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Sunk King releases reserve cans of The Velvet Fog and Bourbon Barrel Johan the Barleywine

Discussion in 'Great Lakes' started by Todd, Jan 17, 2013.

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  1. aasher

    aasher Jan 27, 2010 Indiana
    Beer Trader

    It's only really been available a few times (Kahns Battle of Belgium, a Flatwater event, I think a festival or two) so I'm very excited for them to can it.
     
    CWBlues likes this.
  2. ballardbrewer

    ballardbrewer Feb 21, 2009 Indiana
    Beer Trader

    What I think we will see is all the cans will be reserved right away then come in a couple weeks Sun King will announce there are extra cans for sale that nobody picked up. People will be quick to reserve them then decide the price is too high. Now on the other hand Velvet Fog is going to go fast. 17.50 for two is not that bad of a price to me.

    I think we are starting to see some backlash on the prices of Sun Kings special releases. What is Deuce like $18 most places. I still see it around town. Way overpriced for a what it is. Wee Muckle is the same way, I still see that around and that was out a while ago.
     
  3. BuckeyeDave

    BuckeyeDave May 30, 2008 Ohio

    Does anyone know if the Velvet Fog that is being released is Bourbon Barrel Aged? In reading through some previous posts/reviews it sounds like it is barrel aged but in reading the information that Sun King published it doesn't say anything about it being barrel aged and their website does not reference barrel aging for Velvet Fog.
     
  4. eyeenjoybeer

    eyeenjoybeer Feb 18, 2011 Seychelles

    There are very different descriptions in the reviews on here and the other site. The reviews here suggest barrel aging. On the other site, it seems that only one review notes wood.
     
  5. crossovert

    crossovert Mar 29, 2009 Illinois

    Dumb price. And I believe the BA version of velvet fog is pappy fog.
     
  6. SteelersX

    SteelersX Jan 30, 2011 New York
    Beer Trader

    This "hobby" has officially become silly and too expensive. Have at it everyone!
     
  7. gpawned

    gpawned Jun 5, 2012 Illinois
    Beer Trader

    Oh right! those...thanks for the picture/reminder. Also, thanks for the reminder of another underwhelming Sun King beer.
     
  8. eyeenjoybeer

    eyeenjoybeer Feb 18, 2011 Seychelles

    And they are going to put sours in these bottles later in the year? I know that Oliver Winery is suing Ball Corp. right now because of interaction of their aluminum bottles with cider leading to a strong metallic flavor. I can only imagine what sours in aluminum bottles will taste like.
     
  9. mpwdoyle

    mpwdoyle Apr 29, 2011 Illinois
    Beer Trader

    So there is a very limited quantity of barrel aged Johan, 250 cans. Last time I checked Indianapolis has a lot of people, almost a million. And people here are bitching and moaning about the price of Johan? Look, if that price is too high for you, that's fine. There is going to be a lot of demand for this beer, so much so that it outpaces supply probably. I could very well be wrong.

    I know a lot of people are not going to care for this, but breweries should never be in the business of placating people when it comes to prices. If you think this price is too high, don't buy it and don't complain about it. I'm never going to understand the general feeling here about the price of beer being so high that a brewery deserves scorn for it. Does everyone here complaining about the price being too high complain that the price of gas is too high? TVs? Music?
     
    RunningIPA likes this.
  10. eyeenjoybeer

    eyeenjoybeer Feb 18, 2011 Seychelles

    I complain about those prices as well, so color me "entitled to bitch" by your standard. Thanks!
     
  11. BuckeyeDave

    BuckeyeDave May 30, 2008 Ohio

    I did e-mail Sun King today asking if this release of Velvet Fog is barrel aged. If/when I get a response I will post it here.
     
    eyeenjoybeer likes this.
  12. gpawned

    gpawned Jun 5, 2012 Illinois
    Beer Trader

    No doubt that 250 cans will sell out easily. The brewery has the right to charge what they want. Anyone who wants to complain about the price is just as entitled to do so as you are to complain about them complaining.

    I personally wasn't complaining about the price of this can, so you weren't referring to me I'm sure but I do complain about gasoline prices, my tv bill and no longer purchase music in stores...so that last point you tried to make probably isn't going to do what you wanted it to.

