Dark Lord Day History Thread

Discussion in 'Great Lakes' started by kodt, Mar 18, 2015.

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  1. kodt

    kodt Defender (631) Mar 6, 2013 Illinois
    Trader

    This thread is an effort to compile information on all the previous years of Dark Lord Day. As time goes on, details get fuzzy, articles become harder to find. There are well written recaps for the more recent years, but quality information on the first few years especially is hard to come by. My own memory of past Dark Lord Days begins to meld and it can become difficult to differentiate what happened what year. People always seem to have arguments over details, so I thought it would be nice to have an organized thread.

    If anyone else thinks this project is interesting, please comment with any details and resources you have. Ticket prices? Bands? Allocations? Bottles produced. Number of Attendees? Good pictures or video. Etc.. are the type of details I am looking for here. I'll start this off with what I have. Please let me know if I made any mistakes.

    Dark Lord Day History

    2002-2003

    Dark Lord was first brewed in 2002, only 5 barrels were produced. Apparently Starbucks coffee was used in one of the early batches (2002 or 2003?) before they switched to Intelligentsia. Other early ingredients included molasses, honey, and vanilla.

    2004
    Details:
    First bottling of Dark Lord. (Was the release actually called Dark Lord Day in 2004?)
    Date: ?
    Wax Color: Red
    Bottles Produced: ?
    Number of Attendees: ?
    Allotment: no limit

    2005
    Details:
    First official Dark Lord Day. This was before the brewpub was open, everyone fit inside the brewery.
    Date: April 29, 2005
    Wax Color: Orange
    Bottles Produced: ?
    Number of Attendees: A couple hundred
    Allotment: no limit



    2006
    Details:
    First year the event really became huge. Dark Lord had reached the top of RateBeer's best beers in the USA list and was ranked number 2 in the world. Certainly this contributed to the growing hype for Dark Lord.
    Date:
    Wax Color:
    Gold
    Bottles Produced: ?
    Number of Attendees: 1 or 2 thousand?
    Allotment: ?
    Variants: 2005 Woodford Reserve Dark Lord on draft, 12 750ml swingtop bottles produced and given to employees/friends. Also heard that a few were raffled off at the event?

    2007
    Details:
    The line to buy Dark Lord got up to 5 hours long this year. First year bands played at the festival. They played inside the brewery, which was somewhat cramped.
    Date:
    Wax Color:
    Silver
    Bottles Produced: ?
    Number of attendees: 3 or 4 thousand?
    Allotment: 6 per person
    Variants: ?
    Bands:
    Dreadnok Ripper
    Imperial Battle Snake
    Bible of the Devil

    2008
    Details:
    Lines were even longer than 2007. The one major detail I have from a friend who attended was a long line of people still waiting for Dark Lord when they announced they were sold out. These were people who waited all day. First year Vanilla Bean Dark Lord was available on draft.
    Date:
    Wax Color:
    Black
    Bottles Produced: ?
    Number of attendees: ?
    Allotment: ?
    Variants: Oak Aged and Vanilla Bean were available draft only.
    Bands:
    Den of Vipers 11:30-12:30
    German Girls 12:30-1:30
    Dynasty of Posiedon 1:30-2:30
    Rabid Rabbit 2:30-3:30
    Mucca Pazza marching around 3:00-4:00
    Sybris 4:30-5:30
    Imperial Battle Snake 6-7
    Mucca Pazza stage show 7:30-8:30
    Bible of the Devil 9-10
    Minsk 10-11

    2009
    Details:
    First year tickets were required to purchase Dark Lord. Tickets were easily counterfeited however, and because of that allotments had to be cut late in the day. People were able to get multiple allotments if they had multiple tickets. You could still attend the festival without tickets.
    Date: April 25, 2009
    Wax Color: White
    Bottles Produced:
    Number of attendees:
    Allotment:
    4 per person
    Variants: ?
    Ticket Details: Tickets were $10, the site crashed under the load causing much frustration. Tickets were sold direct from Three Floyd's site? Sold at 4:25 am on St. Patrick's Day. 3/17/2009.
    Bands:
    Pelican
    Waco Brothers
    Sybris
    Bible of the Devil

