | feel: 4 | overall: 4

Bottled on 2/24/16. 12oz bottle poured into a snifter. Pours a ruby red with a white head that fades leaving decent retention and lacing. The aromas are nice. Lots of strawberries and blueberries. Malts are there with a touch of wheat. The flavors have a nice blend of berries. You name a berry and I'm sure it's present. It's sweet, but definitely not cloying. It has also has a subtle earthy bitterness to it. Alcohol goes unnoticed. Mouthfeel is medium-bodied with moderate carbonation. It's thin and smooth. Dangerously drinkable.

This was a pleasant surprise. I'm usually not the biggest fan of "fruit beers", but this one is very enjoyable. This would really hit the spot during the hot weather. I really like this one. Well done.

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Photo of DeFaz
1.48/5  rDev -59.9%
look: 2 | smell: 1.5 | taste: 1.5 | feel: 1.5 | overall: 1.25

I picked it up because I'm a fan of fruit beers and have a special liking for the berries, and this had all of them (strawberries, blackberries, raspberries, and blueberries). But this is so, so bad. Let me explain...
Look: Pleasant enough copper color, small head recedes quickly, minimal head, dashes of lacing
Smell: Strong fruit smell, but overly sweet and cloying and artificial. Sniffing too much I literally gagged (and I don't use the word literally in a figurative way...)
Taste: Odd, yeasty? flavor like a wine cooler. Disgusting. Doesn't taste like beer. Heck, doesn't taste like real fruit either.
Feel: Thin, undercarbonated, overly sweet mess. A chore to put down.
Overall: Drain pour, and an expensive one at that. Considering the price and the fact that I love the fruit that this "beer" is supposed to contain, this fits right on my list of the top worst "beers" I've had to date.

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Photo of kalosjakar
3.83/5  rDev +3.8%
look: 4 | smell: 4 | taste: 3.75 | feel: 3.75 | overall: 3.75

Cloudy reddish/pink with an slightly pink hued head.

Raspberries front and ceneter. strawberries and blueberries are there as well of course. blackberries too, its quite nuts for the aroma. they are all there and its potent as f&*k.

Medium mouthfeel. almost velvety.
good lacing.

strawberries and raspberries come through most in the taste, dry, slightly tart, blueberries are faint, dont detect any blackberry in the taste.

not bad, im not much of a fruit beer fan but this stuff is pretty good.

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Photo of woodychandler
4.2/5  rDev +13.8%
look: 3.75 | smell: 4.25 | taste: 4.5 | feel: 3.5 | overall: 4

We recently began getting distro of Short's B.C. beers here in south-central PA & I am pretty excited about it! I have known those guys for years, between BA fests in BOS & my (usually) annual excursion to Madison, WI for the GTMW. I don't care if they are in bottles since I never expected them to come to me!

From the bottle: "Handmade by people who care. (tm)"; "High Gravity Ale fermented with blueberries, strawberries, raspberries and blackberries".

The original notes that mention "... brewed special for those ladies who enjoy their wine" strike me as dated. I know a lot of women who would pass this over for something else, as well as a number of guys (including me) who will happily drink this. It can act as a panty peeler and it also blends well with stouts and porters.

I Pop!ped the cap and gave it a fairly heavy-handed pour. This netted two fingers of fizzy, pinkish head that resembled cotton candy before disappearing into wisps. Color was a pinkish Rose color (SRM = N/A) with NE-quality clarity. Nose smelled like my late-paternal grandmother's garden in the summer: raspberries & strawberries, certainly, plus the roses in which she took a lot of pride. The berries went into pies and at the end of the season, preserves. Once I got into HomeEc in high school, I began to help in the production of the preserves & the nose reminded me further of her kitchen. Mouthfeel was medium. The taste had a tartness that might seem unexpected to the uninitiated. Raspberries always exhibit a tartness in alcohol, whether beer or wine. It was not overwhelming, but it might startle some consumers. The finish was in that twilight zone of semi-sweet to semi-dry. it really was not vinous, but at the same time, it was not fructose sugar-sweet, either. I really dig it in the summer or when I encounter those women who say that they just cannot find a beer that they like. I also recommend it as a blend with a chocolate porter or stout.

