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Release Sierra Nevada Fresh Hop Pack in Cans

Discussion in 'Beer News & Releases' started by ESHBG, Aug 4, 2017.

  1. ESHBG

    ESHBG Aspirant (226) Jul 30, 2011 Pennsylvania

  2. nc41

    nc41 Meyvn (1,480) Sep 25, 2008 North Carolina
    Beer Trader

    I'd buy it.
     
    ben4unc, jaxon53 and CrimeDog like this.
  3. DarkDragon999

    DarkDragon999 Aspirant (271) Feb 13, 2013 Rhode Island

    This somewhat makes up for the loss of the fall variety pack.
     
    MikeP64, Lucular, Tdizzle and 5 others like this.
  4. TongoRad

    TongoRad Poo-Bah (2,028) Jun 3, 2004 New Jersey
    Supporter Beer Trader

    That'll get me through a few football games!
     
    Fitzy01, surfcaster, frozyn and 8 others like this.
  5. ClePaul

    ClePaul Zealot (505) May 30, 2013 Ohio

    Celebration
    Double Celebration
    Celebration the 'Lager'
    Cession Celebration

    I'm in!
     
  6. FBarber

    FBarber Poo-Bah (1,980) Mar 5, 2016 Illinois
    Supporter Subscriber Beer Trader

    Ohhhh this is intriguing. All fresh hopped and in cans? I like it!
     
  7. alexsergio

    alexsergio Defender (662) Mar 7, 2011 New York
    Subscriber Beer Trader

    Yes, please and thank you.
     
    Brolo75, Leebo and CrimeDog like this.
  8. Squire123

    Squire123 Poo-Bah (1,595) Jul 16, 2015 Mississippi
    Supporter Subscriber Beer Trader

    I'll take two . . .
     
  9. TrojanRB

    TrojanRB Meyvn (1,014) Jul 27, 2013 California
    Supporter Subscriber Beer Trader

    Looks awesome!!

    I'm also glad the variety pack is all NEW beers....as much as I like SNPA, if I want some, I'll just buy it separately. (Sam Adams I'm looking at you).
     
  10. Wiffler27

    Wiffler27 Savant (964) Aug 16, 2009 New Jersey
    Subscriber Beer Trader

    will definitely get this..... if i see it fresh...
     
  11. BillManley

    BillManley Aspirant (245) Jul 2, 2008 California

    So this is a new thing for us. This pack will be one of four all-can variety packs coming out in the next year:
    • Fresh Hop Can Pack
    • Experimental Hop Can Pack
    • Single Hop Can Pack
    • Southern Hemisphere Hop Can Pack.

    Each of the packs will feature four new beers:
    • a session-strength ale
    • an IPA
    • a Double IPA
    • A lager of some sort
    Fair warning: the cans are relatively generic looking...meaning although the cans looks similar from pack-to-pack, the beers are all different and will rotate as the year goes on. (cans take a LONG time to produce so we need them to do double-duty.)

    This first pack will be available in limited quantities starting in Mid-October (we can't start brewing until we get the hops from this season's harvest)

    The beers are:
    Session IPA featuring Fresh Strata Hops
    Unfiltered IPA featuring Amarillo Hops
    Fresh Hop IPL featuring Sterling
    Fresh Hop Double IPA featuring Simcoe hops

    These aren't single hop beers, but the hops listed above will be the stars of the show. In our early work in the hop fields, these have been the early harvest standouts.

    Overall, this is a damn difficult pack to make as the timing for production is EXTREMELY tight... BUT these is going to be an awesome canned collection.

    -Bill
     
  12. FBarber

    FBarber Poo-Bah (1,980) Mar 5, 2016 Illinois
    Supporter Subscriber Beer Trader

    Thanks for the info! I was curious how this would work logistically since I know how difficult the variety packs can be to put together and with these being fresh hopped beers that gets even harder. Looking forward to this one!
     
  13. BillManley

    BillManley Aspirant (245) Jul 2, 2008 California

    Yeah, this is also our first rodeo for a canned variety pack too... Cans make the hand repacking more difficult by a factor of 5. With bottles, we try to choose different crown colors so that the re-packers can spot them on-sight (although we didn't do that with Beer Camp Across the World this year, which made that tricky too.) Cans all have silver ends, so not as easy to spot.
     
    fuzzbalz, SD-Alefan, thebeers and 7 others like this.
  14. drtth

    drtth Poo-Bah (3,219) Nov 25, 2007 Pennsylvania

    Sounds pretty ambitious for a brewery with such a large distribution area as yours. But being nimble seems increasingly more important in today's market place. I suspect you guys can pull it off if anybody.can.

    Would some unique extra symbol on the bottom of the cans help at all with the repacking problem? (Assuming your date is on the bottom of the cans.). Seems like it might be helpful in spotting what goes where without having to read anything.
     
  15. emannths

    emannths Initiate (193) Sep 21, 2007 Massachusetts

    Colored tabs...?
    [​IMG]
     
  16. Squire123

    Squire123 Poo-Bah (1,595) Jul 16, 2015 Mississippi
    Supporter Subscriber Beer Trader

    Kudos Bill, keep 'em coming.
     
    Lucular, cello and Leebo like this.
  17. bret717

    bret717 Zealot (556) Dec 8, 2013 Pennsylvania
    Subscriber Beer Trader

    Likewise. This is exciting!
     
