BrewDog is underrated.

Tried two of their beers, both disappointing, and that was disregarding price. Saw no reason to continue.

 

If it was not for these threads this brewery would not be thought of by me ... too many circus acts IMO and the price as many have made a note of. Many good beers from them, limited distribution makes it hard though.

 

I agree, I've had a couple of their beers and neither blew me away. Speaking of circus acts, Sink the Bismarck? What the hell?

 

Ok, this brewery is in Scotland, not the US. They try and create a similar feeling for craft beer that we have. Yes the prices are high. but then again they are in SCOTLAND! Most of their beer are good to great, some (especially IPA's) so so, and then theres the gimmick beers (personally i loved tactical, its not a beer per se but its amazing for what it is). So if you dislike the abstrakt series do yourself a favor and look up the beer style first.

 

I think the most genius thing about Brewdog is that obviously in 10 years time they will be a macro brewery making fizzy yellow beer. Think about it.

As far as bars go – I have been to the Camden location it was expensive by London standards so no idea what other people are talking about. It was good but paled completely in every way compared to Brodies except for the burgers.

 

The UK is for making music, not beer.

 

Yeah, here Brewdog is certainly overrated. And their shares they sold one month ago, was insanely overpriced, IMO. ....Still I think it is a bit underrated in the States.

I also hate their marketing. And as 77black_ships wrote, it is possible, that in 10 years they will be macro brewery.

Haven't had any their bars, but I have heard almost only bad things about them. I don't think their beers are that pricey, but those bars are.

There is one interesting thing. Many macro beer drinkers who has tried a few caft beers, like brewdog a lot. They always told, that Brewdogs attitude is awesome etc. They told that it is awesome, that Brewdog want brew as good beer as possible, no matter if masses like it or not. It is impossile told them, that there is hundreds of breweries hwo just brew better beer and even better attitude. So...truth is, their marketing works pretty damn well.

 

Well we appear to be a bit crap at the former but thankfully rather good at the latter currently

 

Pink Floyd - Greatest rock band of all time.
Not too shabby.

 

When they first hit the American market, I thought it was funny how they were selling American-style beers to us at a higher cost and poorer condition than the local beers that they were inspired by. Not the greatest strategy IMO. In the UK market, I can see their approach doing very well. I don't see much Brewdog at the stores these days but apparently people here are still buying it.

 

British music fell off a cliff in the 90s though, while the beer continued to get better

Back on topic, I do wonder where brewdog will end up considering their plans for expansion


I think they mentioned 65% or so of their income is from exports

 

Not surprising seeing as they've pissed off nearly everyone in Scotland.

 

I can totally see why vast majority of American BA's here are not hugely impressed. Given the sort of beers you have access to it is easy to see why Brewdog would be a mere after thought.

Speaking as an Irish man who has a huge affinity for American beer, Brewdog offers me solid beers with good accessibility, freshness, and affordability. On that last one, I am talking about their core range.

In the absence of fresh American IPA's this is of some consolation to me. The craft scene or whatever you want to call it is really hitting it's peak here in Ireland. We have a string of great bars and new micros are popping up all over the place, but my honest reflection having tried allot of these beers is that they are for the most part pedestrian and I get a strong impression that it's a case of 'don't scare the horses!'. I personally want to be scared! I want to be challenged and Brewdog satisfies that to an extent.

Make no mistake though, they are an unlikeable bunch and there are better British breweries.

 

It's not about beer styles. The abstrakt series was woeful . The two I tried were an absolute mess.

 

(First post!) In Europe BrewDog is not underrated but overhyped.
The only explanation I can find for them to be underrated in the US is the price/freshness combo that works against them in the US.
If you could get the BrewDogs as fresh as we get it here and pay the same we pay (U$2 for a Punk IPA at Tesco) they would not be underrated.

 

Some of those are mess, some of those are world class brews.

 

Maybe I was unlucky with them, still having paid what I paid I couldn't take another chance on them!

 

brewdog = expensive, mediocre.

 

Punk IPA, the week it's bottled, wouldn't be in the top 300 best IPA's in this country. At the price you quote maybe it would be an interesting novelty, at the price they charge here for it here, no sale. Sink the Bismarck and Tactical Nuclear Penguin have no such freshness concerns, and they were the most overpriced and south of mediocre beers I have yet to try.

 

I never got the love for Punk IPA but that might be because their hop profile does not work for me.
Looking back at my reviews, the original 6 % ABV version was the first IPA I ever had and even then I called it hugely underwhelming. Seeing as I was entirely new to hoppy beers, you would expect more excitement from me. Fresh draft AB:6 was probably the IPA albeit a BIPA I have had from them so far.