    I am grateful to Sun King for being the inspiration for this entertaining thread.
     
    mpwdoyle and eyeenjoybeer like this.
  13. JohnfromPurdue

    JohnfromPurdue Apr 27, 2009 Wisconsin
    Beer Trader

    I get what you're saying and I am in the camp that prefers higher prices for great limited beer so it stays around long enough for me to get some. Heck, I ended up with multiple bottles of Murda'd Out Stout at $50. My issue with Sun King charging this much is that their beer, in my opinion, is generally not that good. I really don't think the Johan is going to sell as well as people think, but like you, I could be wrong. Most likely I'm wrong considering the state of beer these days.
     
    mpwdoyle and eyeenjoybeer like this.
  14. gpawned

    gpawned Jun 5, 2012 Illinois
    Beer Trader

    You really liked Murda'd enough to buy more than one bottle at that price for your own consumption (ie. not as trade bait or to hook up trading partners?)
     
  15. JohnfromPurdue

    JohnfromPurdue Apr 27, 2009 Wisconsin
    Beer Trader

    I never said I wasn't going to trade any. I already traded one for a SNR10.

    My point is that I am willing to spend/gamble $50 on a bottle from FFF that has a portion of BA DL because of the pedigree.
     
  16. gpawned

    gpawned Jun 5, 2012 Illinois
    Beer Trader

    I know you didn't, but I was really curious. No doubt it trades well, but that's because it's a novelty and the vast majority of people seeking it out haven't tried it yet.
     
  17. JohnfromPurdue

    JohnfromPurdue Apr 27, 2009 Wisconsin
    Beer Trader

    Sorry I ninja'd that quote a little.
     
  18. gpawned

    gpawned Jun 5, 2012 Illinois
    Beer Trader

    Haha, no problem

    That's where we disagree, I guess. I don't think I'm willing to give FFF that sort of trust on expensive bottles anymore. Too many disappointments/not worth the price bottles for my liking.
     
  19. JohnfromPurdue

    JohnfromPurdue Apr 27, 2009 Wisconsin
    Beer Trader

    I'm with you on those $35 bottles but when there is BA DL involved I will drop the money.
     
  20. robwestcott

    robwestcott Nov 3, 2008 Indiana
    Beer Trader

    personally, i'm thinking the aluminum can only improve a sour : )
     
    eyeenjoybeer likes this.
  21. footballnbeer

    footballnbeer Mar 12, 2010 Indiana

    This beer is the same as the previous release from what I was told. Both are barrel aged.
     
    aasher likes this.
  22. Lukafer

    Lukafer Dec 18, 2009 Michigan

    About TIME this argument came up, I was wondering if/when it was going to happen! "So what if the brewery charges $100 for a 5 oz. pour, don't like it, don't buy it, 'Merica!". That "don't buy it if you don't like how much it is" argument is so old, this is a website dedicated to beer, which includes pricing, reviews, opinion, etc. I honestly don't understand why people feel the need to defend breweries pricing structures so much, are they planted on BA by the breweries? I spend an enormous amount of money on beer, as I'm sure a lot of you do, so I feel that, as a consumer, we have a right to bitch about the price of a product. In the end, this is just a product from a company, nothing more, nothing less.
     
  23. mpwdoyle

    mpwdoyle Apr 29, 2011 Illinois
    Beer Trader

    Sigh, this is stupid on a lot of levels. You start off with one logical fallacy and move on to blindly insinuating that I'm a plant from Sun King. Take a step back and think about it.

    No, I'm not a plant by Sun King to defend their pricing structure. I understand that supply curves slope upwards and that breweries are in this business to do something they love and make a bit of money while doing it. If you think a price is too high, buy something else and vote with your wallet. What does the complaining here even accomplish? Is Sun King going to read this thread and go, "Wow, better decrease the price, some people don't like it?" However, if you think the beer/brewery doesn't merit the price based on quality, I get that. Those are good posts and something I'll consider if I ever run across the chance to buy the beer. I just think saying "This price is too high" is ultimately fruitless.
     
    Bay01 likes this.
  24. Lukafer

    Lukafer Dec 18, 2009 Michigan

    After an intelligent insult like that I shouldn't even respond, but I will.
    You're right, it isn't $100 for a 5 ounce pour, sorry for exaggerating, and you don't work for Sunk King, I get that.
    I have no problem with breweries making money, that's why they are in the business to do, and I don't recall ever stating that I wish they didn't. I'm simply stating that I and a lot of other BA's feel that Sun King is getting out of hand with their releases. I vote with my wallet every single day, and I will choose to not pay $25 for this beer and will spend it on something else.
    What does arguing against mine and a lot of others point of view on here accomplish? A lot of breweries/brewers read these threads and a lot of them will listen to complaints/criticisms/praise/suggestions from the consumer. I've seen a lot of responses direct from the breweries before, so it doesn't hurt.
     