    BeastOfTheNortheast likes this.
  18. craigo19

    craigo19 Disciple (331) Oct 12, 2009 Michigan
    Supporter Beer Trader

    I will definitely buy a few 4 - packs!
     
  19. nc41

    nc41 Meyvn (1,480) Sep 25, 2008 North Carolina
    Beer Trader

    I looked today didn't see it.
     
  20. WIexile

    WIexile Initiate (123) Jul 20, 2017 Michigan

    Damn this is some good news. Really looking forward to this.
     
  21. emannths

    emannths Initiate (193) Sep 21, 2007 Massachusetts

     
    stevesbeer, AlcahueteJ, jkn09 and 2 others like this.
  22. Hoppedelic

    Hoppedelic Aspirant (232) Dec 6, 2010 California
    Subscriber Beer Trader

    Hops are in the middle of their growing season right now, harvest is still a ways out.
     
    nc41 likes this.
  23. nc41

    nc41 Meyvn (1,480) Sep 25, 2008 North Carolina
    Beer Trader

    Ok great, hope to see some here then.
     
  24. Andy311x

    Andy311x Aspirant (257) Apr 28, 2008 North Carolina
    Subscriber

    WOW! I can't wait for all of these, awesome concept!
     
  25. EnronCFO

    EnronCFO Devotee (497) Mar 29, 2007 Massachusetts
    Beer Trader

    This is nice and all, but when does Celebration hit shelves?
     
    ovaltine, matcris, AlcahueteJ and 2 others like this.
  26. BeastOfTheNortheast

    BeastOfTheNortheast Initiate (136) Dec 26, 2009 Pennsylvania

    I'm with you. Good stuff right here. Should be interesting.
     
    bret717 likes this.
  27. HorseheadsHophead

    HorseheadsHophead Meyvn (1,093) Sep 15, 2014 New York

    Wow. I'm going to have to buy this.
     
  28. TheCrimsonKing

    TheCrimsonKing Aspirant (227) Jul 28, 2017 Ohio
    Subscriber

    I'm looking forward to this. I'll be talking to our distributor asap
     
  29. Hoppedelic

    Hoppedelic Aspirant (232) Dec 6, 2010 California
    Subscriber Beer Trader

    Soon after the harvest. The hops will need to be dried then they brew that beer first thing with the fresh hops.
     
  30. drtth

    drtth Poo-Bah (3,219) Nov 25, 2007 Pennsylvania

  31. BillManley

    BillManley Aspirant (245) Jul 2, 2008 California

    Well, these are twelve packs, so really, you can buy three 4-packs at once!
     
  32. AZBeerDude72

    AZBeerDude72 Meyvn (1,047) Jun 10, 2016 Arizona
    Supporter Subscriber Beer Trader

    Looking forward to this one and super happy it is in can format, cheers to SN for another good one.
     
  33. drh88

    drh88 Disciple (338) Dec 21, 2005 Pennsylvania
    Subscriber Beer Trader

    Definitely looking forward to trying this, assuming I can find it in my neck of the woods. Just tried and loved the new Oktoberfest today, so kudos to SN for staying "fresh" and relevant in this ever-increasingly competitive craft beer market.
     
  34. Squire123

    Squire123 Poo-Bah (1,595) Jul 16, 2015 Mississippi
    Supporter Subscriber Beer Trader

    Just wish I could carry more than two.
     
    TongoRad likes this.
  35. Giantspace

    Giantspace Defender (643) Dec 22, 2011 Pennsylvania

    I'm in unless it $36.

    Love some fresh hop. Hope it's in the $20-24 range

    Enjoy
     
  36. Giantspace

    Giantspace Defender (643) Dec 22, 2011 Pennsylvania

    Will the winter pack still e
    Will the winter pack still exist this year?

    I really love the coffee stout the last two years, or will the coffee be its own release?

    Enjoy
     
    hillind likes this.
  37. BillManley

    BillManley Aspirant (245) Jul 2, 2008 California

    Snowpack is on for this year. Coffee Stout will be in there, plus Pale Ale and two new beers.
     
  38. frkonalsh2003

    frkonalsh2003 Initiate (136) Dec 26, 2016 California

    The Maple Scotch Ale and Cascade IPA from last year were pretty good but this pack sounds even better.
     
    Ricelikesbeer likes this.
  39. nc41

    nc41 Meyvn (1,480) Sep 25, 2008 North Carolina
    Beer Trader

    SN makes great beers, perhaps a bit over shadowed in the quest for harder to get sexy IPAs and such. I haven't had a Torpedo in years, I admit I turned up my nose at a very common IPA that I can buy anywhere anytime. This is such foolishness and a real mistake. Torpedo is a terriffic IPA , it's very well made from top to bottom. Looks great terriffic dense foamy head, not the cheap light airy bubbles. It's nicely bitter , but not over bearing, nice fruit, very well balanced. It's realIy a beer that's far better than most of its competition. Never had a bad SB that was fresh, not even meh beers. Their fresh hop beers are terriffic and not expensive. Always liked their beers, and a new found respect.
     
    Brolo75 and TongoRad like this.
  40. Giantspace

    Giantspace Defender (643) Dec 22, 2011 Pennsylvania

    I bought 4 12 packs just to get the coffee.....I did like the maple ale as a nice surprise.

    Any chance for a coffee stout , Porter, stout and another beer in a winter mix?

    I really like the base stout, never really see it around though. Last tube I had my beer guy order a case it was almost a year old when he got it.

    Enjoy
     
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