How could this beer make it here so quickly?

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It doesn't seem possible that distro can be that fast, so that leads to the obvious solution that the dating mechanism during packaging carries a wrong date to apply to the cans. If not that, then the next option for the date on the can would be that it is a Best-By date. How is the beer tasting?

 

IDK how they date their cans, but this no doubt reflects the benefits of AB-Inbev ownership. AB-Inbev knows logistics.

 

I looked at the reviews. One mentioned best by, one mentioned packaged on. Surely they can't be doing both now at the same time.

 

It could be a new delivery to that liquor store , but it was about to expire by date. We all know any reputable distributor would never ever send out old beer to a customer.

 

In this case the fact the Distributor was able to get it into the store you bought it from should send up red flags. I might look for another beer store where the owner actually checks dates, that order of GI should have been refused. The fact there’s no brewers standards across the industry doesn’t surprise me, some want to keep you guessing to be kind, I’d stop short of openly trying to trick anyone, but clarity isn’t exactly rampant across the board.

 

Not always so on the time - we use a best by date on non-beer products that have a "hard" best buy date (legal claim on Vitamin C content) and we use the time stamp. It is the first line of the code - Best Before <date> - is pretty clear. Underneath that, there's also "secret squirrel code" referring to plant location and even the individual line. The time stamp (and the other non-obvious code info) would allow us to pin-point product in the case of a recall or other quality incident. Big difference between food world and beer world, which I learn more about every week, but the time stamp is useful regardless of the type of code date.

 

Well, the same company has done it before:

May 8 Is Budweiser 'Freshness Day'
World's Largest Brewer Offers Same-Day Fresh Beer In 180 Cities
ST. LOUIS, May 8 2002 /PRNewswire/ -- Budweiser has designated today as "Freshness Day," offering millions of adult consumers across the U.S. an opportunity to taste Budweiser packaged this morning.

Select retailers in 180 cities will offer Budweiser longnecks packaged today bearing the "Born On" date of "08 MAY 02," allowing consumers to try the freshest beer available! Budweiser trucks will pick up beer packaged this morning at one of Anheuser-Busch's 12 U.S. based breweries, and deliver it to company wholesalers that serve the 180 cities. The distributors will deliver the "day-fresh" Budweiser to select retail accounts for consumers to taste today.