The "gouging" paradox.

Discussion in 'Beer Talk' started by black13, Mar 4, 2012.

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  1. black13

    black13 Initiate (0) Apr 11, 2010 Oregon

    I see people on here talk about retailers "gouging" customers. Is this really true? With every beer that gets released there will be a suggested retail price. I cannot say for certain, but I would guess the wholesale price retailers pay would be the same for everyone. Some retailers will sell it for the suggested price, others will sell it for more, some may even sell it for less. For the retailers selling it for more, it is only gouging if someone buys it. The problem would be less if people wouldn't pay the high prices these retailers try to get. Utopias suggested price is $150, but I've heard list for up to $300. If we let these high priced bottles sit there unsold, eventually the owners would get the hint. Or maybe I/m wrong?
     
  2. MaxSpang

    MaxSpang Initiate (0) Jan 28, 2011 Ohio
    Trader

    I'm not good at goughing. I'm better at putt-putting.

    Anyway, retailers will often sell vintage bottles or rare stuff for way higher than the retail value. Is it right? No, but if people are willing to pay then it justifies the retailer for raising the price. If it truly was over priced, then nobody would ever buy it.
     
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  3. johnhenryconway

    johnhenryconway Initiate (0) Dec 30, 2009

    The new way to market your beer is to stop giving it to people. Either by not filling growlers or by cancelling active accounts that want to sell your beer.
     
  4. OneBeertoRTA

    OneBeertoRTA Initiate (0) Jan 2, 2010 California

  5. BrianTheBrewer30

    BrianTheBrewer30 Initiate (0) Nov 17, 2009 Massachusetts

    That is price gouging like I have never seen. If the OP does not believe it exists well just read that article.
     
  6. black13

    black13 Initiate (0) Apr 11, 2010 Oregon

    That establishment was attempting to price gough. If nobody buys the beer at that price, only the owner will lose.
     
  7. Hanzo

    Hanzo Initiate (0) Feb 27, 2012 Virginia

    I beg to differ.

    :wink:
     
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  8. InebriatedJoker

    InebriatedJoker Initiate (0) Sep 16, 2010 Ohio

    It's not ? It's essential to me... and it's good ..:slight_smile:
     
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  9. BrianTheBrewer30

    BrianTheBrewer30 Initiate (0) Nov 17, 2009 Massachusetts

    Ok then gouging does not exist and you are right. Is that what you are really asking here? You are probably not going to get the answer you are looking for.
    I mean places that got bottles of CBS all around the country were asking awful prices at some spots. Do they have the RIGHT to do this? Well yes they do. Do we as beer advocates, geeks, whatever you call yourself like this? No, probably not (well at least I dont). Will people still pay crazy prices? Yes they will.
     
  10. xnicknj

    xnicknj Initiate (0) May 25, 2009 Pennsylvania

    did you read it?

    Anyway, I really appreciate you emailing us, and please know that we are pissed off beyond belief and I can say for sure that Kupros will never get RRBC beer again.

    fuck that place. i'd never go there again if i lived there.
     
  11. OneBeertoRTA

    OneBeertoRTA Initiate (0) Jan 2, 2010 California

    Maybe the burger is really bad ass like the Counter or Morton's happy hour. I would pay $45 for a Burger from the Burger Bar in Mandalay Bay and a 16 oz PTY
     
  12. Levitation

    Levitation Initiate (0) Aug 7, 2009 California

    i am against price goughing. i once walked into a store and they were charging ass-****** prices. they asked me to turn my head and gough. i said nay. i stole a priceless van gough off the wall and took it home. fuck those guys.
     
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  13. Mebuzzard

    Mebuzzard Grand Pooh-Bah (4,290) May 19, 2005 Colorado
    Pooh-Bah Trader

    From article: "...they (DBI) sell a keg of PTY to all accounts for the same price"
    While this may be true in the PtY example, it certainly isn't true across the board. Deals put together by the distributor can alter costs to the retailers. For instance, I just got a pre-order from a distributor for a cetain beer. The cost is $29/case, unless retailer buys 50 cases, then the cost is $23/case. This definitely caters to big stores. Whether or not that big store transfers the savings to the customer is another story.

    I've seen corporate stores sell product below cost, but doubling the price on other products. Gouging? No. It's up the customer to see this. Did Kupros gouge? I don't think so. Just don't buy it. I wonder if this place is 'beer friendly', or just trying to get the rare stuff to be cool...Do they even care what they are pouring?

    I can't believe they paired it with a burger.
     
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  14. OneBeertoRTA

    OneBeertoRTA Initiate (0) Jan 2, 2010 California

    You never know, the burger could have been a filet. I guess we can use Bevmo as an example not to piss off Vinny
     
  15. black13

    black13 Initiate (0) Apr 11, 2010 Oregon

    My point is, price goughing can only exist if consumers pay the price. If we, as beer geeks/consumers/yada yada, pay crazy prices for beers, then we cannot turn around and call it goughing. If you feel the price is too high, walk away. There are other beers.
     
  16. BrianTheBrewer30

    BrianTheBrewer30 Initiate (0) Nov 17, 2009 Massachusetts

    I agree with you...to a point.

    Gouging exists.
     
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  17. oreo

    oreo Initiate (0) Jul 29, 2010 Illinois


    Bravo.
     
  18. biking4beer

    biking4beer Pundit (833) Oct 5, 2006 Colorado

    That's a slippery slope. I heard the same argument by mortgage brokers to justify selling bad loans at horrible interest rates while the broker gets an unbelievable check for the yield spread.

    Should the consumer be more aware of pricing? Absolutely, but should the responsibility fall squarely on the consumer? No. I'm sure somebody will point out to me that it's just beer we are talking about.
     
  19. Mandark

    Mandark Zealot (587) Apr 8, 2008 Illinois

    There are two stores of the same, mid-sized Illinois liquor store chain about 12 miles distant from each other on the same two-lane road that connects the two towns in which they are located. The location in my town sells FW XV for $24.99, the highest I've seen it anywhere, whereas the one down the road priced it at $18.99 which is what I've seen it going for most places. There are still bottles at my shop while the other one sold out. Both stores owned by the same guy, too. That's not price gouging, that's just bad business.
     
    black13 likes this.
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