Sam Adams to release Utopias 2021 on October 11

Discussion in 'Beer News & Releases' started by Rug, Sep 18, 2021.

  1. PapaGoose03

    PapaGoose03 Poo-Bah (3,252) May 30, 2005 Michigan
    Society

    Wow! If the suggested retail is $240 your retailer made out like a bandit. But maybe other places will also add a huge mark-up. I'll be curious to hear other prices.
     
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  2. readyski

    readyski Aspirant (291) Jun 4, 2005 California
    Trader

    Make sure to bring a couple credit cards and real estate trust deeds, stopping at the ATM for cash wouldn't hurt and signing over your first born may be required also
     
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  3. Harrison8

    Harrison8 Poo-Bah (4,542) Dec 6, 2015 Missouri
    Society Trader

    I think my steadfast rule for this one is to not pay more than $250.

    Yes, I want to try it and have a bottle around for occasions, but not for more than $250.
     
  4. slander

    slander Poo-Bah (2,317) Nov 5, 2001 New York
    Moderator Society

    It was at one of those early BA fests at the Cyclerama where I saw Jim Koch speaking.

    (Mind you, the Sam Adams Triple Bock had been the highest ABV beer until Dogfish Head World Wide Stout moved past it, and then Utopias happened).

    Someone from the audience asked him why he sells Utopias for $140+/- a bottle when Dogfish is selling the WWS for (like) $11 a bottle and he replied "Because I can".

    NOPE!
     
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  5. eldoctorador

    eldoctorador Champion (808) Dec 12, 2014 Chile

    Well, he can.

    Also the process behind Utopias and WWS are not really comparable.
     
  6. imtroy703

    imtroy703 Devotee (424) Nov 13, 2009 Tennessee
    Society Trader

    I found 2 places that got a small allocation in Nashville. But both are sitting on them and you have to watch their Instagram/Social Media spots for how they'll release. Bummer!
     
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  7. JEBmass

    JEBmass Initiate (55) May 1, 2015 Massachusetts

    Well I just bit. $249 at Yankee Spirits, apparently the last bottle in the Norwood MA store. If nothing else, the bottle looks attractive!
     
  8. Squire

    Squire Poo-Bah (2,654) Jul 16, 2015 Mississippi
    Society Trader

    So would I.
     
  9. jesskidden

    jesskidden Poo-Bah (2,316) Aug 10, 2005 New Jersey
    Society Trader

    Well, I've always thought that Utopias (and, I guess, other limited/rare beers and other alcohol beverages) does seem to be a way around laws meant to prevent favoritism and bribery/illegal payoffs.

    Think about it, BBC or other brewers can't "pay to play" but if you were a liquor store with $500 to spend and were "offered" (based on whatever formula the company and distributor have developed) a case - 4@ IIRC - of Utopias wholesale that you could sell way above the MSRP rather than a pallet of, say, Budweiser that you'll have to sell at the going rate with the standard mark-up that all your competitors are selling it at...
     
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  10. PapaGoose03

    PapaGoose03 Poo-Bah (3,252) May 30, 2005 Michigan
    Society

    And it's called capitalism, which mostly made this country to be what it is today (bandits included). :slight_smile:
     
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  11. Peach63

    Peach63 Savant (968) Jul 17, 2019 New York
    Society Trader

    Papa, you don't live in NY. The land of taxes! :wink::grin:
     
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  12. Peach63

    Peach63 Savant (968) Jul 17, 2019 New York
    Society Trader

    I picked up a bottle of WWS for $12.99. That's $1.08 an ounce. Pricey. But hey, you only live once. I'll post it on WBAYDN when I crack it open.
     
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  13. jesskidden

    jesskidden Poo-Bah (2,316) Aug 10, 2005 New Jersey
    Society Trader

    True, true :thinking_face: but, if I recall my political and brewing industry history, Karl Marx was dead when the US Congress (containing hardly any socialists at the time, tho' some would still dispute that) passed the post-Repeal FAA Act which includes all sorts of Trade Practices Laws and Regulations that'd drive Adam Smith to drink...
    If, one assumes, the few retailers who can buy Utopias (and then sell it for more than twice the wholesale price) are given that ability based on the quantity of other Boston Beer products they buy...well, I'm no lawyer...

    Legally, Utopias is a "malt beverage" and, at the Federal level, BBC pays the same Federal Excise Tax that is charged to US breweries at their barrelage level:
    So, that's around 20¢ on the 25 oz. bottle of SAU.

    New York State's excise tax on beer is additional 14¢/gallon. Even if New York charged BBC the "Spirits" tax rate (unlikely) it would only add around a buck and half to that bottle of Utopias. Taxes on alcohol are almost universally based on volume (per barrel or gallon, etc) and, less often, on alcohol content - not on retail price. Now sales tax at the retail level... that's another story.
     
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  14. Peach63

    Peach63 Savant (968) Jul 17, 2019 New York
    Society Trader

    Thanks for pointing that out. Price gouging for sure. But my friend in SC wanted one and couldn't get it there. I won't buy one in 2023.
     
