Mikkeller Beer Club

Discussion in 'Beer Talk' started by Misterphinister, Mar 19, 2015.

Thread Status:
Not open for further replies.
Page 1 of 5
  1. Misterphinister

    Misterphinister Initiate (0) Feb 17, 2015 Michigan

    I am pretty excited to hear about this club but the price is absolutely insane. He is asking for $72.00 a month for 6 to 12 beers, shipping prices not included. When you have exclusive, high regarded clubs like The bruery reserve society and Perennial's societe that go for less than $300 a year, how can they justify $864 dollars a year?

    http://shop.mikkeller.dk/shop/beer/beer-club-membership/

    Product Description
    Did you always desire to join something bigger than life? In that case, look no further.
    With a subscription membership to the Mikkeller Beer Club, you won’t have to worry about going to your local craft beer shop anymore. As a member of this club you will get tasty craft beers delivered to your doorstep on a monthly basis.
    The membership includes the following:
    – Between 6 to 12 beers that varies, depending on the flow of new arrivals
    – Limited stuff (from time to time) that isn’t for sale in the webshop otherwise
    – All styles of beer – both Mikkeller releases (new and old), but also from our long list of friends
    – Ultra rare items available only by becoming a loyal member (see more below)
    In addition to this, we’ve added a bonus program for the die-hard customers, meaning, the longer you subscribe, the more you’ll receive.
    3 months will earn you a Mikkeller Beer Club members only koozie
    6 months will earn you a Mikkeller Beer Club members only patch
    9 months will earn you a Mikkeller Beer Club members only T-shirt
    12 months will earn you a Mikkeller Beer Club members only beer
    The monthly subscription price is set at 500 DKK pr. month + shipping and handling. This amount will automatically be withdrawn from your credit card in the beginning of each month (orders go out at the same time)
    If you wish to cancel your membership, you can do so at any time. You will not be able to keep your earned points (months) saved, though, should you wish to re-join later on.
     
    #1 Misterphinister, Mar 19, 2015
  2. jrnyc

    jrnyc Grand Pooh-Bah (3,012) Mar 21, 2010 New York
    Pooh-Bah Trader

    Get ready for the slew of if you don't like the price don't join posts.
     
    #2 jrnyc, Mar 19, 2015
    Brolo75, TonyLema1, ManBearPat and 14 others like this.
  3. Misterphinister

    Misterphinister Initiate (0) Feb 17, 2015 Michigan

    This is a forum where dialogue is encouraged
     
    #3 Misterphinister, Mar 19, 2015
    Theniz, Brolo75, kell50 and 5 others like this.
  4. hophugger

    hophugger Grand Pooh-Bah (3,434) Mar 5, 2014 Virginia
    Pooh-Bah

    If You don't like the price, don't join !
     
    #4 hophugger, Mar 19, 2015
    ThisWangsChung, HopBroker, drac86 and 46 others like this.
  5. Misterphinister

    Misterphinister Initiate (0) Feb 17, 2015 Michigan

    Thanks Troll!
     
    #5 Misterphinister, Mar 19, 2015
    Brolo75, Herky21, DarkerTheBetter and 5 others like this.
  6. Drel

    Drel Zealot (690) Nov 14, 2014 Massachusetts
    Trader

    I don't think that is a terrible monthly price if you enjoy their beers and want access to the tougher stuff as well. Their 12 oz beers retail around me for 12-14$ each which I thought was pretty pricey. However, if you get at least 6 beers per month then it's a wash with anything extra being essentially "free" based on retail pricing. It just depends how much you like the brand.
     
    #6 Drel, Mar 19, 2015
    utopiajane, DeanMoriarty, ari32 and 3 others like this.
  7. Misterphinister

    Misterphinister Initiate (0) Feb 17, 2015 Michigan

    I hear what you're saying, I just think that when you compare it to something like the Bruery reserve society, it pales in comparison to the quality you are getting for the price. You could essentially have 3 memberships to the society for one Mikkeller club entry.
     
    #7 Misterphinister, Mar 19, 2015
  8. Beervana

    Beervana Initiate (0) Apr 15, 2014 Canada (BC)

    Things in Denmark are expensive, especially alcohol which is taxed heavily.

    Things from Denmark sent half way around the world become even more expensive.

    Believe it or not, US prices don't translate to the rest of the world.
     
    #8 Beervana, Mar 19, 2015
    Brolo75, DarkerTheBetter, kevanb and 16 others like this.
  9. Relik

    Relik Zealot (603) Apr 20, 2011 Canada (NS)

    $860/year +s&h nets you everything...pricey yes outrageous no.
     
    #9 Relik, Mar 19, 2015
    yemenmocha, AntG21, SammyJaxxxx and 2 others like this.
  10. RblWthACoz

    RblWthACoz Initiate (0) Aug 19, 2006 Pennsylvania

    Yeah, but you get a koozie after 3 months! I've never had a $216 koozie before. ISO whale koozies!
     
