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Considering BeerAdvocate magazine

Discussion in 'BeerAdvocate magazine' started by TappaKeggaBrew, Jun 11, 2013.

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  1. TappaKeggaBrew

    TappaKeggaBrew Apr 30, 2009 Virginia

    I'm considering ordering the magazine (and it seems a pretty small outlay of cash even if I don't renew in the future), but I wanted to know:
    -How would you rate the content?
    -How many pages does it typically run? How much of it is true content vs just advertisments?
    -Is it inappropriate for younger audiences? I'm thinking it would be a great addition to the reception area at my business (after I read it, of course!) for the men, primarlily -- "People" and "Time" just don't get a guys attention like magazines about guns, cars, and BEER! -- but it would have to be free of pictures of topless women and profanity-laced headlines in case a kid picks it up...
  2. PHBoiler

    PHBoiler Jan 14, 2013 Illinois
    Beer Trader

    Great value at the price point, and it is article driven so it would be completely appropriate for the waiting area. It's a pretty quick/easy read as well. The articles cut to the chase. I just subscribed and I'm one issue in. I don't know why I waited so long other than sheer laziness.
  3. telejunkie

    telejunkie Sep 14, 2007 Vermont

    it's not Beer magazine...highly recommend it for just such an audience. Best beer lifestyle publication out there. I read it cover to cover.
  4. Brenden

    Brenden Feb 25, 2008 Ohio
    Subscriber Beer Trader

    I've found it to be the best beer publication available. Aside from that, I'm not sure what could be done to improve it...maybe go back to scoring the beers that are reviewed on the last few pages. It's an excellent magazine, though. Less fluff and more useful knowledge.
  5. Smitty1988

    Smitty1988 Oct 16, 2012 Arizona
    Beer Trader

    No profanity from what I can remember, certainly no topless women. I have a young son and I leave it out without worrying. Great content, love to hold some paper in my hand, and it forces you to read reviews for beers that are not on your Radar.
  6. dianimal

    dianimal Apr 18, 2012 California

    I don't have a subscription, but it sounds like a great deal. What have you got to lose?
  7. BenAdvocate

    BenAdvocate Sales Manager Jul 16, 2009 Massachusetts
    Staff Subscriber

  8. BeerRollups

    BeerRollups Feb 21, 2013 Massachusetts

    I love my subscription and have renewed twice now. I read it cover to cover and find it both entertaining and informative. There's a good mix of short articles and longer articles, beer reviews, homebrew recepies and food recepies, interviews, etc. I think it's a great layout too. I'm surprised more people who post on here don't have subscriptions.
  9. Skittle34

    Skittle34 Aug 28, 2013 Massachusetts

    While not subscribed, I do pick one up regularly from the big stack at the local brewery. It's a quick read, but if you have past issues and don't mind rereading certain articles it's not that bad. I do wish they did a little more with home brewing, but then again beggars can't be choosers.
  10. TappaKeggaBrew

    TappaKeggaBrew Apr 30, 2009 Virginia

    Well, I bought it.
    It is pretty good, although I agree that a regular feature on home-brewing, plus a monthly reader submission, would do it some good. Also, some articles are not completely free of bias (but I don't think the editors ever claim otherwise)
  11. ccox

    ccox Jul 12, 2008 Germany

    Glad to hear you bought it! :) Thanks for the feedback -- we're considering both of those suggestions. And yes, our editorial columns do have a point of view. Hope you enjoy the mag!
  12. TappaKeggaBrew

    TappaKeggaBrew Apr 30, 2009 Virginia

    Thanks, Courtney.
    After I read it (cover to cover, including the adverts -- you can tell your advertisers that!), I put it out among the other magazines at my business, and I've seen a few clients (male and female) reading it :)
    ccox likes this.
  13. Todd

    Todd Founder Aug 23, 1996 Colorado
    Staff Moderator Site Editor Fest Crew Subscriber Beer Trader

    Thanks for signing up and spreading the word. Cheers!
  14. KenC

    KenC Jan 21, 2011 New Jersey

    Checked out my sample copy last week, I be a subscriber! Don't know why I have alway lagged behind.
  15. VAcrossr

    VAcrossr Jun 12, 2009 Virginia

    I renewed after letting my subscription slip. Glad to read BA again!
  16. drewbage

    drewbage Mar 15, 2003 California

    I feel like chopped liver.... :)
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