  15. jesskidden

    jesskidden Poo-Bah (2,316) Aug 10, 2005 New Jersey
    Society Trader

    But that's not based on tax rate as such but (like most of the other states which ban the sale of Utopias) on South Carolina's limit on beer ABV.
    ---- Samuel Adams’ new Utopia beer packs potent punch. Why you won’t find it in NC or SC
     
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  16. Fordcoyote15

    Fordcoyote15 Meyvn (1,045) Nov 19, 2011 Pennsylvania
    Trader

    Are people finding the beer finder to be accurate? Its not showing up around in any pa or ohio zips yet so am wondering if thats accurate or there is a latency period before the beer finder shows it.
     
  17. imtroy703

    imtroy703 Devotee (424) Nov 13, 2009 Tennessee
    Society Trader

    While I was sitting at Wren House in Phoenix and calling Craft Beer Stores to see if they had it, another patron sitting next to me said he JUST had it at Yard House nearby. I went and, yes, Utopia 2021 was there. 2 oz pour. Very cherry/sherry, raisin, booze hidden. Reminded me of a smooth brandy.
     
  18. Beersnake1

    Beersnake1 Poo-Bah (2,892) Aug 17, 2013 California
    Society Trader

    Any sightings of Utopias (not WWS) in SoCal?
     
  19. Manta200

    Manta200 Poo-Bah (1,905) Apr 14, 2018 Kentucky
    Society Trader

    Just three hours ago the Cincinnati Taproom posted this:
    Looking to try out Utopias? Or buy a bottle of Chocolate Bocktopias? We're super excited to announce our anniversary party on November 13th and 14th! Tickets for Utopias available ahead of time, but will also be available on a first come, first served basis both days while supplies last.

    Who wants to go? Would love to meet some of you guys!
     
  20. Beer_Economicus

    Beer_Economicus Crusader (737) Apr 8, 2017 Ohio
    Trader

    Gotta tell my dad. I think this would be his cup of tea. Thanks!
     
    Bitterbill likes this.
  21. Manta200

    Manta200 Poo-Bah (1,905) Apr 14, 2018 Kentucky
    Society Trader

  22. officerbill

    officerbill Champion (864) Feb 9, 2019 New York
    Society Trader

    Utopia is way out of my price range, but if anyone between Scranton, PA & Syracuse, NY is looking for a bottle the owner of West Side Beer Depot in Binghamton said he has two bottles left at $269 each.

    I told him I'd have to think about a $20 bottle of Xocoveza charred so he started trying to sell me a $270 Utopia 「(゚ペ)
     
  23. cryptichead

    cryptichead Poo-Bah (1,687) Jul 3, 2014 Illinois
    Society Trader

    Back in 2016 got to try Utopias on cherries at FOBAB. They were pouring 2oz samples and surprisingly there was no line. Everyone was busy lining up for BCBS. I recall it drank more like port or a scotch, even. Made the $65 festival ticket worth it.
     
  24. meanmutt

    meanmutt Meyvn (1,033) Feb 6, 2012 Ohio
    Trader

    Heading down to the taproom this afternoon.

    Message me if you'll be there and maybe we'll meet up!
     
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  25. Manta200

    Manta200 Poo-Bah (1,905) Apr 14, 2018 Kentucky
    Society Trader

    Bummer, I already have plans today. I will be at the taproom tomorrow.
     
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  26. Manta200

    Manta200 Poo-Bah (1,905) Apr 14, 2018 Kentucky
    Society Trader

    There is is, Utopias 2021...
    One for me and one for Mrs Manta:slight_smile:
    [​IMG]
    [​IMG]
     
  27. eldoctorador

    eldoctorador Champion (808) Dec 12, 2014 Chile

    Nice. How was it?
     
  28. Manta200

    Manta200 Poo-Bah (1,905) Apr 14, 2018 Kentucky
    Society Trader

    If you would give that to me without any explanation I would never call it a beer. I am glad I got the chance to try it but it's not worth it to me spending $240 a bottle.
    I heard that 8 bottles were sold in the first 30 minutes the taproom had opened on Saturday.
     
    Jaycase likes this.
  29. mmmbeerNY

    mmmbeerNY Devotee (463) Mar 5, 2014 New York

    I'm certainly interested. Although I can't see paying price for a bottle just like I don't spend that much for the few bottles of bourbon I buy.

    If I was out at a bar, maybe I would buy sample if available
     
  30. Squire

    Squire Poo-Bah (2,654) Jul 16, 2015 Mississippi
    Society Trader

    A beautiful picture of domestic tranquility.
     
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  31. Resistance88

    Resistance88 Initiate (146) Apr 9, 2015 California
    Trader

    ValleyBev in Sherman Oaks had it for $299.99
     
  32. JLK7299

    JLK7299 Meyvn (1,363) Apr 21, 2016 North Carolina
    Society Trader

    Craft Beer Kings selling for $500
     
  33. Beer_Economicus

    Beer_Economicus Crusader (737) Apr 8, 2017 Ohio
    Trader

    CBK is the worst.
     
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  34. Rug

    Rug Meyvn (1,352) Aug 20, 2018 Massachusetts
    Society Trader

    I bought from them a few times when I was getting into beer. Never again, absolute ripoffs. The only online beer I purchase is from Half Time now
     
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  35. Beer_Economicus

    Beer_Economicus Crusader (737) Apr 8, 2017 Ohio
    Trader

    A lot of people do. Their prices are out of control. It is just frustrating. I mean, even with shipping charges, I might actually buy from them occasionally if just (1) things like IPAs were fresh and (2) they didn’t completely up charge the up charge.
     
    Rug likes this.