http://www.bloomberg.com/news/2012-...drinkers-reach-for-cans-chart-of-the-day.html See the above link for an interactive chart of the US consumption of canned beer over the years versus bottles and draft. The article supporting the chart says that "almost 53 percent of the beer consumed in 2011 was served in an aluminum can, up from a low of 48 percent in the years leading to the economic slump that began in December 2007." Canned beer's consumption peaked at 60% in 1991, however "the container's popularity gave way to bottles and glasses amid growing demand for foreign brews." The article mentions the recession, proliferation of craft brewers canning, hipsters and PBR as some of the reasons why canned beer is making a comeback, while Charlie Papazian adds, "The image of beer in cans has changed ..." Indeed it has. The current #3 on BeerAdvocate's Top Beer (Popular) list is a canned craft beer (Heady Topper, The Alchemist), which is kind of badass.