Which brewing company has the best packaging design?

Discussion in 'Beer Talk' started by Ohio_Stevo, Feb 5, 2013.

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  1. DogfishJoe

    DogfishJoe Initiate (189) Feb 14, 2010 Ohio
    Beer Trader

    i agree three floyds pretty much makes everyone else look bad.
    jman005 likes this.
  2. Sam_Frank

    Sam_Frank Initiate (0) Nov 29, 2012 California

    this thread leads to the obvious alternate thread.. worst package design.. (i'm sure both of these have been done before but hey)

    for me personally the beer always comes first, but i do appreciate good design. if the two go together it's perfect.
    personally i think Firestone's labels are pretty generic, but they have some of the best beer out there. definitely not worst.

    my pick for best beer with worst labeling is Ballast Point. sorry. i'll probably get shit for this, and their are exceptions (Victory at Sea is pretty cool), but their design is... not my favorite
  3. Azzy

    Azzy Initiate (0) Jul 16, 2012 Texas
    Beer Trader

  4. ValleyOfTheSuds

    ValleyOfTheSuds Initiate (0) Oct 19, 2012 Arizona

    At the risk of sounding like a complete hater, as someone who's trying to get more into beer label design (have done a very little) I sometimes find threads like this a little discouraging... So often so many mentions that I just completely disagree with. I realize there's always going to be some personal taste involved, but I sometimes see things posted that I consider some of the worst. That being said, I'm sure some people would feel the same way about some of my favorites or some of the stuff I've been working on.

    There are definitely some picks I agree with in this thread, though. To mention some that others haven't...

    Bad beers, but Ballistic Brewing's labels/holders are nice, if not a little generic at this point.


    Almanac's are wonderful.

    I like Hangar 24's new look.


    Possibly my very favorite.

    And some other good stuff.




  5. ValleyOfTheSuds

    ValleyOfTheSuds Initiate (0) Oct 19, 2012 Arizona

    Don't expect that to last long. They're very clearly on the upswing, as most breweries are.


  6. beercanman

    beercanman Initiate (0) Dec 17, 2012 Ohio

    Avery is a favorite. FFF, DFH, Oskar Blues
  7. Sam_Frank

    Sam_Frank Initiate (0) Nov 29, 2012 California

    that's another exception. i love that label! actually one of the few beers i kept the bottle just because it was so unusual
  8. TychoNDC

    TychoNDC Disciple (387) Jan 7, 2013 Colorado
    Beer Trader

    Gotta give some props to flying dog for the fantastic art.

    Although their beer is hit and miss with me, I cannot recommend enough this year's batch of Kujo Imperial Coffee Stout.

    Also need to recognize 21st Amendment for their cans and packaging.

    Terrapin designs some great labels as well.
    jrbchef likes this.
  9. vurt

    vurt Crusader (741) Apr 11, 2004 Oregon

    Yet another graphic designer here. I'm glad to see that some of my favorites are getting some love: Odell, Great Divide, Sixpoint, Hilliards, North Peak, and the recent redesigns for Uinta and Ommegang. I also like some of the labels for the Deschutes Reserve Series, especially The Dissident (one of my all-time favorites). And I can only wish that The Stoic had turned out to be as good as the label.

    Other good ones:

    Crooked Stave Batch No. 1:

    Perennial's labels are hit-and-miss, but Abraxas and Black Walnut Dunkelweisse are terrific:

    B√łgedal series:

    Red Brick core brand redesign by 22Squared:

    The HUB Belgian Ale series by Jolby & Friends:

    Almanac beers (meh beer, great labels):

    Links for design geeks:

    TBD Advertising (packaging designs for Odell, Deschutes, and 21st Amendment):

    Tenfold Collective (identity/package design for Uinta and Grimm Bros.):
  10. Fattmatt73

    Fattmatt73 Initiate (0) Feb 2, 2013 Georgia

    Lucifer, Piraat
  11. Fattmatt73

    Fattmatt73 Initiate (0) Feb 2, 2013 Georgia

    Hopsecutioner is pretty cool!
  12. TomTwanks

    TomTwanks Initiate (0) Apr 5, 2011 Ohio

    Favorite is Bruery - timeless and elegant
    sacrelicio and stealth like this.
  13. stealth

    stealth Defender (607) Dec 16, 2011 Minnesota
    Beer Trader

    I've always loved the look of RR's and The Bruery's packaging. Revolution brewing has some cool labeling, also.
  14. bifrost17

    bifrost17 Initiate (0) Dec 16, 2011 Washington

    vurt likes this.
  15. vurt

    vurt Crusader (741) Apr 11, 2004 Oregon

    Those New Glarus R&D labels are incredible.
    nickapalooza86 likes this.
  16. devlishdamsel

    devlishdamsel Initiate (0) Aug 1, 2009 Washington

    The lost abbey, delirium tremens and nocturnam ( sucker for pink elephants i guess!), the lucky Buddha beer has a pretty sweet shaped bottle!
  17. UnderJoath

    UnderJoath Initiate (0) Jul 29, 2010 Illinois
    Beer Trader

    Pipeworks' first post with the Ninja vs Unicorn displayed and I knew I was going to like their style.
  18. ValleyOfTheSuds

    ValleyOfTheSuds Initiate (0) Oct 19, 2012 Arizona

    See, I'd put them pretty much at the very bottom of the barrel. Both in design and names (and especially that beer in particular). Right there with Clown Shoes. Both make great beer and they don't have to take themselves seriously all the time or anything, but they're just so bad.
  19. UnderJoath

