Discounts on 'old' IPA/IIPA's?

I've had a 6 month old ruination before... Hops did fade but i'd still buy it at 6.99!

 

OP: I should note that this deal was not in place because of the date on the bottles, it is a holiday sale.

A holiday sale and not because of the date on the bottles? Yeah, right.

 

I don't know about discounts, but they (stores) should consider putting yellow warning stickers on old bottles of Hop Stoopid. When that beer turns it does so in a big way.

 

OK. Never mind. But were the other Stone products as heavily discounted as well? If not, it was a smokescreen.

 

Those would still have been good but the discount was appropriate.

 

Couple years back I was visiting AZ for spring training. I stumbled across a big wooden barrel full of discounted beer for 75 cents a bottle at AJ's Market. In the barrel was about twelve 5 month old Celebration Ale, ten Odell IPAs with a best by date I remember seeing as very reasonable and some others.

I didn't get too greedy, but I did grab 4 of each.

 

I once saw Victory Hop Wallop for $10/6 pack on clearance. Which is hilarious, since I think it's much better with a bit of age on it.

I should have pounced all over that.

 

Obligatory:

 

hilarious

 

Personally, I would've passed too. I love me some hops and I find that a lot of IPAs and DIPAs just aren't that fun to drink once the hops fade, even at a discount. I'd have made the same choice you made and found something else fresh in the store.

 

I'm in PA where you can buy a 4 month old six pack of Ruination at Wegmans for $17.99.

 

i think youre silly for passing that up. there is so much hops in there slightly past the best by date isnt going to kill it. and unless the distribution company comes to collect old bottles that store is stuck with it. and in the booze world there is very little markup to play with.

 

I will gladly pay for freshness. I don't care how well it still may have held up, if there is fresher product available I would prefer to purchase that.

 

At that price, I would say buy it and try it, you might be surprised to learn that you still enjoy it.

 

Nope, would never pay for old beer, Quite the opposite, I would pay extra for very fresh beer. There is a definite drop-off of some beers when they get older. Why would I buy substandard product? How many of us would buy expired milk?

 

Once I grabbed a few Ithaca Alphalphas (a beer I have had after a few months many times, love it a lot...holds up extremely well) brought them to the counter and told the dude that they were 7 months old and he needs to mark them down. He sold them to me for 7 bucks - half price. Made great extras!