Founders All Day Variety Pack; New Labels

Discussion in 'Beer Releases' started by ESHBG, Feb 25, 2023.

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  1. ESHBG

    ESHBG Pooh-Bah (2,099) Jul 30, 2011 Pennsylvania
    Pooh-Bah

    #1 ESHBG, Feb 25, 2023
    LesDewitt4beer, ZebulonXZogg, jonphisher and 7 others like this.
  2. BigIronH

    BigIronH Grand Pooh-Bah (3,762) Oct 31, 2019 Michigan
    Pooh-Bah Trader

    I've been reading into this the last couple weeks. The variety packs are cool but the new labels ain't it for me.
     
    #2 BigIronH, Feb 25, 2023
    Resistance88, Shanex, LesDewitt4beer and 15 others like this.
  3. unlikelyspiderperson

    unlikelyspiderperson Grand Pooh-Bah (3,966) Mar 12, 2013 California
    Pooh-Bah Trader

    Yeah those labels seem to abandon the core brand image I always associated with founders.
     
    #3 unlikelyspiderperson, Feb 25, 2023
    pinyin, Resistance88, Shanex and 13 others like this.
  4. Steve_Studnuts

    Steve_Studnuts Maven (1,355) Apr 21, 2015 Pennsylvania

    I love me some FBS, but I may look right past it now and not even notice.
     
    #4 Steve_Studnuts, Feb 25, 2023
    LesDewitt4beer, chippo33, Harrison8 and 7 others like this.
  5. cryptichead

    cryptichead Grand Pooh-Bah (4,897) Jul 3, 2014 Illinois
    Mod Team Society Pooh-Bah Trader

    These are borderline generic labels. Too bad. Founders used to have a real flair and storytelling in their label design.
     
    #5 cryptichead, Feb 25, 2023
    pinyin, JMN44, LesDewitt4beer and 12 others like this.
  6. jvgoor3786

    jvgoor3786 Grand Pooh-Bah (4,222) May 28, 2015 Arkansas
    Society Pooh-Bah Trader

    I can see that All Day variety pack making a regular appearance in my fridge this summer.
     
    #6 jvgoor3786, Feb 25, 2023
    Scott586, rodbeermunch, ramseye4 and 6 others like this.
  7. NorsemanOne

    NorsemanOne Pooh-Bah (2,331) Sep 17, 2021 Utah
    Society Pooh-Bah Trader

    A few of us discussed this on the BA discord a couple weeks back. @FBarber, @Mr3dPHD and @ANewHop
    My personal thoughts were I'm in the current generation of drinkers (26) and I think the marketing redesign is incredibly dull, and doesn't even count as marketing in my opinion.

    I don't buy beer for art on the can/bottle, however I do enjoy seeing really well designed labels and have a few favorites.

    Here's hoping to a redesign soon!
     
    #7 NorsemanOne, Feb 25, 2023
    GuyFawkes, Shanex, LesDewitt4beer and 10 others like this.
  8. DarkDragon999

    DarkDragon999 Maven (1,331) Feb 13, 2013 Rhode Island

    I'll get it once just for the session Red IPA exclusive and I'll never buy it again.
     
    #8 DarkDragon999, Feb 25, 2023
    Scott586, AirBob, jonphisher and 3 others like this.
  9. MistaRyte

    MistaRyte Pooh-Bah (2,681) Jan 14, 2008 Virginia
    Pooh-Bah Trader

    RIP Brefus Stout Baby... I hate rebrands, I usually know when I've had a beer before from the artwork. Rebranding makes me retrain my brain. Which is getting weaker by the year with all the beer I throw at it.
     
    #9 MistaRyte, Feb 25, 2023
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  10. BalancingBrooms

    BalancingBrooms Pooh-Bah (2,894) Aug 22, 2013 California
    Pooh-Bah Trader

    Gonna miss that baby and that lady

    but honestly, let’s bring reds rye back to 6 packs, miss access to that beer
     
    #10 BalancingBrooms, Feb 25, 2023
    LesDewitt4beer, miwestcoaster, jonphisher and 9 others like this.
  11. BeerGeekExtraordinaire

    BeerGeekExtraordinaire Zealot (542) Mar 6, 2020 Illinois
    Trader

    The new labels suck
     
    #11 BeerGeekExtraordinaire, Feb 25, 2023
    LesDewitt4beer, chippo33, ZebulonXZogg and 11 others like this.
  12. woodchipper

    woodchipper Grand Pooh-Bah (3,735) Oct 25, 2005 Connecticut
    Society Pooh-Bah Trader

    One of my favorites of all time is going to lose the baby !!!!!!!!!!!!!! Say it isn't so.
     
    #12 woodchipper, Feb 25, 2023
    CBlack85, unlikelyspiderperson, BalancingBrooms and 3 others like this.
  13. jageraholic

    jageraholic Pooh-Bah (1,632) Sep 16, 2009 Massachusetts
    Pooh-Bah Trader

    Not a fan for sure. I appreciate adding the experience expectations but I agree they seem fairly generic and I don't get the correlation of the background pics.
     
    #13 jageraholic, Feb 26, 2023
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  14. Giantspace

    Giantspace Grand Pooh-Bah (3,043) Dec 22, 2011 Pennsylvania
    Pooh-Bah

    Dirty Bastard might be the worst label ever. Nothing stands out and who is reading that script?

    I never noticed, does Founders use embossed bottles currently?

    Enjoy
     
    #14 Giantspace, Feb 26, 2023
    chippo33, eldoctorador, Rug and 1 other person like this.
  15. AZgman

    AZgman Pooh-Bah (1,858) Dec 22, 2011 Arizona
    Society Pooh-Bah

    I guess they don't do market research? The labels remind me of knock-off beers at Trader Joe's...
     
    #15 AZgman, Feb 26, 2023
    Scott586, Redrover, chippo33 and 6 others like this.
  16. jageraholic

    jageraholic Pooh-Bah (1,632) Sep 16, 2009 Massachusetts
    Pooh-Bah Trader

    Yeah, they use those bottles currently.
     
    #16 jageraholic, Feb 26, 2023
    ChicagoJ likes this.
  17. Giantspace

    Giantspace Grand Pooh-Bah (3,043) Dec 22, 2011 Pennsylvania
    Pooh-Bah

    I was thinking about this re-label. I wonder how well these beers sell before the change. Is this a way to get rid of these beers and get more IPA out there?


    Enjoy
     
    #17 Giantspace, Feb 26, 2023
    jonphisher, Beer_Economicus, wheelsnipecelly and 1 other person like this.
  18. AccipiterofBeer

    AccipiterofBeer Pooh-Bah (1,773) Nov 28, 2016 New York
    Pooh-Bah

    The 'venture series' notation implies those are limited time labelings.
     
    #18 AccipiterofBeer, Feb 26, 2023
    ChicagoJ likes this.
  19. jmdrpi

    jmdrpi Grand High Pooh-Bah (8,989) Dec 11, 2008 Pennsylvania
    BA4LYFE Society Pooh-Bah

    agreed on both of your points.

    the new labels are totally forgettable.
     
    #19 jmdrpi, Feb 26, 2023
    ChicagoJ and BalancingBrooms like this.
  20. JackHorzempa

    JackHorzempa Grand Pooh-Bah (3,375) Dec 15, 2005 Pennsylvania
    Society Pooh-Bah

    Concerning the new labels, to borrow a phrase from New Yorkers:

    [​IMG]

    Cheers!
     
    #20 JackHorzempa, Feb 26, 2023
    ChicagoJ likes this.
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