What is Craft?

That's true enough. When i'm asked i just say it's better beer from better ingredients.

 

Quality precision.

 

After seeing some threads about different batches of a certain beer being "off" if this brewery isn't getting a good quality every time are they not craft?

By the same definition if Coors hits all their quality check-points are they craft?

 

"Craft beer" should have absolutely nothing to do with production numbers. Production output and quality have absolutely nothing to do with each other.

 

So, I'm guessing such an answer, when given by OP to his obviously non-beer-geek customer, might result in a less than satisfactory tip.

 

Outstanding Achievement in the Field of Excellence?

 

Exceptional taste!?!

 

I dont know. but its still such a unmeaningful debate

 

The term of craft beer is often associated with the ‘concept’ of quality. In other words some people would claim that craft beer = quality beer.

If you are so inclined you can read all about folk’s differing opinions on what quality beer is:http://beeradvocate.com/community/t...the-quality-of-their-beers.57344/#post-763141

Cheers!

 

What about foreign beers? What is a foreign craft beer? Weihenstephaner? Westvleteren?

 

Unless you are making 5 gallons at a time in a carboy in the garage, I would consider it "mass produced".

I am not sure that any beer (except homebrew) could be considered "hand made". Every brewery tour I have been on recently has lots of computers regulating temperature, opening and closing valves, bottling the beer, packaging, etc. I don't see many human hands involved.

 

What is Craft [Beer]?
1. Something I like to drink.
2. Something I enjoy drinking.
3. Something I anticipate enjoying for the rest of my life.
4. Something I will attempt to educate other people to enjoy.
5. Something BMC fears.

 

i keep it simple.

beer that doesn't suck.

just so happens that my personal definition of 'suck' is adjunct, watered down, mass marketed, crap.

 

clearly not looking hard enough

 

It's too bad a bunch of shitty beers already took "premium", because I think if you're going to disregard production numbers, premium is the best description of a superior product made with the highest quality ingredients, which craft really is.

 

It's like a home cooked meal in a world of fast food. That's how I perceive it, anyway.

 

Yep. To elaborate, check out all the [url="http://www.rolec-gmbh.de/_engl/index.php?site=02]automated brewhouses[/url] that craft beer companies have purchased. Not only do many of these systems do the "physical labor," but many make process "decisions" during each batch.

 

A beer brewed with high quality ingredients and in a manner that produces fresh and intended smells and flavors. That is what it boils down to to me. I am not going to use "tastes good" as a factor because it is too subjective.