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Photo of thebeers
2.26/5  rDev -38.8%
look: 3.75 | smell: 2 | taste: 2 | feel: 3 | overall: 2.25

Picked this up on a whim, trying a couple Shorts offerings when first seeing them at my local bottle shop. Didn't realize this was specifically brewed "for those ladies who like their wine."

Pours a pale strawberry-rhubarb color with a thin bright-white head that quickly dissipates to a thin white crown. Definitely looks fruity.

Unfortunately, it has a strong burnt-toast (more like a burnt hotdog bun) aroma with only some faint mixed berry behind it. Thought maybe I was having a stroke, but no, it's only when sniffing the beer that I get that. Had my daughter take a whiff, and, unprompted, she said "burnt garbage and ginger." She doesn't have the trained nose I do, but kids' senses are supposed to be sharper.

The taste is the same as the nose. Nothing else to say there. It's got a very thin-bodied, watery mouthfeel, with the burnt bun flavor lingering into the aftertaste.

Overall, I'd say stick with the wine, ladies.

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Photo of Tom1965
4.81/5  rDev +30.4%
look: 4.75 | smell: 5 | taste: 4.75 | feel: 4.75 | overall: 4.75

My wife has been trying to develop our future daughter-in-law's extremely limited love for beer, and I suggested she might like Soft Parade. D-i-l seemed dubious but shortly later asked if there just might be another bottle? "Fridge in the patio bar," I said, and she went off to bed happy (and just a bit goofy) after spending two hours cleaning it out. Anything capable of such a Damascene conversion deserves to be rated as a cross-the-board score. Lovely fizzy magenta pink with a smell of berries and a taste and feel just sour and crisp enough to remind you that you're still a real adult. Yup -- this guy likes it, too.

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Photo of Ozzylizard
2.63/5  rDev -28.7%
look: 3 | smell: 2.5 | taste: 2.5 | feel: 3 | overall: 2.75

Bottle dated 5/14/15 at 42 degrees into snifter
$ 1.89/12 oz bottle at the Lager Mill
Aroma of raspberries
Head small, fizzy, essentially lasting until the completion of the pour
Lacing – none
Body reddish, cloudy
Flavor like Kool Aid – sweet, fruity, and cheap like a stereotypic Castro Street whore, ends tasting like plastic; no hops, no malt, no alcohol, unfortunately no diacetyl, nothing resembling beer and the Doors should sue for for use of the name.
Palate medium, syrupy, lively carbonation

Appearance 3, Aroma 2.5, Flavor 2.5, Palate 3, Overall 2.75

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Photo of spacecake9
3.75/5  rDev +1.6%
look: 3.75 | smell: 3.75 | taste: 3.75 | feel: 3.75 | overall: 3.75

A - Pours a dark watermelon color. Small head with a bit of lacing.
S - The aroma is a nose full of strawberries.
T - I know this is a blend of berries, but the strawberry flavor really comes through. But it tastes more like a flavored pale ale rather than a fruit beer.
M - Medium mouth feel.
O - It seems I like this better than the other voters. Crisp, drinkable, a great summer beer.

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Photo of MispeledStalion
3.27/5  rDev -11.4%
look: 4 | smell: 5 | taste: 2.25 | feel: 2.75 | overall: 3.25

Great aroma. Every berry scent is distinct and really fresh. Disappointing flavor. The eye hit too many sweet notes in the berry mash and it's really unbalanced as a result. Needed more tartness or bitterness and it would have been exceptional imo

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Photo of Immortale25
4.1/5  rDev +11.1%
look: 4 | smell: 4 | taste: 4.25 | feel: 4 | overall: 4

Poured into a Due South Brewing Co. snifter. Bottleneck says 04/13/15.

A- Pours a hazy purplish red color with a 1/4 inch off-white head that retains a bit before becoming a thin ring around the edge of the glass and a sheer center patch of surface foam. Semi-resilient lacing leaves small clots behind.

S- Fruit-forward aroma of blueberry, raspberry and blackberry. Sweet and jammy.

T- Notes found in the aroma carry through to the taste with more blueberry and raspberry. Not as sweet as it smells. More of that jam quality coming through.

M- Slightly tangy with medium carbonation and a body leaning toward the lighter side.

O- Reminds me a lot of DFH's Black and Blue only more toned down in both strength and intensity of flavor. It's actually quite refreshing but I would only recommend it to those who enjoy fruit beers.

