Thank You InBev

I'm not saying I agree with it, I am just saying that's how big business working in america. BMC's job, their sole existence now is to squash their competition. We can be mad all we want at them, but they are going to do everything they can do to "win".

 

going further than my usual repetition and giving some ground to the BMC apologists and GI fans, i'd say that now more than ever we can inhibit what BMC does to "win"--evidence being their dealings with GI in the first place.

i'm not yet convinced that they won't run GI into the ground, or start doing that to other craft breweries, but it looks like they're changing their tune business-wise with GI and putting both quality (as in taste, not consistency) and "what people want" (shit load of BCBS) first.

now is the best time to say, "i won't buy your GI products if your distributors are bribing / threatening, etc." since they finally have a foothold in our little niche and they're doing well with it, it might actually make a difference.

 

Those are the exact words of the woman that owns the bar I frequent. Is that good enough for you, or do you need a video of the conversation I had with her?

 

Thanks for the reminder.

 

And the best crystal meth comes from thos Aryan Nation boys down by the trailor park.

 

Knowing that their mission is to destroy craft brewers, how can you give them a dime of your money?

 

For some reason I really like it when you have conversations with yourself. Classic Pahn.

 

hah, thanks. i really should retire the whole, "i'm the quote person who comes in and says ridiculous things. have a refutation of what i'm saying!?" why yes i do, you see... [blah blah blah]. i have a weakness for it.

 

F inbev and everything they stand for. I would rather support a average craft brewer then GI just because of the way Inbev tries to kill craft brewers... If this changes then yes this is great news but if not I do not give a shit I may just smash a bottle instead of drinkin on a week.

 

let's talk shop. for years now i've participated in barrel selection & purchases so miniscule as it might be, i do have some idea of what's what. while there's a whole multitude of factors, let's start with a couple of basic facts.

#1 until about 1985ish, American whiskey was being over produced - so much so that a huge glut formed. a great deal of what we're enjoying (that's coming to an end) is the remnants of that glut. when the glut was realized, productions were halted/decreased - AND for years no replenishment was in play.

#2 until about 2001/2002ish there was absolutely no domestic market for American whiskey over 12 years old. anything over 13 years was almost all exclusively sold on the Japanese & European markets. after maybe 2002 the domestic demand for extra aged whiskey kicked in heavily.

THE ONLY REAL REASON THERE WAS 20+ year old Pappy & 18 year old Elijah Craig etc. is because there was a GLUT. what couldn't be sold was left to AGE further til it was 13,14,15,18,23 etc. etc. years old. are you following me?

there's a supply gap - replacements coming on line as we speak received mixed feelings/results. so i ask you - would you want to put a ton of your best stout in some marginal shhh? i don't know them or have any love for them, but i suspect the Halls were smarter than to do just that.

InBev on the other hand, if they are going in large, is going to have no choice but to play with at least some marginal resources. at least Greg allegedly only had to discard 1 barrel of the Pappy 23's GI Rare.

assume? maybe re-read the above. barrels of quality are not infinite. couple that with the notion more brewers are moving into the BA category or adding additional BA iterations, then top that off & factor in an era in American whiskey is simultaneously disappearing.

all i'm pointing out is that's probably a huge (IF). time will tell.

 

That's a 'thank you' based on a hypothetical? I'm betting that as soon as ABI finds out how much it costs to brew this beer, with the same ingredients, and then sees the return, that they will drop it, modify it or cease production. Especially if their prime brands continue to falter (even a bit).

I understand where you're coming from, though. To me, it's pie-in-the-sky wishing based on an initial effort by ABI to retain/capture a craft presence. Just another sku in their portfolio, and will be treated as such quite soon.

 

As long as they let GI be GI so be it....I agree.

 

i really like goose island but i'd be lying if i said that i don't feel guilty every time i pick something of theirs up now. f inbev.

 

In other words your answer is that you are just repeating something you've heard.

 

If GI keeps production at the same level why would InBev buy them out? I would assume that the idea is to increase production and increase revenue that's what they do. So Good Bourbon barrels will be needed and there's not an infinite supply, add to that more BA brews are hitting the market because they're popular. So I might expect a drop in quality as production is ramped up, as they look to maximize profits. If quality isn't compromised then it's a good thing, but if that's the case I wouldn't expect a price drop either, you'll pay market rate. They can increase production and keep the quality there, they have that physical ability, but it's a bottom line ledger thing I believe.

 

This makes perfect sense to me. Thanks for the explanation from a non-whiskey drinker.

 

Because I can't hate on a company for wanting to be number 1. As these craft breweries get bigger they will start trying to use their size to influence others as well. Everyone is out to make money.

As far as stories go, a beer shop near me carries a ton of different beers, but not a single BMC beer (talking specifically beers branded Bud/Miller/Coors not breweries they own), it's been this way for years...why aren't distributors busting down the door threatening them that they are going to stop bringing craft stuff if they don't take a pallet of Bud Light Platinum?

 

It's good to see that this site's finally attracted a real hop head.

 

Because they still make money off becks, Stella, Blue moon, Urquell, etc.

I would be proud if my local shop didn't sell any BMC.