    #10 RblWthACoz, Mar 19, 2015
    frankd97, leboffin, Brolo75 and 36 others like this.
  11. Drel

    Drel Zealot (690) Nov 14, 2014 Massachusetts
    Trader

    I don't claim to know everything about the Bruery reserve society but from what I am aware the Bruery membership gets you a certain amount of special releases included in membership price but anything else you want has to be purchased at a 15% discount. So when their beers are 30$+ each you are still paying 25$ per beer on top of membership costs.
     
    #11 Drel, Mar 19, 2015
  12. BreweryRun

    BreweryRun Initiate (0) Feb 22, 2013 California

    I wonder if they will try doing some version of this from their new San Diego spot. It would make them the only SD brewery I know of with an official monthly beer club.
     
    #12 BreweryRun, Mar 19, 2015
    charlzm, Eriktheipaman, Phyl21ca and 1 other person like this.
  13. gibgink

    gibgink Pooh-Bah (1,581) Oct 27, 2014 Missouri
    Pooh-Bah Trader

    Man, I was totally thinking about dropping the $200,000 to be general of the Warpigs, but that koozie has me thinking otherwise.
     
    #13 gibgink, Mar 19, 2015
    mtvolkens, FarmerTed, TastyIsBeer and 5 others like this.
  14. reefer_bob

    reefer_bob Savant (1,010) May 13, 2014 California
    Trader

    do they even ship to the US?
     
    #14 reefer_bob, Mar 19, 2015
  15. Misterphinister

    Misterphinister Initiate (0) Feb 17, 2015 Michigan

    It's actually worse than the Bruery pricing structure for the Mikkeller club... They only allot you a certain amount of beers and anything else you want can be purchased at a 0% discount. If we figure volume into the equation, it's probably strikingly similar to the bruery volumes that are allotted for 3X the price.
     
    #15 Misterphinister, Mar 19, 2015
  16. 57md

    57md Grand Pooh-Bah (3,033) Aug 22, 2011 Pennsylvania
    Pooh-Bah

    I've only ever had two Mikkeller offerings (Beer Geek Breakfast and I Hardcore You) and both were very good. Both were also far more expensive and not quite as good as my favorites of either style.

    I can't see paying such ridiculously high prices for really good beer when I can find beer just as good locally at a much cheaper price.

    So, I am with the OP and I say it is outrageous!
     
    #16 57md, Mar 19, 2015
    utopiajane, mtvolkens, SackBlabbath and 2 others like this.
  17. olradetbalder

    olradetbalder Initiate (0) Jan 31, 2011 Sweden

    It is not outrageous. A normal beer in Denmark is priced at around 5 USD per bottle. So 10 regular beers would be 50 USD.
    Since this will probably include more than just the standard IPA etc. it is not so expensive for us.

    On a sidenote to explain on our taxlevels around here. Evil Twin and Omnipollo ha a project that was called "Free beer". It was a was to give away a good pale ale so people would se what you actually get for little more money. It was FREE, no charge or anything at all. In Sweden we had to pay 5 bucks for the "free beer".....

    What is outrageous is not the prices, it is our taxlevels etc.
     
    #17 olradetbalder, Mar 19, 2015
    kevanb, machalel, Flashy and 1 other person like this.
  18. Ciocanelu

    Ciocanelu Initiate (0) Aug 30, 2012 Romania
    Trader

    Stop comparing US prices to Europe prices. If $72.00 a month for 6 to 12 beers is outrageous, what about Three Floyds Arctic Panzer Wolf for $35,89 (http://shop.mikkeller.dk/shop/beer/three-floyds-arctic-panzer-wolf/) ? It's not necessarily about those 6 to 12 beers, it's about the opportunity to get some rare stuff in Europe. This beer club is clearly not meant for people outside Europe.
     
    #18 Ciocanelu, Mar 19, 2015
    ari32, vacax, machalel and 1 other person like this.
  19. Fargrow

    Fargrow Initiate (0) Feb 7, 2013 Michigan

    Memberships/subscriptions are incredibly smart if you're a business. Just think of how easy it is to not cancel your Netflix subscription. The accountants have to love the steady income every month.

    But as a customer, there's no way I'm doing this or any other beer subscription. I spend an outrageous amount on beer I get to choose. I can't imagine paying a bunch for shipping on beer I don't choose.
     
    #19 Fargrow, Mar 19, 2015
  20. parrotsnest

    parrotsnest Initiate (0) Aug 16, 2010 Washington

    Mikkeler overpricing? I'm shocked!
     
    #20 parrotsnest, Mar 19, 2015
    Brolo75, PSU_Mike, Herky21 and 11 others like this.
Page 1 of 5
Thread Status:
Not open for further replies.