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Photo of Billolick
3.94/5  rDev +6.8%
look: 4 | smell: 3.75 | taste: 4 | feel: 4 | overall: 4

12 ounce bottle, pours a dull shade of cherry, lasting off white head leaving a thick collar and moderate bits of lace. More fruity cherry, and berries on the nose.

Fruits galore here with strawberry, cherry, raspberry carrying the load. Summery. Delicious.

Pair this with a berry fruit tart or a fruity dessert of some sort...well worth a try, more impressive brew from Short's

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Photo of EmGM
3.84/5  rDev +4.1%
look: 3.25 | smell: 3.5 | taste: 4 | feel: 3 | overall: 4.5

Look: hazy golden with a slight pink tinge
Smell: slightly hoppy smell, tart, berries
Taste: a little hoppy, very tart, berries taste is prominent, kinda tastes a little earthy
Aftertaste: pretty good, the hops don't stay too long, berry aftertaste leaves a slight pucker
Overall: pretty good summer beer. definitely would have again

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Photo of TreyIsWilson
3.79/5  rDev +2.7%
look: 4 | smell: 3.75 | taste: 3.75 | feel: 4 | overall: 3.75

A - Pours a cloudy reddish pink with a one finger off-white head. The head leaves some light spotty lacing.

S - Aroma is tart and sweet berries - raspberries, blackberries, and strawberries.

T - The flavor is a blend of the sweet and tart berries. Raspberries, blackberries, blueberries, and strawberries throughout the flavor held together with some nice maltiness.

M - Medium bodied with medium carbonation. Very crisp and refreshing. The ABV is extremely well hidden.

O - A classic from Short's. At 7% ABV this is dangerously drinkable. A great summer beer.

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Photo of Tripel_Threat
4.83/5  rDev +30.9%
look: 5 | smell: 4.5 | taste: 5 | feel: 5 | overall: 4.75

Absolutely one of my favorites. This one was on the first flight of brews I had from Short's and I had to get a full pint later that night when we came back. That was many years ago, and Soft Parade is still the quintessential summer brew for me.
For this review, poured from bottle to well-used tulip. Pour produces two and a half fingers of fluffy, pink-tinged white head that settles to a thin cap with some lacing. Cap disappears shortly into session.
Color is pinkish/rose orange, with some fruit floaties. Aroma is mashed berries, strawberry, raspberry, blackberry, blueberry, some metallic notes. Taste follows, with a wonderfully tart/sour berry flavor. Mouthfeel is effervescent and gives no hint to the ABV. Soft Parade is a sneaky one.

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Photo of JanieClaudia
4.69/5  rDev +27.1%
look: 4.75 | smell: 4.5 | taste: 4.75 | feel: 4.75 | overall: 4.75

Simply put, I adore this beer. It is my go-to for a warm summer day... The strawberry and raspberry notes are reminiscent of a glass of good red wine. Can't get enough... And for 7%+, it's amazingly drinkable.

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Photo of robbb
4.02/5  rDev +8.9%
look: 4 | smell: 4.5 | taste: 3.75 | feel: 3.5 | overall: 4.25

When I first had one, I was dazzled by the taste and the ABV. The fruitness is good, but as some have said, the taste can get old after awhile. While it tastes "fruity", there isn't really one distinctive identifiable fruit taste. The alcohol taste is so obscured by this fruitiness that in no short time, you've downed two or three soft parade's and are teetering around in front of a group of 50 mostly strangers singing an Ace of Bass song for Karaoke night (even though it's not actually karaoke night).

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Photo of michiganmatt
3.97/5  rDev +7.6%
look: 3.75 | smell: 4.25 | taste: 4 | feel: 3.75 | overall: 3.75

Appearance - 3.75/5
A bright red-orange. This beer literally glows if held up to a bright light. About 1 finger of very light pink head, which dissipates within 2 minutes. Can see various small to medium sized particles throughout the beer. Sparse amount of carbonation can be seen rising up the beer.

Smell - 4.25/5
Delicious raspberry, cherry, and other fruity flavors.

Taste - 4/5
Sweet raspberry and other berry flavors. Some sweet earthy? malt flavor. A small amount of alcohol is detectable. This definitely comes close to the border between tasting like beer vs. not tasting like beer, but I think this stays on the side of tasting like beer.

