Most "Googled" beer names in 2014

Preach it, Brother!

 

beer, check.
wine, check.
whiskey, check.

cornmeal... well, OK.
sugar ...
flour ...
butter ...

Portland cement... wait, what?
Lime (mineral, quicklime, agricultural lime)...
Crude oil...

 

My guess is that Keystone is up so high at least partly because of the pipeline (every search for "Keystone XL pipeline" or similar was probably counted toward "Keystone" also), and Sierra Nevada's presence may be partly because of the mountain range (there's also apparently an electronics company and a college with the name, as I found out when I just did a Google search for it.)

And yeah, Budweiser being #1 in searches probably has something to do with the commercials. I've never actually had a Budweiser but I remember seeing their Clydesdales, frogs, etc. on TV pretty much my entire life. They make some pretty memorable commercials. I actually even had a "Budweiser frogs" screensaver on my computer at one point (when I was in middle school I think, looooong before I ever drank my first beer!) just because I thought that a bunch of frogs saying the name of a beer in their "ribbits" was funny as crap.

 

If they get too big, the crystal in their palm will turn black, and then they report to the Caroussel to be vaporized..... We're talking about Logan's Run, right? I'm confused......

 

THIS.

 

So how do you know Budweiser is the same damn thing all the time? You either visit the website yourself or you're just spouting an opinion without any factual basis.

 

The line has never had to be drawn at volume, despite various associations definitions. Just because you like local/smaller brewers as your version of "craft," as a lot of us do, does not mean that great craft beer cannot be made in volume. I will always consider Sierra Nevada craft. Lagunitas will be in this conversation soon enough and I cannot imagine not calling them craft. Why do you think craft is a quantity game, and not simply a quality one?

 

The idea that volume is how craft beer is defined is silly. Why do craft breweries have to lose their status just because they're successful and therefore produce a lot of beer? Quality is the bigger divider in my opinion. When I think "craft", I think of a product that is well-made, regardless of how much of it is produced. Sierra Nevada could be the number one selling brewery in the world and I would still consider them craft as long as there isn't a decrease in quality. If it were up to me, any beer that was initially defined as craft should always be defined as such no matter how much volume they produce as long as there isn't a drop-off in quality accompanying it.

 

So how many of you have a problem with so many people equating "craft" with small?

The answer is...this is America, where size matters. Nuff said.

 

I googled Belching Beaver. Got some pretty interesting images.......and a virus on my computer

 

And hand bottling, which seems to be headed towards the same destination as the Dodo bird.

 

Keystone Light Crude is one of my all time favorites- kind of an earthy, sand and tar note complexity to compliment the corn.

 

That would be stupid.

 

When you still make quality beer you should still be considered craft regardless of the quantity produced

 

To turn the tables, would A-B fall into the "craft" classification if it shut down a bunch of their operations and only produced 6 million barrels/year? Certainly, their techniques are traditional...they're using a process that pre-dates most of us. About the only definition that wouldn't fit would be "independent".

When you start thinking of it in those terms, you begin to see how silly and arbitrary the Brewer's Association definition is...i.e. every time they don't like who is in the "cool kids club" they can change the definition.

Swill is swill and good beer is good beer at 6 million barrels +/-

BTW...if you don't like threads that get off-topic or evolve this probably isn't the right website for you...this is like a virtual bar, right???

 

Well, yeah - they would - if, as you note, they were to be spun-off by InBev after closing 11 of their 12 breweries and reduced to under 6m bbl/yr. The 2014 barrelages and "Top 50 breweries" lists that will come out next spring by The Brewers Association will for the first time include breweries that primarily brew adjunct lagers, like August Schell and Yuengling, as "Craft Brewers".

Well, so far the changes the B.A. have made to their "Craft Brewer" definition have been either to add or keep breweries in, not to exclude them, from their "Craft Brewer" lists.

The post-Repeal brewing industry in the US traditionally had "Small brewers" organization(s) - like the old Brewers Association of America that was merged with the "craft" Association of Brewers to form the current "Brewers Association" - and a "Large" brewers group (the former United States Brewers Foundation/Association, now evolved into "Beer Institute"). Granted membership was not strictly defined, and it was up to the brewers to join one or the other, or both.

So, we're back to that. What's the big deal?

 

lol

 

Who cares if something is considered craft r not good beer is good beer I don't care what it is called.

 

I'd go further than that-swill is beer you don't like and good beer is what you do like.Nothing to do with quality and everything to do with personal taste.
Ptoblem is with the word "craft" itself. It implies small scale production to most people.
Any brewery turning out more than a thousand or two barrels a year won't be run like a homebrewer.Weighing, mixing, temperature control will be automated just like in the macros , the only difference is in the target customer base and the sort of beer required to meet it.Macro is no more or less "craft" than any other beer in the true sense of the word.

 

I think I remember reading that after BA adjusted their definition, Schell declined to re-join BA. I could be wrong about that, but it is stuck in my memory cells...

This sounds so kumbaya until you realize that they overreached in their early definition and made the definition too narrow. So, all they've been doing is reacting to that, not to mention reacting to the growth of the large craft brewers.

The big deal is (to me, anyway) that the BA pretty much rendered the term "craft" useless for ordinary beer consumers once they attached a marketing-driven commercial and political definition to it and then campaigned to ensure no one they decided as not craft could get away with using the term to describe themselves. They invented a new term to describe these scalawags: "crafty".