The New Pale Ale

Discussion in 'Beer Talk' started by JackRWatkins, Nov 24, 2014.

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  1. JackRWatkins

    JackRWatkins Maven (1,472) Nov 3, 2014 Georgia
    Trader

    Everybody knows that most breweries have a couple of standard styles that are put out, kind of meant to be an easy all occasion beer that can be casually enjoyed. Most of the time it's a pale ale or an amber etc. What somewhat off the beaten path styles do you think breweries could use that would serve the same utilitarian purpose but at the same time be a bold or at the very least different move.
     
    #1 JackRWatkins, Nov 24, 2014
  2. drtth

    drtth Initiate (0) Nov 25, 2007 Pennsylvania
    In Memoriam

    Its actually not the breweries choice. Customers ultimately determine what the flagship beers of a brewery will be. (Assuming the brewery wants to stay in business.)
     
    #2 drtth, Nov 24, 2014
  3. JackRWatkins

    JackRWatkins Maven (1,472) Nov 3, 2014 Georgia
    Trader

    I'm aware, but the question was, what style could possibly fill that role in place of a pale ale or blonde
     
    #3 JackRWatkins, Nov 24, 2014
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  4. Rekrule

    Rekrule Initiate (0) Nov 11, 2011 Massachusetts

    Wit (think Allagash) Pilsner( think notch). Good easy drinking styles that are great when done right.
     
    #4 Rekrule, Nov 24, 2014
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  5. drtth

    drtth Initiate (0) Nov 25, 2007 Pennsylvania
    In Memoriam

    And my point is that with the great diversity of styles and lots of bold new introductions currently available in multiple areas of the country, the continuing popularity of the IPA and APA in market place suggests that the consumers aren't going to substitute some bold new alternative for its current choice of utilitarian styles.
     
    #5 drtth, Nov 24, 2014
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  6. AugustusRex

    AugustusRex Initiate (0) Apr 12, 2013 Canada (ON)

    Helles lager (with proper lagering and decoction)

    We need more lager choices, I think this is the 'pale ale' of lager.
     
    #6 AugustusRex, Nov 24, 2014
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  7. Shroud0fdoom

    Shroud0fdoom Initiate (0) Oct 31, 2013 Maryland

    A nice malt beer where the hops only play the roll as the balancing act.
     
    #7 Shroud0fdoom, Nov 24, 2014
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  8. einhorn

    einhorn Savant (1,175) Nov 3, 2005 California

    The funny thing is, at least in our market, pale ales (bar SBPA) and most ambers are quite slow sellers.
     
    #8 einhorn, Nov 24, 2014
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  9. HeartofMiami

    HeartofMiami Pooh-Bah (2,357) Sep 20, 2014 Florida
    Pooh-Bah Trader

    Hefeweizen...Funky Buddha Floridian
     
    #9 HeartofMiami, Nov 24, 2014
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  10. Chinaskifan1

    Chinaskifan1 Initiate (0) Nov 2, 2010 Pennsylvania

    I can see a nice brown ale or lager. I drank a Dortmunder Gold lager the other day and that would fit the bill perfectly. I think craft beer drinkers and non-craft beer drinkers would be into it.
     
    #10 Chinaskifan1, Nov 25, 2014
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  11. TongoRad

    TongoRad Grand Pooh-Bah (3,884) Jun 3, 2004 New Jersey
    Society Pooh-Bah Trader

    Personally, I'd call Pilsners the Pale Ale of lagers, but I do agree with the main point that some 'proper' helles lagers would be just swell!
     
    #11 TongoRad, Nov 25, 2014
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  12. jesskidden

    jesskidden Grand Pooh-Bah (3,145) Aug 10, 2005 New Jersey
    Society Pooh-Bah Trader

    I see where Victory is (again*) renaming their Lager.

    [​IMG]

    * Blanking on the original name - some PA geographical/town name reference...
     
    #12 jesskidden, Nov 25, 2014
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  13. Brewndruid

    Brewndruid Initiate (0) Jul 9, 2013 North Carolina

    My vote would be for an ALt or Kolsch. They can appeal to many tastes and don't tie up tanks.
    I am thinking from a brewpub point of vies tho', can't afford th time to lager
     
    #13 Brewndruid, Nov 25, 2014
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  14. AlcahueteJ

    AlcahueteJ Grand Pooh-Bah (3,242) Dec 4, 2004 Massachusetts
    Society Pooh-Bah

    I thought the same thing. A Helles is quite low in bitterness. Maybe a Helles would be like an English bitter or pale mild?
     
    #14 AlcahueteJ, Nov 25, 2014
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  15. TongoRad

    TongoRad Grand Pooh-Bah (3,884) Jun 3, 2004 New Jersey
    Society Pooh-Bah Trader

    Yeah- both a Pilsner and Pale Ale are balanced yet slant towards the hops; a Helles and Mild feature the malt- so that works for me!
     
    #15 TongoRad, Nov 25, 2014
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  16. herrburgess

    herrburgess Grand Pooh-Bah (3,077) Nov 4, 2009 South Carolina
    Pooh-Bah

    Said it before, will say it again: U.S. "craft" consumers will never go for a true mild. Many are already doing a "Koelsch" (which usually is not really a Koelsch, just an American blonde ale with a new, slightly more exotic name and -- sometimes -- actual Koelsch yeast).

    I agree 100% with @drtth : the new (India) pale ale is same as the old (India) pale ale. It's our style, and we won't abandon it anytime soon, if ever.
     
    #16 herrburgess, Nov 25, 2014
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  17. Davidstan

    Davidstan Savant (1,189) May 24, 2014 Alabama
    Trader

    Hmmm...We have Victory all over my area but never see their Lager.
     
    #17 Davidstan, Nov 25, 2014
  18. drtth

    drtth Initiate (0) Nov 25, 2007 Pennsylvania
    In Memoriam

    But I bet you see their Headwaters Pale Ale fairly regularly?
     
    #18 drtth, Nov 25, 2014
  19. JackRWatkins

    JackRWatkins Maven (1,472) Nov 3, 2014 Georgia
    Trader

    if the wit was balance i think it could work
     
    #19 JackRWatkins, Nov 25, 2014
  20. yemenmocha

    yemenmocha Grand Pooh-Bah (4,116) Jun 18, 2002 Arizona
    Pooh-Bah

    Vienna Lager
    Irish Red
    German Alt
    Bavarian Weissbier
     
    #20 yemenmocha, Nov 25, 2014
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