    2010
    Details:
    The same easily counterfeited tickets were used again this year. Bottles of 2009 Dark Lord were also available for sale this year. Tickets were required for an allotment, but you could attend without tickets. By this year the grounds around Three Floyds were full of people setting up camping chairs, grills, tents etc.. all around
    Date: April 24, 2010
    Wax Color: Green
    Bottles Produced: ?
    Number of attendees: 10,000 to 12,000
    Allotment: 4 per person, but you could swap one 2010 for a 2009 and purchase 3 2010s + 1 2009.
    Variants: Vanilla Bean Dark Lord draft only
    Ticket Details: Tickets were $10, sold on St. Patrick's Day 3/17/2010. Tickets were sold on a Shopify site setup by FFF, again the site crashed.
    Bands:
    Monotonix
    Sweet Cobra
    Sybris
    Imperial Battlesnake

    2011
    Details:
    Several big changes were made this year. They put up fences around the grounds, and only allowed entry to ticket holders. The tickets were sold from an actual ticket seller and tickets had bar codes so that they were not easily counterfeited. This is also the first year barrel aged variants were bottled and available via scratch off. No grills were allowed, along with the fences caused this year to be much more crowded, everyone was stuck inside the gates making the lines for drafts very tight. Coolers and folding chairs were allowed inside, creating large bottlenecks inside.
    Date: April 30, 2011
    Wax Color: Yellow
    Bottles Produced: ?
    Number of attendees: ?
    Allotment: 4 per person
    Variants: Pappy Van Winkle, Brandy, Brandy Vanilla, De Muerte. Draft variants only available inside the brewpub causing a very long line (5+ hours), to get into the brewpub.
    Ticket Details: Tickets were $10 and were sold through an online ticket broker (which one?) on Saturday March 19th, 2011.
    Bands:
    Indian
    Sweet Cobra
    Lair of the Minotaur
    Bible of the Devil
    Slough Feg
    Sybris

    2012
    Details:
    Date:
    Wax Color:
    Red
    Bottles Produced: ?
    Number of attendees: ?
    Allotment: 4 per person
    Variants: Bourbon Vanilla Bean, Bourbon, Cognac De Muerte, Cognac
    Ticket Details: $15 a ticket.
    Bands:
    Argonauts
    Powermad
    High on Fire
    eyehategod

    2013
    Details:
    First year artwork was changed. Also first year to greatly expand event space using the parking lot of the building just north of the brewery and utilizing space across the street from the brewery. They also blocked off the street, adding to the event space. The bands played on a stage outside, which was a huge improvement over having them play in the brewery warehouse.
    Date: April 27, 2013
    Wax Color: Orange
    Bottles Produced: ?
    Number of attendees: ?
    Allotment: 4 per person
    Variants: Bourbon Vanilla Bean, Port, Moscatel
    Ticket Details: $30 a ticket. Sold through Music Today.
    Bands:
    11 am Bloodiest
    12:30 pm Lair of the Minotaur
    2 pm Sweet Cobra
    4 pm Pig Destroyer
    6 pm Municipal Waste
    8 pm High on Fire

    2014
    Details:
    First year General Admission tickets were sold. These tickets allowed entry to the festival, but did not allow for the purchase of Dark Lord bottles.
    Date: April 26, 2014
    Wax Color: Red
    Bottles Produced: ?
    Number of attendees: ?
    Allotment: 4 per person
    Variants: Bourbon Vanilla Bean, Brandy, Earl of Biggleswade
    Ticket Details: $30 a ticket. Sold through Crowd Surge. General Admission tickets were sold via a lottery system, also for $30 a ticket.
    Bands:
    Witchbanger 12:30pm – 1:15pm
    Iron Reagan 1:45pm – 2:30pm
    Brain Tentacles 3:00pm – 3:45pm
    Corrections House 4:15pm – 5:00pm
    Vulgaari 5:30pm – 6:15pm
    EYEHATEGOD 7:00pm – 8:00pm
    High On Fire 8:30pm – 9:45pm


    2015
    Details:
    Date:
    April 25, 2015
    Wax Color: Purple?
    Bottles Produced: ?
    Number of attendees: ?
    Allotment: 4 per person
    Variants: TBD
    Ticket Details: $40 a ticket. Sold through eTix. GA tickets $30.
    Bands: TBD

    This post is a work in progress, will continue to update.
     
  2. boilermakerryan

    boilermakerryan Initiate (0) Nov 8, 2011 Indiana

    Cognac DL in 2012
     
  3. kodt

    kodt Defender (631) Mar 6, 2013 Illinois
    Trader

    I forgot BA doesn't let you edit posts after 15 minutes, will make this thread somewhat difficult. Will just have to post updates and make a new updated post later in the thread.
     