  25. aasher

    aasher Jan 27, 2010 Indiana
    Beer Trader

    Obviously you and I remember drinking that beer quite well but one of the assistant brewers told me that they do have a version with cherries but that the one at Battle of Belgium probably wasn't the version with cherries. It almost made my head explode.

    The version at Kahns was DEFINITELY barrel aged.
     
    MordorMongo likes this.
  26. BuckeyeDave

    BuckeyeDave May 30, 2008 Ohio

    I just received a response from Sun King. The version of Velvet Fog that is about to be released is not barrel aged. Response from brewery:

    No, Velvet Fog is not bourbon barrel aged.

     
  27. TheodorHerzl

    TheodorHerzl Mar 30, 2007 Indiana
    Beer Trader

    9 bucks a pint for take-home non-barrel aged beer. Pass.
     
  28. gpawned

    gpawned Jun 5, 2012 Illinois
    Beer Trader

    But you can reseal it!!!
     
  29. mikeat

    mikeat Jul 31, 2007 Indiana

    Sun King isn't "coming to Chicago", they're providing the market a limited amount of inventory around FOBAB, just like the did for Denver for GABF.

    Scoop the bloggers, my ass.
     
    denimdemon likes this.
  30. Bay01

    Bay01 Nov 19, 2008 Illinois

    So we've got the "price is too high" whiners and readerless bitter bloggers, just need some "beer scene was better in my day" people to suck all the life out of this one, you guys.
     
  31. eyeenjoybeer

    eyeenjoybeer Feb 18, 2011 Seychelles

    You have people with opinions opining on beer price and quality on a beer dedicated site. What is your expectation?
     
    Lukafer likes this.
  32. Naptown25rs

    Naptown25rs Apr 11, 2009 Indiana
    Beer Trader

    So did anyone attempt to get a reservation? The site currently says "pending", I'm guessing it took all of a minute or two for these to be sold out...
     
  33. Boilerfood

    Boilerfood Jun 5, 2012 Indiana

    I got one. The online allotment sold out in under a minute.
     
  34. jonallan

    jonallan Apr 27, 2012 Indiana

    got one as well. while doing so there was a 15 min window to actually complete the 'order'. might want to try again in a few minutes in case someone walks away without actually completing the whole workflow.
     
  35. jmarsh123

    jmarsh123 Mar 31, 2010 Indiana
    Beer Trader

    I got one. By the time I was done going through the reservation screen, they were all already claimed.
     
  36. Bay01

    Bay01 Nov 19, 2008 Illinois

    Clearly the price is too high.
     
    antzman and aasher like this.
  37. aasher

    aasher Jan 27, 2010 Indiana
    Beer Trader

    Then they need to change the name.
     
    jonallan likes this.
  38. footballnbeer

    footballnbeer Mar 12, 2010 Indiana

    Al,

    I was just told by someone at the brewery that not only is it the same beer but its the same batch (it's only been brewed one time) and that the beer spent some time in barrels but not enough to pick up the true barrel character for them to consider it to be barrel aged.
     
  39. lotsaswigs

    lotsaswigs Jan 24, 2006 Indiana

    So my question is, is it worth the profit they're going to make (or even breaking even if that's even possibly the case-surely they're priced for a profit) off of 250 cans to charge this much and possibly take a hit from regular/potential customers that might see this as a bit shady?

    For instance, I myself have been known to buy a 4-pack of Osiris for a canoeing trip or whatever, but I doubt the next time I'm trying to decide I'll pick it up again knowing they've been pricing me out of their market with these special releases. It doesn't make me mad they do it, it's their right to charge whatever they want, and I'll be happy not buying it like every other one of their "special" releases I've passed on. But I do question if it's the right direction for a brewery who, IMO at least, has been releasing pretty average beers since their opening a couple years ago. Right place right time.
     
    gpawned likes this.
  40. aasher

    aasher Jan 27, 2010 Indiana
    Beer Trader

    I highly doubt Sun King would release the unbarrel aged version of the base year and call it the same name. The Velvet Fog released last spring was barrel aged and had a decent amount of bourbon to it.
     
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