Falstaff. What was it like?

It tasted a lot like Bergermeister or Hamms. Which isn't saying a lot.

 

wow, it was like any other beer in Texas I had. bitter, bland, watery, fizzy. Lets see we had, Pearl, JAX, schiltz, Falstaff of course, Hamms (clear blue water), etc, Imports Coors. Then your standards OF BMC at the time. and others of course. It reminds me of present day Busch beer, its that bad.

There was so little good beer then, no 1 knew any better. We did get some imports then of course, mainly Canada.
Hell I used to Drink lion's brew. Or Lowenbrau, I drank the dark. or St Paulie girl dark. Ballantine's was around but for some reason I never tried it, weird.

 

Had it now and again in the mid 1970's, when your in HS you'll drink anything. Agree about it being like Schlitz, Schaefer, Hamms, no way to separate them by taste. When you wanted high class brew it was Michelob or Heineken. Most guys drank Bud it was the standard, or Colt 45 because malt liquor was "supposed" to get you drunk faster, I usually stayed with 7oz Rolling Rock Pony's at $3.50 a case.

 

remember mickey's big mouths?

 

Yes, and the Reingold Chug A Mugs. I liked the concept, but hated Mickeys , awful stuff.

 

it was all awful stuff. I found wild turkey at a young age and just forgot about those yellow fizzy beers. If it was not dark I did not even try it. I found I enjoyed malt forward or balanced beers more than hoppy ones. Still do.

 

The above posts cover the taste of Falstaff Beer - no better, but also no worse than the average light lager flagships of the era. But, as for this comment---

Well, the owner of Falstaff from the 1970's until his death in the late '80's was Paul Kalmanovitz (who also owned the General, Pearl and finally, Pabst Brewing Companies) and upon his death he was said to be worth a quarter of billion dollars - so he did OK for himself.

He was the worst enemy of many of the consumers of his brands, his employees, his retirees and the communities where he once owned and later closed breweries. He might hold the record for closing US breweries (never counted them, but it's got to be well over a dozen), many of which he gutted and sent much of the equipment to China.

 

wow only a 1/4 of a billion, lol

 

Falstaff? It sucked.

 

Some of his breweries brewed this stuff-

​

but chances are he didn't need to buy it for himself.

 

They also brewed light beer too. Once we found out that it was Pearl of Falstaff we usually went for it. Not that it was much cheaper than the labeled beer.

Basically I saw all of it as a good value at somewhere between $10 a case for Pearl or $8 a case for Beer it all worked out quite well for we poor college students. I found it much better than some of the other alternatives like Meisterbrau or Milwaukee's Best.

 

Hey, I lived in Oklahoma then. The BMC floor was $3.00 a 6 pack back in the early 80's so everyone priced off of that.

 

Falstaff is clearly the champion of beer jingles, however. No one else had a band the level of Cream sing for 'em. Back when Clapton was worth listening to, and at his peak:

 

Ive got a couple Falstaff mini kegs my dad saved from back in the day. Cool marketing idea.

 

We used to be able to buy a 6 of Tudor Cream Ale (A&P's house brand) for 89 cents. Except for Ballantine IPA and XXX Ale all the beer back than tasted just about the same.

 

I was a fan of it...I had some just before it ceased being made. A bit hoppier than most around at the time, it hit my palate just right but that's me.