  4. sahd-1

    sahd-1 Disciple (344) Jul 2, 2013 Illinois
    Trader

    The wax on all my bottles from last year was blue...
     
  5. kodt

    kodt Defender (631) Mar 6, 2013 Illinois
    Trader

    Yeah I copied and pasted and was editing the post when the edit timer ran out.
     
  6. mdomask

    mdomask Initiate (0) May 27, 2012 Illinois

    I would love to see Mucca Pazza at the event again. Metal is great and all... but circus punk...
     
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  7. DrunkAl

    DrunkAl Initiate (0) Apr 22, 2014 Illinois

    In 2013 there was a bourbon muerte, and it was 3 bottles per allotment.
     
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  8. robbrockjr

    robbrockjr Initiate (0) Jan 18, 2015 Florida

    Don't forget Richard Christy hosted last year!
     
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  9. Jaycase

    Jaycase Meyvn (1,403) Jan 13, 2007 Illinois
    Trader

    Nice compilation. Maybe BA can give you super user editing powers for the thread to keep it going. The 2005 video is very interesting. Not sure if it's something which can be confirmed but it is quite possible 2005 was the last year they allowed beardless men at DLD.
     
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  10. AlexHouston

    AlexHouston Initiate (101) May 19, 2011 Illinois
    Trader

    Just an interesting observation I had - I watched a random video on YouTube from the 2007 release and noticed the holders people were using then.

    [​IMG]

    And you guys thought the cardboard carries made you nervous? Yesh. I'd be cradling those things like a newborn child. It's also depressing the allotment used to be six, but hey it could always be worse.
     
  11. Stevedore

    Stevedore Poo-Bah (6,052) Nov 16, 2012 Oregon
    Society Trader

    Cool, thanks a lot for doing this!
     
  12. kodt

    kodt Defender (631) Mar 6, 2013 Illinois
    Trader

    Yeah I remember those. I think they were actually safer than the cardboard carriers. Pulling the waxed bottles out of those actually took some force.

    Funny thing, I didn't even purchase the entire 6 bottle allotment in 2007. I found the idea of buying 6 $15 bottles ridiculous. In retrospect of course...
     
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  13. TMoney2591

    TMoney2591 Poo-Bah (7,533) Apr 21, 2009 Illinois
    Society

    Wait, the site crashed in 2010? Who'da thunk I'd've gotten through on my college campus's crappy connection via netbook with no issues...? Good times, regardless, I s'pose...
     
  14. Goatboye

    Goatboye Initiate (189) Jan 13, 2015 Illinois
    Trader

    I've heard this year the price is being raised to 20$ a bottle? And no other bottles for sale except DL/ variants? Any have info on this
     
  15. JakeT469

    JakeT469 Initiate (0) Jan 13, 2012 Colorado

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  16. ojgio

    ojgio Initiate (0) Jan 23, 2014 Michigan

    This is pretty cool, nice job! Wish I was in on the ground floor to watch it evolve over the years but I guess I'll just have to live through this thread. Hoping my first DLD is next year.
     
  17. kodt

    kodt Defender (631) Mar 6, 2013 Illinois
    Trader

    To break things down I am going to summarize some elements in individual posts. I am pretty sure the band lineups are accurate. If anyone has any information about bands playing in 2006, let me know.

    Dark Lord Day Bands List

    2007
    Dreadnok Ripper (Video)
    Imperial Battle Snake
    Bible of the Devil

    2008
    Den of Vipers 11:30-12:30
    German Girls 12:30-1:30
    Dynasty of Posiedon 1:30-2:30
    Rabid Rabbit 2:30-3:30
    Mucca Pazza marching around 3:00-4:00
    Sybris 4:30-5:30
    Imperial Battle Snake 6-7
    Mucca Pazza stage show 7:30-8:30
    Bible of the Devil 9-10
    Minsk 10-11

    2009
    Pelican
    Waco Brothers
    Sybris
    Bible of the Devil

    2010
    Monotonix (Video 1) (Video 2)
    Sweet Cobra (Video 1) (Video 2)
    Sybris
    Imperial Battlesnake

    2011
    The Lonesome Organist (Video)
    Indian
    Sweet Cobra (Video 1) (Video 2)
    Lair of the Minotaur
    Bible of the Devil
    Slough Feg
    Sybris

