Beat still at RR

we might not be their home market but it is sad to hear how stores in the midwest and east coast get cases upon cases, when beer stores in SD are happy to get 1-2 cases.

 

Weird. My local bevmo claimed to get 10 cases of Sucaba. I didn't see them, but their online inventory system can't be THAT off. I figured SoCal bevmos would get just as much.

 

they didn't (at least, last year). i didn't bother this year, for well-documented reasons.

 

Chicago and New York are vaccuums.

 

Beatification is a good beer, that's for sure

 

FYI for anyone who still wanted to head to the pub for Beat, I'm there now and according to multiple staff members, they expect Beat to last into the weekend.

Btw, row 2 is fucking awesome!

 

RR's blog says that as well, if so that's great news for me, might be able to get some more.

 

huh? why? i feel like i must be missing several tacit assumptions here about the ethics of selling beer to people...

edit: re: overall argument, can't say i care. as long as the beer gets out it's pretty much all good as far as i'm concerned. i appreciate when brewers go the extra mile to please customers, but both founders and russian river seem like pretty stand up breweries as far as everything i've heard, so...

 

I just don't see the point of sending beer thousands of miles away when it would trivially sell closer to home. You can come up with a ton of reasons for that, but let's go with... shipping further away is more environmentally unfriendly. As good as anything, right?

It's basically a first principle anyway, there's not a ton of rationale behind it. Although given how often other dudes have espoused the "reward the locals" argument I'm really surprised at how much pushback I've received.

 

not selling to local market is questionable i think, and i can see locals giving criticism. not sating locals as unacceptable, i think that's a stretch... i can see preferring that route, but i can't really see getting too up in arms about it not being taken.

 

you've seen how much shit i take for hammering firestone on violating that principle, so you shouldn't be surprised at all.

 

re: environment, that argument pretty strained... they're shipping to these markets whether they get KBS / etc no matter what, not like shipping those tiny batches makes much difference. i'm sure that's not your only argument against it though.

i don't think it's a silly position to take or anything, just not sure it resonates much with me as long as the locals get some access.

 

Well, some access != adequate access. We'll see what happens as these barrel programs ramp up.

 

i think it will get a lot better, though not necessarily for whale hunters. the bruery has been very clearly focused on making BT a shelf beer since before it was made (like, the idea of beers like that being shelf beers). when they finally accomplish it, they're going to make a shit load of money. (edit: and, i would guess, the people mysteriously wishing for beer to get more expensive will have something to be thankful for as well...)

for now though, we're in a dark age of speculators and long lines. barrel programs will catch up though, and demand's not going down any time soon (nor is the talent level of brewers). good things coming.

 

It would be pretty funny if it came to a point where the amount of bourbon being made was the limiting factor.

 

it amuses me when i see a bottle of bourbon running for cheaper than a beer aged for a fraction of the time in the same barrels.

 

ISO: shelf beat FT: $4$ NY shelfs

anyone?

 

I hope to god that one day there will be almost 5 million bourbon barrels aging beer. Let's make this a reality.

 

If you will tell me what shelf, I will be glad to help you with this.

 

Would someone explain this whole Old Fitzgerald barrel aging then?