Sixpoint thinks we need more Haze

Sir you are just getting tired of poorly made haze. To many bad or lackluster ones out there cheers

 

I've enjoyed hazies from them in the past, but in this moment I can't muster much excitement for this announcement.

 

No different than the bitter bomb IPA/let's make every style hoppy trend when that first became popular. At least from a business perspective the hazy trend is a little more approachable for most people.

So they have a hazy session, an IPA and an IIPA. Makes sense I guess BUT I wonder how this will do with and then against all of their hazy seasonals.

 

I had some fresh Hootie, canned 12/31/19 and was not impressed at all. I don't know if it it's the whole "low IBU" thing they're going for (it's 5 IBUs) but it just felt kinda "empty" for an IPA. I remember it having a fuller body overall, either they tweaked the recipe or my memory is off.

I also got some fresh Party Hat (canned 12/30/19) and, while it's a nice beer, it also is kind of "hollow" for a 7% IPA. I guess I'm just not a big fan of 0 IBU IPAs.

Regardless of all that, I just wish I could just find some Alpenflo around here in South Jersey.

 

Count me in as feeling the same way, give me a nice bitter IPA any day of the week.

 

Ya know, I forget what happened after Sixpoint was purchased by "ABV" as far as distribution goes. Southern Tier moved from Regal Wine to the so-called "New Jersey Beverage Alliance" (which is mostly AB houses, except for one indie, Nash, in the region where AB owns the distributor) that already distributed Victory's beers. But Sixpoint was a Hunterdon-distributed brand, IIRC - was ABV going to move Sixpoint to NJBA?

Unfortunately, looks like Hunterdon's off-line.

I don't know, most of the brands I once purchased distributed by AB houses (Victory, Ramstein, Firestone-Walker and Ithaca in particular) have pretty lousy presence on most store shelves, both as far as freshness and variety go.

 

I don't think that's a fair statement for several reasons, but above all you have no idea what he is consuming. Secondly, the US beer market is embarrassing right now due to its infantile obsession with "haze". The beer aisles are a fucking joke and in no way resemble the beer market just 5-7 years, when even then, amidst a general IPA boom, beer drinkers had great variety and prices were not driven by an aesthetic or some false notion that local tastes better.

 

"Sixpoint Brewing thinks it needs more Money."

Like many huge trends in various areas of culture, "haze" has been migrating from the underground (the local upstarts) to the mainstream of craft beer, and it's gradually losing its cool factor in the process. This is taking it to where it always has belonged: Easy, accessible beer for casual craft beer drinkers -- training wheels beer -- and not the ultimate beer for the most committed connoisseurs, as it once widely was confused to be. It's in the process of fulfilling its destiny. Hopefully, as the shelves fill up with "Hazy IPAs" from nationally and regionally distributed brands, the little locals on the leading edge largely can move on to something better and less beaten into the ground (and, ideally, much broader).

 

You really have no idea how you sound, do you?

 

A pretty simple answer is don't buy them, stick with what you like and look for new offerings in your flavor of choice. It's their business model and are responsible for choices made, sales will reflect said decisions.

 

Exactly buy what you enjoy and stop bashing a style of beer. I will personally never get tired of haze so keep em coming cheers

 

Yes, just like with the classic IPA trend, the Lager trend, etc. The fun part is finding the ones that really click with you within any style.

I just don't see this. There is so...much...beer to choose from nowadays and even my local grocery store, that clearly has no idea what it is doing (but it is getting better) offers a lot of really good choices and overall, for a decent price.

 

And now White Claw has been given substantial space in the craft cooler at my local grocery store. Fruit flavored alcohol water and fruit flavored nicotine. Yep, give 'em what they want. Give me a hopped up barleywine and a hand rolled Cuban.

 

Sir the whole point of owning a business is to make money. Retailers will sell hundreds of cases of white claw before selling one case of barleywine. It's a sign of the times

 

What a time to be into craft. Complaining of too many options.