    15th Anniversary Party (just for completions sake)
    Melvins (Video 1) (Video 2) (Video 3)
    Municipal Waste (Video)
    Sweet Cobra
    Young Widows
    Gorch Fock
    Sybris


    2012
    Argonauts
    Powermad
    High on Fire (Video 1) (Video 2) (Video 3) (Video 4)
    eyehategod (Video 1) (Video 2) (Video 3) (Video 4)

    2013
    Bloodiest - 11 am
    Lair of the Minotaur - 12:30 pm
    Sweet Cobra - 2 pm
    Pig Destroyer - 4 pm (Full Set) (Video 1)
    Municipal Waste - 6 pm
    High on Fire - 8 pm (Full Set)

    2014
    Witchbanger - 12:30pm - 1:15pm (Video 1)
    Iron Reagan - 1:45pm - 2:30pm
    Brain Tentacles - 3:00pm - 3:45pm (Full Set) (Video 1)
    Corrections House - 4:15pm - 5:00pm (Full Set) (Video 1)
    Vulgaari - 5:30pm - 6:15pm
    EYEHATEGOD - 7:00pm - 8:00pm (Video 1)
    High On Fire - 8:30pm - 9:45pm (Full Set)
     
  18. jampics2

    jampics2 Poo-Bah (1,767) Dec 19, 2008 Ohio
    Society Trader

    I want to say that the ticket buying process in 2009 was different than what you've posted above. IIRC, you signed up ahead of time with your email address and they emailed out links to people in the wee hours of the AM. I remember waking up around 6:30 EST, checking my email, clicking a link and buying tickets without any problem.

    2010 was the year they tweeted out the link to the store at 6AM or something crazy like that.

    And 2011 was the first year of pickup groups with assigned times - A at 12:00, B at 2:00, etc.
     
  19. ratmoss

    ratmoss Initiate (0) Sep 11, 2005 Illinois

    There is definitely a lot more oral history than written history on this topic. I had the pleasure of talking with a gentleman at DLD last year who has attended every year. I wish I took notes. We talked a lot about logistics and the overwhelming growth of the event over the years and I think you're spot on there.

    Really interesting guy. He wouldn't even accept any of my pours. Just comes in, grabs his bottles, soaks it all in for a few hours, and leaves. I wouldn't be surprised if there are several more like him out there. The Beer Elders if you will...
     
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  20. kodt

    kodt Defender (631) Mar 6, 2013 Illinois
    Trader

    Dark Lord Wax Colors

    2004 - Red
    2005 - Orange
    2006 - Gold
    2007 - Silver
    2008 - Black
    2009 - White
    2010 - Green
    2011 - Yellow
    2012 - Red
    2013 - Orange
    2014 - Blue

    Here is a good picture of 2004-2009 Dark Lord bottles

    Here is a good picture of 2009-2014 Dark Lord bottles

     
  21. kodt

    kodt Defender (631) Mar 6, 2013 Illinois
    Trader

    Thanks, this is exactly the stuff I am looking for. It's hard to keep everything straight.
     
  22. spicoli00

    spicoli00 Defender (626) Jul 6, 2005 Indiana

    IIRC, starting in 2011, didn't FFF sell tickets to "locals" at the brewpub? Never announced in advance but gave the locals another opportunity to score a ticket.
     
  23. mdomask

    mdomask Initiate (0) May 27, 2012 Illinois

    Based on that video, 2005 was a more clean-shaven time with an odd 4:3 aspect ratio and a dream of HD.
     
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  24. mbockstruck30

    mbockstruck30 Disciple (365) Dec 31, 2010 Illinois
    Trader

    Good 'ol Mark McDermott. That guy is still doing his thing.
    http://www.chicagonow.com/the-beeronaut
     
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  25. bmony26

    bmony26 Initiate (117) May 2, 2012 Wisconsin
    Trader

    Does the cost of the ticket include the your allotment of Dark Lord or just admission to the event? If it's just for admission that's a lot of money and would be a deal breaker for me ever consider going. Central Waters in Central Wisconsin doesn't charge admission to their party. They have bands, special beers on tap, and sales of their anniversary beer.
     
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  26. mbockstruck30

    mbockstruck30 Disciple (365) Dec 31, 2010 Illinois
    Trader

    No, the ticket price does not include DL, just guarantees your ability to purchase your allotment. You still have to pay for those. But to your point, there isn't a comparison to CW. CW doesn't have 10,000+ people attending requiring hiring a professional event company. And FFF has national bands, not just local cover bands.
     
