Noble Ale Works (Q2 2017)

Straight up, I saw some people cracking cans of Trillium and Monkish at 8AM. It reminded me of the episode of South Park where Randy said he wasn't an alcoholic because he drank fancy wine in flights, even though he was chugging it LMAO.

 

I don't mind waiting and I like the beer, that's why I wait patiently with my coffee and banana. I do hate at least half the people in line.

 

Gotta get their OJ nutrients.

How's the DIPA tasting?

 

I couldn't agree with you more. I thought I was a beer snob, but these people had me beat. "Juice this, can that, Monkish this, Treehouse that"... for HOURS. Thank god I had headphones or else I would've blown my friggin' brains out.

 

Just glad you survived your first hazing.

 

The DIPA is pretty good. Galaxy really comes through on the nose, super palatable and dangerously crushable. This is the first haze can I've ever had (had stuff from Offshoot on tap and Down Down on tap at Bottle Logic) and I gotta say, I understand why people call hazy beers "juice" now. It definitely has a juicy mouthfeel and looks just like a mimosa in the glass. It's completely opaque.

 

I have my headphones on in every single line I stand in - whether or not I even have anything playing in them will remain unanswered. I just try to drown out every single conversation going on and/or the people that stand in line without headphones who feel that every other person in line is down with their BS playlist...................

 

Headphones made the line infinitely more tolerable. I'm glad in retrospect that I didn't bring my wife along for the ride because she would have absolutely hated it.

Update since I've cracked a can of Gosebusters as well, this stuff smells, tastes, and looks just like Bottle Logic's Hostile Intent. Maybe just a LITTLE bit thinner on the mouthfeel. Really great stuff, nice balance of sweet and sour. Limits were one 4-pack per person on the Gosebusters, otherwise would have definitely got some more because it's fantastic. I like this more than the DIPA.

 

Thank Noble for that, this is their target demographic, just read their content on social media and on their cans, they weren't that way before, its as they needed to dumb themselves down to appeal to the haze bro alcoholic crowd and they have succeeded ten fold. No Thanks.

Cheers

 

Dang, that's sad. I mentioned it on one of Noble's recent posts on Instagram, and instead of hearing back from them I got bombarded by other people calling me a loser and a crybaby. People drinking beer at 8AM in a parking lot... but I'm the loser. You can't make this stuff up.

 

Lol at "they weren't that way before".

 

Truth is painful sometimes Vito.

Cheers,

 

Ignorance is bliss..........

 

Vito, you said in your own words on this forum:

What happened to that? If you guys were enforcing that rule today half the crowd in the line would've been gone.

 

I've been a loyal Noble consumer from day one Vito, and if your going to go on a social media site and try to tell me there hasn't been a major pivot in your target marketing strategy from then, then I question your competence and motive's.

Cheers,

 

They used to take the concept of Nobility seriously. Men wore dinner jackets in the tap room. Women put on jewelery. People excused themselves to fart in the washroom. They served beer in glasses.

Now? Mos Eisley had a more reputable cantina.

 

Yea, thats how I remember it, but I never saw anyone excused themselves to fart,

 

Bummer, wanted a pack but won't even try until they can do a release on a weekday. Their certaintly getting the hype they want on the releases but lining up hours before release? No thanks.

 

Beer gangs are funny

 

I've seriously stopped even going in for crowler fills or for after work drinks with my buddies. When you start intentionally limiting things and start advocating anti-consumer behavior like long lines etc etc I'll gladly patronize Barley Forge or Bottle Logic over your business. Things like that only hurt you in the long run in exchange for short term profits. Pretty short sighted.