Miller Lite to Release New Bottle.

no matter how many times they change the bottle this beer will always taste like urine.

 

Just polishing a turd.

 

"the modern look of the new bottle offers broad shoulders and a contoured grip"

So even Miller recognizes that extra help is needed to keep that swill from being thrown from the drinker's hands.

 

Unless they shorten the height of the boxes, or narrow the width of them, they'll still only be able to ship the same number of bottles and it will (presumably) cost the same for shipping.

 

Monkey see monkey do. Why bother spending money improving what's inside the package when you can mimic your competition and spend money on actual packaging.

 

Long overdue bottle change. The vortex wasn't enough. Should've put an airvent to drink it faster, though.

 

Shaped like a Baltika bottle.

 

And they shall call it....Innovation...

Easy handling from the bar to the pool table? Really??? I'm no expert in this area, but I thought that is what waitstaff and trays were for?

 

I wanted to say something witty and snarky, but in the end this just makes me do the ole half laugh, half cry into my hands. Miller Lite: YOU CAN TASTE THE MARKETING!

 

We've had the bottles at my bar for a week now. I didn't really even notice until someone said something to me. But they are still 12oz.

 

the best of the domestic scwhill available

 

Waiting for someone to post, "I'm not too snobby to hold the new Miller bottle..."

 

I work for a Miller wholesaler. As of right now these bottles are limited to certain accounts Miller wants them in. So in my territory at least, it's not an every account deal. I believe it's more of a limited release bottle.

 

Or someone to say it tasted better in the old bottles?

 

Not sure why this even being discussed. I get the "we can post/discuss what we want" but it's Miller, they market something all the time. That is what companies with money do. Be shocked when they stop doing it.

 

The should "limited release" everything they make......addition by subtraction....

 

Do you look at the forums often? This is pretty in-line with subject matter that gets discussed. BMC gets mentioned ALL the time.

 

Are they twist off caps?