  27. bmony26

    bmony26 Initiate (117) May 2, 2012 Wisconsin
    Trader


    I am happy to $5 to reserve my allotment rather $40. Just sayin...
     
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  28. atone315

    atone315 Champion (893) Oct 8, 2008 Wisconsin

    DLD is a little bit more than just picking up your allotment.
     
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  29. elkabong

    elkabong Initiate (0) Apr 1, 2014 Wisconsin

    this cannot be real
     
  30. elkabong

    elkabong Initiate (0) Apr 1, 2014 Wisconsin


    was there in 2007. saw a handful of people drop their allotment on the concrete.
     
  31. kodt

    kodt Defender (631) Mar 6, 2013 Illinois
    Trader

    One of the main things I need is attendance for each year, especially 2009 and 2012. If anyone has data on how many tickets were sold those years that would be great. I realize in 2009, tickets could be counterfeited, so the number of tickets sold only helps so much. I realize accurate numbers may be difficult, but at least close estimates would be nice. Here's what I have so far:

    2004: ~50 people
    2005 ~100 people
    2006: ~500-1,000 people
    2007: ~2,000-3,000 people
    2008: ~4,500-5,000 people
    2009: ? (I would guess greater than 5k but less than 10k or about there)
    2010: ~ 10,000 - 12,000 people
    2011: ~ 6,000 people
    2012: ? (I would guess greater than 6k and less than 10k)
    2013: ~9,000-10,000
    2014: ~10,000 (NWI Times reported 7,500, but perhaps that does not account for GA)

    As far as allotments go this is what I have:

    2004: no limit?
    2005: no limit?
    2006: 6 per person
    2007: 6 per person
    2008: 6 per person, but was cut to 1 per person late in the day before selling out
    2009: 4 per ticket. People with multiple tickets could get multiple allotments. I heard allotments were cut later in the day due to counterfeit tickets, does anyone have info on that?
    2010: 4 per ticket (could get 1 bottle of 2009 + 3 2010s, or 4 2010's). Could you get multiple allotments as an individual if you had more than one ticket? I believe you could this year.
    2011: 4 per person + 1 BA if you won the scratch off
    2012: 4 per person + 1 BA if you won the scratch off
    2013: 3 per person + 1 BA if you won the scratch off
    2014: 4 per person + 1 BA if you won the scratch off
     
    #31 kodt, Mar 20, 2015
    Last edited: Mar 20, 2015
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  32. kodt

    kodt Defender (631) Mar 6, 2013 Illinois
    Trader

    Looks like 2012 was about 6,000 tickets sold, just like 2011. So that should be a pretty accurate number for 2012.

    It was 2010 that allotment was cut due to counterfeit tickets, not 2009 as speculated in the previous post. After some research, in 2009 it sounds like the bottle line cleared out around 4pm, and at that point they brought out more Golden Tickets for sale so anyone there could get an allotment. Also, this year was rainy and many people cleared out by late afternoon which probably explains why there were 2009 bottles left over for sale in 2010. In 2010, realizing they weren't going to have enough beer for everyone with tickets (they were honoring counterfeits b/c many people purchased them unknowingly) they cut the allotment from 4 to 3 around 3pm.

    Good info on 2009: http://chicagoist.com/2009/04/27/dark_lord_day_improvements_show_pro.php#photo-13

    Good info on 2010: http://hoosierbeergeek.blogspot.com/2010/04/dark-lord-day-2010.html

    Still don't have an attendance number on 2009, but I am guessing it is closer to the 5,000 mark. It sounds like many people who purchased two tickets, used both to end up with two allotments.

    2010 must have been when people wised up to how easy it was to counterfeit the tickets, and the attendance number exploded.
     
  33. SaisonRichBiere

    SaisonRichBiere Initiate (0) Mar 23, 2011 Michigan

    Anyone have any figures on how many bottles of each variant were produced in 2014? Or any year for that matter?
     
  34. AlexHouston

    AlexHouston Initiate (101) May 19, 2011 Illinois
    Trader

    Out of curiosity, if your screename from The Critic?
     
  35. hooliganlife

    hooliganlife Initiate (0) Apr 12, 2007 Missouri

    in 2010, there was both vanilla bean and oak aged on tap. i am 100% positive about this
     
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  36. mdomask

    mdomask Initiate (0) May 27, 2012 Illinois

  37. robgutie

    robgutie Initiate (0) May 2, 2014 Illinois

    The allotment in 2013 was 3 bottles.
     