    UnderJoath Initiate (0) Jul 29, 2010 Illinois
    Beer Trader

  20. sirtomtom

    sirtomtom Initiate (197) Dec 10, 2010 California

    I love the Midnight Sun's labels:
    sacrelicio likes this.
  21. IamMe90

    IamMe90 Initiate (0) Sep 4, 2012 Wisconsin

    Almost none of those do anything for me except the dissident label. I'm much more musically-oriented than visually-oriented, but I'm not visually retarded. As you succinctly pointed out, personal taste is involved. Most of those aren't to my taste.
    4kbrianb likes this.
  22. beerme411

    beerme411 Initiate (0) Sep 28, 2010 California

    Russian River no contest... Everyone loves comic sans :wink:
  23. DiverJon

    DiverJon Initiate (0) Jan 8, 2011 North Carolina

    Unibroue. Fantastic labels and the beer is even better. Highly recommend Maudite if you come across it.





    docnose, weonfire, Pando and 2 others like this.
  24. Dogzbone

    Dogzbone Initiate (0) Dec 1, 2012 New York

    Jester King has a really nice label.
  25. zstef99

    zstef99 Initiate (40) Dec 25, 2008 New York

    I think Russian River wins the award for the biggest discrepancy between the quality of the beer and the quality of the packaging.
    matedog likes this.
  26. codysjb

    codysjb Devotee (423) Jun 16, 2010 Prince Edward Island (Canada)
    Beer Trader

    I really like the uniformity in labels that keep the same design but add suttle art changes or colors like hill farmstead, the crooked stave wwb series, the bourbon county line and the regular dogfish head line. Plus I like the look and feel of paper labels.
  27. ipas-for-life

    ipas-for-life Disciple (347) Feb 28, 2012 Virginia
    Beer Trader

  28. HipsterBrewfus

    HipsterBrewfus Initiate (0) Jun 3, 2012 Maryland

    Im a big fan of Ralph Steadmans art for Flying Dog with Gonza being my favorite


    And Bruerys nice. Classy and sophisticated. I even enjoy the material they print their labels on. that smooth, glossy lable is nice
  29. tehzachatak

    tehzachatak Initiate (0) Sep 19, 2010 Massachusetts

    damn, that's sexy! hope this is the new overall label design for their beers.
    baconman91 likes this.
  30. a74gent

    a74gent Aspirant (284) Mar 16, 2010 Massachusetts
    Beer Trader

    Mystic Brewing from Cambridge, MA.... I don't love their beer because it is mostly saisons, but what amazing bottles.
  31. ferillo

    ferillo Devotee (488) Sep 12, 2009 Massachusetts
    Subscriber Beer Trader

    The Hill Farmstead logos are nearly iconic now.
    sacrelicio likes this.
  32. Ohio_Stevo

    Ohio_Stevo Initiate (0) Feb 1, 2013

    Really interesting to see everybody's perspective on design. Of course the beer taste is important! Thanks everyone!
  33. 4kbrianb

    4kbrianb Initiate (0) Jan 2, 2013 California

    This thread is great because I have found some good beers I didn't even know about! Some even taste good too i bet hha. I remember when I was younger I walked in to bevmo and bought bottles pretty much just based on the bottle design.... needless to say most of them tasted like crap. but I trust you guys!

    more importantly.... who makes these magnificent beers!? Does that say East End? please tell me they taste amazing also![quote="

    Possibly my very favorite.

  34. Hanzo

    Hanzo Initiate (0) Feb 27, 2012 Virginia

    I am a sucker for Goose Island labels.
  35. bahnfire

    bahnfire Aspirant (265) Jan 17, 2011 Vermont
    Beer Trader

    Perhaps it is because I love all things HF, but I think their labels are top notch. Clean and elegant.
  36. LeRose

    LeRose Meyvn (1,131) Nov 24, 2011 Massachusetts
    Supporter Subscriber

    My opinion is that a label also has to be somewhat functional. I find it annoying to see a label that doesn't immediately identify the brewery or the product. Not that I don't like the art, I just think the functionality needs to be kept in mind. Yes - you get familiar with label styles over time, but it can get confusing sometimes since some of the art is pretty similar. I don't personally care for Flying Dog's art (or the beer) but there's no doubt which products are theirs. HF logo was mentioned as approaching the icon status. So's the dogfish and others. Creates the clear connection with the customer.

    I think Clown Shoes does a good job blending art with function, as does Lost Abbey. I am a blatantly biased MA resident, so I will also cast a vote for Jack's Abby as having attractive, simple, clean, clear labels with an icon in waiting. The new Ommegang labels, while some people don't like them, create a unified look for Ommegang across all the "flavors" that might help them stand out a little.
  37. matedog

    matedog Initiate (58) Jan 25, 2010 California
    Beer Trader

    I always thought the Bruery labels were quite nice.
    4kbrianb likes this.
  38. baconman91

    baconman91 Initiate (0) Dec 13, 2009 Ohio

    Sierra Nevada
    ..Anchor Brewing's are pretty cool too
    ---- "Pliny the Elder's" label is Sweet !
  39. baconman91

    baconman91 Initiate (0) Dec 13, 2009 Ohio

    - that's a one of my Fav Porters too.
  40. coachdicarlo

    coachdicarlo Initiate (0) Apr 20, 2012 Missouri

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