 

Definitely agree with this. I was surprised to see how relatively cheap their beers on tap were considering all the stick they get on here for being over-priced.

 

Some strong opinions here. Brewdog was set up in the UK to deliver American craft beer on keg and in bottles for the UK market. They copied the brash, bold marketing of people like Rogue and Stone. I think they have created a very successful brand which was deliberately trying to appeal to a younger audience and shake off the 'old man with beard and sandals' cask ale scene in the UK.

They have gone very mainstream, and as a result quality has gone down as they mass produce. However, they still have some really good beers and their bars have a great selection, although are pricey, even in the UK.

However, it is telling that as someone living in London, I rarely seek out Brewdog beers as there is much better out there. The Kernel, Partizan, Thornbridge, etc.

 

Out of curiosity, what kind of prices are we talking for BD beers in the US?

 

so by that you mean it might be if you're lucky. I prefer reliability.

 

Too much money. Ive had both Punk and 5am Saint which were both very good however.

 

They dont answer their friggin tweets in know that.

 

When I saw the subject, I actually thought that this was going to be a joke thread.

 

Came on to say this. I always thought they were goodish, but overpriced. When I went to their pub in Camden I had a real blast and loved every beer I tried. I even sampled an ounce of Tactical Nuclear Penguin that they had for 6 lbs and thought it was very interesting. I was particularly impressed with how better their beer tasted fresh. Also thought their hops tasted like US beers rather than all the UK stuff I was having while in Europe. Not that the UK stuff is bad though.

 

Exactly what I'm saying. I don't buy it, but when it's good it's good,
but 9 times out of 10
it's way past its Best By date.

 

Yeah BrewDog are really inconsistent, I had a bottle of Hardcore at a bar (not a brewdog bar) and it was going to expire in about 2 months, so I thought ok the bar probably shouldn't have served it or knocked a few quid off. I thought it would still have some hop character but it was a cloyingly sweet malty mess. Also dead pony club is pretty terrible now, was ok when it came out. I feel like when brewdog launch a beer they brew it really well, but once they get a clientele for their products they just get lazy and don't brew very good beer, like dead pony club, punk, 5am saint. All three of those beers used to be great and they were readily available at UK supermarkets and still are, but they're just awful now

 

Nope. The UK is making lots of great beer thanks very much. So much great development over the past few years. Pull your finger out and get with the program.

 

FWIW, BrewDog beer is all over the place. Some terrible (where do I begin?), some mediocre (Hardcore), some inconsistent (Punk IPA) and others, such as Alice Porter and Dead Pony Club surprisingly good ,dependable and shockingly ignored by people who should know better.

 

Beer imported travelling 3 to 5,000 miles in 'Expensive' and 'quality' SHOCKER !!!

No shit !

Do you think I waste my time buying overpriced stale US IPA's in England ?

You'd think reading this post that some folks believe its a personal attack on US beer geeks by Brewdog making you all purchase their expensive and out of date beer - how dare they YOU MUST BUY !!!

When a brewery has produced some 181 different beers in 4 or 5 years there are going to be hit and miss offerings - FACT. They don't play safe like a lot of traditional UK brewers who churn out 4 or 5 'samey' bitters - hoorah for experimentation.

But you know what - here's a great idea ... what if there was a website where you could look up beer reviews to help guide you in your purchases ! Personal tastes apply - but what a great idea hey ?

 

Tell me more...

 

Again personal tastes apply.

You prefer cask beers, 3.5% milds, 4% bitters etc.

Brew Dog don't do cask beers anymore so they become an immediate hate figure for the majority of older generation CAMRA members. The ENEMY !

I asked you once before what you were comparing Hardcore IPA to when you said it didn't punch it's weight and I recall that you couldn't offer the name of another DIPA that you had actually had !

You are always going to come on and knock BD down as your niche is low ABV cask beer !

Whilst all opinions are welcome and some of the US folks may see you as the voice of UK beer, being one of the most regular UK posters on here, in my eyes someone who has only had a handful of DIPA's to compare too isn't the person to take note of in a critique of Hardcore / Brewdog yay or nay arguement.

 

Didn't you guys invent the expression "coal to Newcastle"? Sending us IPA is the equivalent, so who is to blame for doing it? Don't blame us for being honest about what we get.

And since you guys invented IPA and are so smart about beer, why in the world would you import IPA from here?

 

I often wonder how many of those 181, or however many, actually started as a repeat brew only to turn out nothing like it was supposed to be and so was given a different moniker.

 

IPA's to the US is the new coals to Newcastle see also Mikkeller !

No blame attached - no one forces anyone to buy anything ... Honest sure, but I could have told you that, more a case of waking up and smelling the coffee or the expensive faded hops when you'll get far better local !