And we care about this why? Exactly why are we even talking about this? You have to come to terms with the 'other' side of this industry and it's bigger than what we seek out. My wife's friend always buy bud lime or whatever it is, but you don't see me worried about it lol. The way I are it is the more people who buy crap the more good stuff I can get my hands on. I'm not worried about the craft beer industry anymore. There's enough of us spending money to keep the quality stuff on the shelves and I'm in a small populated area. The only time Bud should be mentioned on this site is when discussing Goose Island, and that's only if they leave the product quality alone. Everything that company has achieved has been on the shoulders of someone else's hard work. Budweiser doesn't make Goose Island good. It was a few men from Chicago and the people of Chicago. Now AB benefits from their long history and rep? Anyone who claims to love craft beer and give AB any sort of props need to reconsider. I'm just sick of seeing the name Bud/Budweiser/InBev/AB so on.