IPA: Mainstay or Fad?

35% of a large market, especially now that Yinlins are considered craft is pretty dominant. Does the next highest even break 15%?

 

Nope, not a fad, just gets a change up from time to time. All good, stouts included.

 

These kinds of threads are the fad right now.

 

IPA's have been around long enough to be well past the "fad" stage. There is a lot of newer stuff going on with IPA's. But fad, no.

 

I guess I think "Dominant" should imply close to half the (Craft) market. I see it as 2/3 of craft isn't IPA .

And since
"Craft" (B.A. defined) is only about 12% of the total US beer market and even if one adds the barrelage of the ex-craft (Lagunitas, Founders, GI and the other ABers) -so, IPA is, what -at best - 5% of the total beer market?

Now "Light Beer" - That's (still - for now) Dominant.
.

 

Ummm IPAs have been around since 1840. Or are you referring to the Hazy versions?

 

IPAs were around prior to 1840. I would recommend the IPA book written by Mitch Steele to you.

Cheers!

 

When I see 2 or 3 IPA's on the tapline of most bars I walk into? Here in South Florida, which I once referred to as a land of "BAC swilling yokels?

A fad? Yeah, right.

 

Yep, you got it! IPAs suck! They've only been popular for a few months and will probably die any day now. I'm sure most IPA fans will easily forget them in a few months when something new comes along. They've never really been all that well-liked or received, anyway. Just another boring fad, for sure.

Okay, I'm sorry. I couldn't not give a sarcastic answer.

Since he like stouts, I'm thinking maybe he solo-domed a four pack of World Wide Stout?

 

I'm also quite a big chili head. I love all different kinds/styles of hot sauce from many different hot sauce companies, just like with beers and breweries!

Eric

 

New England Style IPA's are also a legit style...here to stay! I would say.

 

For IPA's to go "away" alot of palates are going to have to make another drastic change....not sure mine will be able to.....I've tried.....

 

I dont think your " one of the unfortunate few " with regards to gastro-intestinal issues with yeast driven hazy beers. It's more prevalent than you think.I personally know several people who suffer from the effects that hazes have on the gastro track.

Cheers,

 

I would say mainstay but there is a problem here that will ultimately leave IPA a fad. The continued evolution of the style. It went from very malty and very hoppy, to less malty and more hoppy. Then along came NEIPA. The problem is with the evolution you lose some and gain some until as @patto1ro said every style dies. Unless it stops changing this will lead to its own demise.

To be honest I don't even think brewers today brew better IPAs then in years past. They have different and better hops to lean on. A lot of beer drinkers shouldn't be praising the newer brewers rather than the modern day hop growers.

 

Disagree, great lagers and Pils cross the boundary between craft drinkers and aal drinkers. They’re approachable and easy drinking in a style that most like. Weird ipa offshoots stand tall as a candidate for fad status, but classical beers not so much.

 

The thing about those 2, the Lager and the Pils.. if they die all beer dies.

 

It’s just so very basic, most start off with lighter lagers like Budweiser sneaking a warm 6 in the woods at 16. Back in the day a step up was Lowenbrau and or Heineken, really the only real step up for most. But the style is beers guys have loved for over 100 years or more, definitely more. Lagers are the backbone in the beer industry.

 

IPAs are a fad.

But a fad as in not every damn beer has to be an IPA, there are other styles. But it is way easier to hide a badly made beer with hops than it is to make a good Lager.

 

I think that’s changing. I go to the UK at least once a year and the boomerang of style influence from US to UK has happened in a big way. Tons of small start up brewers are making west coast and NEIPA and serving them in all forms — bottle/force carb draft and traditional cask. All of this being served alongside plenty of traditional UK bitters, pales, Milds, ESBs and IPAs. Cheers.