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  38. kodt

    kodt Defender (631) Mar 6, 2013 Illinois
    Trader

    Ticket Sales Info

    2004-2008

    No tickets necessary.

    2009
    First year "Golden Tickets" were required to purchase an allotment of Dark Lord.
    • Tickets were $10
    • Tickets were sold directly through DarkLordDay.com
    • A lottery signup was required to purchase tickets, then FFF would e-mail you when tickets were available. You had a set amount of time to purchase your tickets if your name was selected. If you missed your time window, another winner was selected and emailed. Emails went out early in the AM on a Tuesday, Saint Patrick's day 3/17/2009.
    • You could purchase two tickets per person, four per household.
    • Tickets sold out in approximately 4 hours.
    • If you had multiple tickets, you could use them to get multiple allotments as an individual.
    • Tickets were transferable.
    • Tickets guaranteed an allotment of 4 bottles per ticket.
    • Tickets included one pour of Dark Lord, could upgrade to a BA Dark Lord for $5.
    • The ticket you received was the actual "Golden Ticket" and was not numbered/bar-coded.
    • Additional Golden Tickets were sold at DLD around 4pm, after the line cleared and there were still bottles remaining.
    Here is the original announcement from Three Floyds regarding the Golden Ticket system

    Interesting to note they originally said up to 1 case per ticket. This was cut to 4 bottles per person however.

    2010
    • Tickets were $10
    • Tickets were sold through a Shopify site setup by Three Floyds
    • Tickets were sold on Wednesday, St Patrick's Day 3/17/2010.
    • People stayed up all night in anticipation of the Tweet going out early in the morning, as lottery emails had gone out early in the AM in 2009. The tickets did not actually go on sale until around 7pm Central.
    • The large demand caused the Shopify site to crash. Some users were able to complete orders without major issue, but others were unable to get the site to load.
    • You could purchase two tickets per person.
    • Tickets sold out in under 1 hour.
    • Tickets guaranteed an allotment of 4 bottles per ticket. (However the allotment was cut to 3 late in the day due to counterfeits)
    • Tickets were transferable.
    • Tickets included one pour of Dark Lord on draft, could upgrade to a BA Dark Lord for $5.
    • You could use multiple tickets to get multiple allotments as an individual.
    • The ticket you received was the actual "Golden Ticket" and was not numbered/bar-coded.
    • Counterfeiting was an issue this year.
    Will do 2011-2014 in a new post.
     
    #38 kodt, Mar 20, 2015
    Last edited: Mar 20, 2015
  39. DrunkAl

    DrunkAl Initiate (0) Apr 22, 2014 Illinois

    Someone asked about variant counts

    2011
    Bourbon muerte 165
    Brandy 392
    Bourbon (PVW) 484
    Brandy vanilla 433
    2012
    Cognac 543
    Bourbon 688 / 420 *
    Cognac muerte 817
    Bourbon vanilla 934
    2013
    Bourbon muerte 417
    Port 726
    Bourbon vanilla 711
    Moscatel 1021
    2014
    Brandy 608 *
    Earl (brandy w/ spices) 383
    Bourbon vanilla 876

    * bottles show 2 different numbers, assume 2 separate runs. 14 brandy I remember something about some bottles showing 800 something, can't find that in a quick search.
     
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  40. kodt

    kodt Defender (631) Mar 6, 2013 Illinois
    Trader

    Ticket Sales Info (cont)

    2011

    Several big changes this year including using an actual ticket broker, with bar-coded tickets to prevent counterfeits, and requiring a ticket for entry into the festival. They limited one allocation per person this year, and split the tickets into different group time slots to help spread out the line. No pour of Dark Lord included with tickets this year.
    • Tickets were $10
    • Tickets went on sale Saturday March 19, 2011 at 1pm Central.
    • Tickets were sold through Music Today.
    • Tickets sold out in about 23 minutes.
    • You could purchase two tickets per person, however an individual could only use one ticket.
    • A ticket was required for admission to the festival. Three Floyds property was enclosed with a fence to keep others out.
    • Ticket holders received a Golden Ticket scratch off, for the chance to purchase a BA Dark Lord variant.
    • Tickets were split between 3 Group times. A, B, C
    • Tickets guaranteed an allotment of 4 bottles of Dark Lord, but did not get you a pour of Dark Lord on draft.
    Original Info from Three Floyds Regarding 2011 Tickets

     
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