Mouthfeel - 3.75/5
Medium bodied. A light amount of medium intensity carbonation. Crisp and smooth.

Overall - 3.75/5
This is a good fruit beer. Probably not as good as Founder's Rubaeus. But this is available year round, which is a plus. Not something I would want to drink everyday, but if one's in the mood for a fruit beer, this is a good choice.

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Photo of docoman
3.55/5  rDev -3.8%
look: 3.75 | smell: 3.75 | taste: 3.5 | feel: 3.25 | overall: 3.5

nice mix of fruit berries in this beer and you can somewhat taste the different ones (compared to most fruit beers I've had one usually takes over) but this one blends nice. nice red color, smells very good, if you like fruit beers should give this one a try. higher ABV is well hidden, wouldn't know it was 7.5%. blush wine drinkers this beer is dead on for same flavors in a beer.

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Photo of notchucknorris
3.12/5  rDev -15.4%
look: 4 | smell: 3.25 | taste: 2.75 | feel: 3.5 | overall: 3.25

Finally getting to try my first beer from these guys.

A: Amber in color with a definite reddish/purplish tinge to it. Almost like a mixed berry smoothie tinge. A thin white head caps the beer.

S: Like sniffing fermented mixed berry juice. Tons of green strawberry, plum, blueberry and grape juice. Has a kind of off putting fermented smell to it that makes it harder to get near the more this warms.

T: The base beer almost reminds me of a tripel. Sweet and malty with a bit of a clove taste to it. But draped over it, you get this heavy mixed berry note with a wet hay-like edge to it. Something in the background tastes like the smell of wet dog. Not really a fan of this one.

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Photo of Tsar_Riga
3.95/5  rDev +7%

A - Light red, with a slight purple cast. Very light head, a pinkish cast to the white base. Fades quickly, and only minor lacing.

S - Mostly acidic berry notes and mild funk, slight hint of lactic acid.

T - Following the nose, with berry flavors mingling with a light acidic push.

M - Very brisk carbonation. Spikey acidity. No sign of the major ABV on this fruit beer.

O - A berry beer, very subtle, but with a hidden ABV punch. Not a particularly complex brew, but quite drinkable. Enjoyable.

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Photo of angelmonster
3.8/5  rDev +3%
look: 3.5 | smell: 4 | taste: 3.75 | feel: 3.75 | overall: 3.75

Pours a pink hazy color. Head was 1/5 of and inch, white with a pink tint. Head retention and lacing were mediocre at best but the beer was such a pretty color, I decided to boost up the rating a small amount.

Smell is of strawberries and raspberries, similar to a jar of jam. Pale straw malts are also detected, apparently this beer is made with rye but i don't get any on the nose.Getting some smells of belgian yeast similar to what you'd find in a tripel. Aroma of alcohol is light in the end.

Taste is full on fruit; lots of raspberries and strawberries with some blackberries in background. Very light malts are also in the mix, again, I don't get any rye. No hops are detected either, some medicinal alcohol is tasted in the finish.

Mouthfeel is very light and effervescent, similar to a champagne or rose. No head is present which is a shame, could have used some to cut astringent aftertaste.

Overall, this was a tasty fruit ale but it was pretty one note. Could have benefited from more body but it is a good alternative to sparkling wine or hard ciders. Good beer but not available in my area, wouldn't try too hard to trade for it

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Photo of thickgirth
3.52/5  rDev -4.6%
look: 3.75 | smell: 3.5 | taste: 3.5 | feel: 3.5 | overall: 3.5

I love the ignorant beer drinkers saying this isn't a beer. It's essentially a lower end sour there is nothing wrong with this beer if you enjoy sours. deep fruit tones with that sour finish. not my favorite but not nearly as bad as some of the reviews suggest.

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Photo of Indianajonesy
1.07/5  rDev -71%
look: 1.25 | smell: 1 | taste: 1 | feel: 1 | overall: 1.25

In no way you could call this beer, the closet thing to that is a product that was put out by Oliver wine in Indiana. That product was never labeled a beer, but a wine. If you are a fan of a very dry wine you might like this, but I did not. I thought it might at least a little sweet, nope.

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Short's Soft Parade from Short's Brewing Company
Beer rating: 83 out of 100 with 1238 ratings