Why is every new stout seemingly an insta-whale?

Discussion in 'Beer Talk' started by Bigbrew140, May 23, 2016.

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  1. Bigbrew140

    Bigbrew140 Initiate (0) Oct 12, 2015 Connecticut

    seems like every release now a days give birth to an insta whale. Is just bottle count what dictates a whale or does taste come into it anymore? It's crazy!
     
  2. akolb

    akolb Initiate (0) Aug 8, 2015 Colorado

    I don't know but "insta-whale" should become an official part of the beer lexicon.
     
  3. offthelevel_bytheplumb

    offthelevel_bytheplumb Maven (1,277) Aug 19, 2013 Illinois

    People dig the stouts. With that said, not every new stout is a "whale".
     
    Brolo75, tillmac62, jrnyc and 3 others like this.
  4. NoYouDidnt

    NoYouDidnt Savant (1,045) Feb 15, 2015 Indiana

    I definitely see a lot of that too. The nice part about stouts being the most sought after of the product line, (especially the barrel aged line) the other barrel aged beers (barley wines, Scottish wee heavies, old ales, bocks) for many breweries are left on the shelves longer and are easier for folks who like them too, to have access to some also great tasting beers, with not near the effort.

    Sour styles also seem to receive the same treatment as stouts now. They're gone in a hurry too.
     
  5. Strangestbrewer

    Strangestbrewer Crusader (477) Oct 17, 2014 Oregon

    The hype engine doesn't slow down. It always needs more beers otherwise people might realize that the hype of something else might've not been worth it.
     
    swolepeer, ericwo, sharpski and 2 others like this.
  6. pagriley

    pagriley Pooh-Bah (2,382) Oct 27, 2014 Illinois
    Pooh-Bah Trader

    Cause, trade bait bro...

    But seriously - people are hyping the shit out of everything these days to try and cash in trading on the latest release. Stick to the classics... (bah humbug, curmudgeon, grumble...)
     
  7. Jaycase

    Jaycase Grand Pooh-Bah (3,858) Jan 13, 2007 Illinois
    BA4LYFE Society Pooh-Bah Trader

    In some alternate beer trading universe, taste is the critical factor in determining the desirability of a beer. Well, I'd like to think so anyway.
     
  8. ONovoMexicano

    ONovoMexicano Initiate (0) Jun 14, 2012 New Mexico

    Not every stout does, actually. It's got to have been in a barrel for sure. If not, it's got to have the kitchen sink of ingredients to be really good. Even better, throw in all the ingredients and then throw it in barrels. And do 5 variants in different types of barrels.
     
  9. jtirpak22

    jtirpak22 Initiate (0) Aug 27, 2015 Washington

    I think we know why every new beer is an "insta-whale." Local trade base hypes the hell out of a beer in order to increase its trade value. This behavior is especially rampant in areas where the general beer is mediocre. What then occurs is that some people truly don't realize that the best beer in their area is still just slightly above average and they claim that it's the best beer ever. Then there are other people in those areas who know their beer is only slightly above average but they makes sure to hype it wildly in order to fleece others or trade for beer that actually is great. Either way, you see a lot of this type of stuff happening in regions where there isn't a large sample of great, or even above average, beer.

    I really hope this is true, and I wish I lived in that one.
     
  10. Bigbrew140

    Bigbrew140 Initiate (0) Oct 12, 2015 Connecticut

    Very true jtirpak22 I always look at where the reviews are from, most are usually local. You can say it's because they are the first to get or they are hyping it up. Question is how many people buy into the hype.
     
    jtirpak22 likes this.
  11. BoomKentucky

    BoomKentucky Zealot (675) Mar 22, 2013 Kentucky

    I would say that barrel aged is the rage. Stouts are my favorite but I don't care for the barrel age but that is what everybody loves.
     
  12. HorseheadsHophead

    HorseheadsHophead Grand Pooh-Bah (3,732) Sep 15, 2014 Colorado
    Pooh-Bah Trader

    I was going to say sours, too. Any new sour ale instantly becomes a whale.
     
  13. Squire

    Squire Grand Pooh-Bah (4,385) Jul 16, 2015 Mississippi
    BA4LYFE Society Pooh-Bah Trader

    Not everybody.
     
    BoomKentucky and hopsputin like this.
  14. The_Snow_Bird

    The_Snow_Bird Grand Pooh-Bah (3,557) May 7, 2015 Michigan
    Pooh-Bah Trader

    Stouts are the shit!!
     
  15. PourMore

    PourMore Crusader (462) Oct 4, 2014 Florida

    I was gonna say barrel-aged beers. (for many people's definition of "whale" anyway.... mine is a bit more particular)
     
  16. jzeilinger

    jzeilinger Grand High Pooh-Bah (8,847) Dec 4, 2004 Pennsylvania
    BA4LYFE Society Pooh-Bah Trader

    Both play a factor. I've had low bottle count releases that were "meh" and I wasn't the one who won on that venture, it was the brewer. Low bottle counts are always over-hyped and the brewer better bang it every batch because they are commanding a higher dollar and in return costing our valuable time to travel there and wait in line. It's a two way street if they want return business. (And social media reviews which spread like wildfire.)
     
    Shroud0fdoom likes this.
  17. TheRealDBCooper

    TheRealDBCooper Initiate (0) Mar 17, 2010 Svalbard & Jan Mayen Islands

    No idea. Old Rasputin and Stone IRS are better than 95% of any of those hyped beers. (And often times the store will do you the favor of aging the bottles.)
     
  18. westcoastbeergeek

    westcoastbeergeek Initiate (0) Sep 16, 2015 Canada (BC)

    I find that most Imperial Stouts are not even judge-worthy until they've been aged a couple years. The odd one tastes great fresh, but it's pretty rare that they even come close to something aged perfectly, with the exception of say a coffee stout.

    I find I need the sugar and intensity to wear off a little and balance out before they get into EPIC territory. Also, way to many people throw out the word "amazing" these days to describe pretty much anything. Some beers need age before they grow into whalez.
     
  19. westcoastbeergeek

    westcoastbeergeek Initiate (0) Sep 16, 2015 Canada (BC)

    Totally agree, and when you look at the price it's hard to argue anything is much better than these. I love a good Fifty Fifty Eclipse, it's stellar beer and aged really well, but I'll be damned if I'd rather not have like 12-16 Old Rasputin's over a single bottle of Fifty Fifty if it were a choice. Thankfully, I have both!

    The other thing about single small batch releases is that it's a one shot deal, most brewers will try and save a batch that is just ok by cutting in the regular stout, blending or simply just releasing the beer to make their money. Sometimes it's amazing, sometimes it's just ok, either way you are taking some chances with the barrel aging.
     
    #19 westcoastbeergeek, May 23, 2016
    Last edited by a moderator: May 23, 2016
  20. CanadianBacon

    CanadianBacon Pooh-Bah (2,003) Aug 26, 2015 Canada (QC)
    Pooh-Bah

    I don't think its every stout, but Big barrel aged stouts take time to make and age and for most breweries they don't have the ability to do that year round so when they can release them they get hype. Plus they are fantastic for the most part.
     
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