Stone Enjoy By 4.20.23

Discussion in 'Beer Releases' started by jageraholic, Feb 9, 2023.

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  1. jageraholic

    jageraholic Pooh-Bah (1,632) Sep 16, 2009 Massachusetts
    Pooh-Bah Trader

    I saw on social media Stone is distributing Enjoy by IPA 4/20/23 and the math didn't quite add up to me. So did a little research to verify last time I had an enjoy by, which has been awhile since it's harder to find, it used to be a 35 day Enjoy by date. That's now been bumped to 70 days. Still well within the reasonable freshness window for a beer but feel it follows a theme of subtle changes Stapporone has been making without disclosing. Another example is releasing OG ruination but not being the OG 7.7% recipe.

    Felt it'd be fun to discuss. Thoughts?

    Cheers!
     
    #1 jageraholic, Feb 9, 2023
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  2. GetMeAnIPA

    GetMeAnIPA Pooh-Bah (2,559) Mar 28, 2009 California
    Pooh-Bah

    I bought a 6 pack of the most recent ruination and thought it was good. I couldn’t tell you how close or far away it tasted from the OG. They could probably rebrew the OG and still couldn’t tell. I did like the beer and the gold cans were pretty rad.

    the 35 days is definitely ambitious and if they were doinga small release I can see it making sense. I think 60 days is a good mark. So 70 is close.

    from a business standpoint the changes makes sense. Not sure how the overall public thinks. My first thought is the person buying stone isn’t paying that much attention that these changes make sense.
     
    #2 GetMeAnIPA, Feb 9, 2023
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  3. Resistance88

    Resistance88 Grand Pooh-Bah (3,462) Apr 9, 2015 California
    Society Pooh-Bah Trader

    they couldn't brew the og cuz they they cant source the hops needed not cuz theyre out to get you

    same with the tons of other old breweries changing recipes.
     
    #3 Resistance88, Feb 9, 2023
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  4. JackHorzempa

    JackHorzempa Grand Pooh-Bah (3,375) Dec 15, 2005 Pennsylvania
    Society Pooh-Bah

    In the absence of a robust marketing campaign announcing the change of best by duration I am not a fan of this.

    I will not be buying this release.

    Cheers!
     
    #4 JackHorzempa, Feb 9, 2023
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  5. Resistance88

    Resistance88 Grand Pooh-Bah (3,462) Apr 9, 2015 California
    Society Pooh-Bah Trader

    because they didn't email you to let you know they changed it?

    I've had this beer at 3 months old and it barely changed shit.
     
    #5 Resistance88, Feb 9, 2023
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  6. JackHorzempa

    JackHorzempa Grand Pooh-Bah (3,375) Dec 15, 2005 Pennsylvania
    Society Pooh-Bah

    It doesn't have to be an e-mail. They could openly advertise this change either on the packaging or something similar.
    Given the posts I have read from you, I am not surprised you can't notice shit.
     
    #6 JackHorzempa, Feb 9, 2023
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  7. Resistance88

    Resistance88 Grand Pooh-Bah (3,462) Apr 9, 2015 California
    Society Pooh-Bah Trader

    it says on the packaging when the best buy date falls in bold words .:rolling_eyes:


    hey, thanks for reading my posts. :+1:
     
    #7 Resistance88, Feb 9, 2023
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  8. JackHorzempa

    JackHorzempa Grand Pooh-Bah (3,375) Dec 15, 2005 Pennsylvania
    Society Pooh-Bah

    Maybe not for long? :poop:
     
    #8 JackHorzempa, Feb 9, 2023
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  9. Resistance88

    Resistance88 Grand Pooh-Bah (3,462) Apr 9, 2015 California
    Society Pooh-Bah Trader

    jack, don't run me away like the professional brewer now
     
    #9 Resistance88, Feb 9, 2023
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  10. JackHorzempa

    JackHorzempa Grand Pooh-Bah (3,375) Dec 15, 2005 Pennsylvania
    Society Pooh-Bah

    I will still be a BA.

    But no need to waste time on...
     
    #10 JackHorzempa, Feb 9, 2023
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  11. pinballplayer

    pinballplayer Maven (1,487) Jul 2, 2014 California
    Trader

    Can someone confirm this is the first release with the extended 70 day freshness date?
     
    #11 pinballplayer, Feb 9, 2023
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  12. pixiesfanyo

    pixiesfanyo Crusader (495) Oct 25, 2010 California

    He also liked that one band before they sold out too.
     
    #12 pixiesfanyo, Feb 9, 2023
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  13. GetMeAnIPA

    GetMeAnIPA Pooh-Bah (2,559) Mar 28, 2009 California
    Pooh-Bah

    do you usually buy their enjoy by releases?
     
    #13 GetMeAnIPA, Feb 9, 2023
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  14. RaulMondesi

    RaulMondesi Grand Pooh-Bah (5,343) Dec 11, 2006 California
    Society Pooh-Bah Trader

    There is zero reason to support Stone at this point. Greg Koch was an unlikable tool before selling (and made a lot of dumb decisions before he did), and then his arrogant ass did sell (something he swore he would never do). It’s over. The 2000’s are gone. I’m not going to support Sapporo. I don’t eat wonder bread, so I’ll no longer drink Stone.
     
    #14 RaulMondesi, Feb 9, 2023
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  15. jageraholic

    jageraholic Pooh-Bah (1,632) Sep 16, 2009 Massachusetts
    Pooh-Bah Trader

    The columbus or the centennial? Tough hops to get :slight_smile:
     
    #15 jageraholic, Feb 9, 2023
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  16. jageraholic

    jageraholic Pooh-Bah (1,632) Sep 16, 2009 Massachusetts
    Pooh-Bah Trader

    Yeah but, arrogant bastard. there's no other beer like it and it's a favorite.
     
    #16 jageraholic, Feb 9, 2023
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  17. JackHorzempa

    JackHorzempa Grand Pooh-Bah (3,375) Dec 15, 2005 Pennsylvania
    Society Pooh-Bah

    I have in the past.

    Cheers!
     
    #17 JackHorzempa, Feb 9, 2023
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  18. ESHBG

    ESHBG Pooh-Bah (2,099) Jul 30, 2011 Pennsylvania
    Pooh-Bah

    35 or 70 days won't matter, as I will still be able to find EB in the singles section well past the enjoy by date. :wink:
     
    #18 ESHBG, Feb 9, 2023
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  19. Resistance88

    Resistance88 Grand Pooh-Bah (3,462) Apr 9, 2015 California
    Society Pooh-Bah Trader

    how the hell would i know i have never tried buying hops . I'm just repeating what i was told when i asked them:rolling_eyes:
     
    #19 Resistance88, Feb 9, 2023
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  20. RaulMondesi

    RaulMondesi Grand Pooh-Bah (5,343) Dec 11, 2006 California
    Society Pooh-Bah Trader

    Very true
     
    #20 RaulMondesi, Feb 9, 2023
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