Are 16oz cans the future?

Discussion in 'Beer Talk' started by Miles_in_beer_city, Feb 23, 2022.

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  1. Miles_in_beer_city

    Miles_in_beer_city Pundit (982) Jun 18, 2014 North Carolina

    A local brewery, Hi-Wire, with a large production brewery, has announced that all flagship and seasonal beers will be distributed in 16oz cans going forward.

    Many of their flagships and seasonal have been available in both 12 and 16 ounce cans for a while, but it sounds like they will can only in 16oz going forward. They dropped their bottling line 4 or 5 years ago. Removing the bottling line opened up a lot of room in their facility for tanks, and storing empty cans.

    I actually like 16oz cans, and I suspect it makes sense from a business standpoint. Cost difference for a 12 or 16 ounce can is probably minimum given the current can supply issues, but allows selling 33% more beer in each can.

    I'm also seeing more 16oz cans from other breweries, including SN in the grocery store.

    https://twitter.com/HiWireBrewing
     
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  2. steveh

    steveh Grand Pooh-Bah (4,174) Oct 8, 2003 Illinois
    Society Pooh-Bah

    Around here they seem to be the present.

    4-packs of cans seem to be crowding out bottles in the craft sections of the local retailers I frequent.

    I still haven't formed an opinion of whether I find this a good thing. I don't always want to drink 16 (or 20) ounces of one beer. If I have 12 ounce containers of different styles it's easier to have a couple at a sitting.
     
  3. QuakeAttack

    QuakeAttack Pooh-Bah (2,353) Mar 19, 2012 California
    BA4LYFE Society Pooh-Bah

    I would say this is correct, but I get a lot of my beer directly from breweries and tend to have more larger bottles (750ml), 12oz bottles, and cans (90% 16oz).
     
  4. Miles_in_beer_city

    Miles_in_beer_city Pundit (982) Jun 18, 2014 North Carolina

    Failed to mention in OP, but most of their 16oz's are 6 packs.
     
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  5. BBThunderbolt

    BBThunderbolt Grand High Pooh-Bah (7,846) Sep 24, 2007 Kiribati
    Pooh-Bah Trader

    I hate 16oz cans almost as much as I hate 22oz bottles. Let's pay more money for less beer just so we can be cool.
     
  6. cid71

    cid71 Zealot (614) Mar 2, 2009 New Jersey
    Trader

    i think 16 oz is the present , but the future will be 7 or 8 ounces or something like that. the beverage industry is getting caught up in the healthier lower alcohol craze, so we are back to pilsners and milds. but if you still want imperial stout or barleywine flavor isnt the answer smaller portions?
     
  7. cavedave

    cavedave Grand Pooh-Bah (4,157) Mar 12, 2009 New York
    In Memoriam Pooh-Bah Trader

    I see the huge move to 16 oz. cans as the present situation.

    Not sure any of us can predict the future with regards to the metal markets, or the whimsical natures of consumers. But I both would like to see, and expect to see, a move in the direction of fewer beers being put into cans of any kind. I hope to see 12 oz. glass bottles re-take the marketplace, and a general move for more local beer to be consumed locally, far less beer shipped long distances.
     
  8. Miles_in_beer_city

    Miles_in_beer_city Pundit (982) Jun 18, 2014 North Carolina

    I don't see that attracting many consumers.
    In the same light as, look around the tasting room and see how many are drinking a half pour. Yes there are probably a number of 10 or 12oz pours for the high gravity brews, but also to keep the price down, as even at 10 or 12 they cost as much or more than the flagships.

    Several years ago I noticed a few breweries going to 11oz bottles... thankfully that appears to have not caught on.

    Business wise, I suspect that a bottle or can vary little in cost for various sizes between 8oz and 16oz. They sell less beer per unit, but still have to pass on the cost of the container.
     
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  9. PapaGoose03

    PapaGoose03 Grand High Pooh-Bah (6,057) May 30, 2005 Michigan
    BA4LYFE Society Pooh-Bah

    Wow, I can't think that I've seen 6x16s anywhere. They're stirring the pot to be able to have a larger $ sale with each purchase transaction.
     
  10. Miles_in_beer_city

    Miles_in_beer_city Pundit (982) Jun 18, 2014 North Carolina

    Passion for brewing is the impetus for most craft breweries, but the reality is passion doesn't pay the bills. More beer out the door brings in the $$ to allow the passion to thrive.
     
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  11. MistaRyte

    MistaRyte Pooh-Bah (2,681) Jan 14, 2008 Virginia
    Pooh-Bah Trader

  12. unlikelyspiderperson

    unlikelyspiderperson Grand Pooh-Bah (3,966) Mar 12, 2013 California
    Pooh-Bah Trader

    I've seen this claim frequently but it doesn't match what I see. When you have the same beer in 12 and 16 oz packaging options I haven't found one that has a dramatic price difference.

    I suspect that what is happening is that a lot of small younger breweries charge more than large legacy breweries, and these same breweries lead the way on the 16 oz can. When legacy brewers have added 16 oz cans it hasn't been paired with the $/oz increase that we saw with bombers.
     
  13. JayORear

    JayORear Grand Pooh-Bah (3,058) Feb 22, 2012 California
    Society Pooh-Bah Trader

    16oz cans are pretty much the norm in my world, both bottle shop and brewery. New Trail, however, is putting out 12, 16, and 19.2 oz. cans of a couple of their beers, and Bell’s is doing multiple formats for Hopslam and Two-Hearted. Love the variety, but I’m sure you need a lot of overhead to do multiple formats.
     
  14. JayORear

    JayORear Grand Pooh-Bah (3,058) Feb 22, 2012 California
    Society Pooh-Bah Trader

    I always think it’s weird when people complain about a few cents difference per ounce between formats. This isn’t exactly an inexpensive hobby to begin with.
     
  15. DrStiffington

    DrStiffington Grand Pooh-Bah (3,740) Oct 27, 2010 New Jersey
    Society Pooh-Bah

    Jack’s Abbey used to do this with most beers but has recently made them all 16oz four packs.
     
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  16. BBThunderbolt

    BBThunderbolt Grand High Pooh-Bah (7,846) Sep 24, 2007 Kiribati
    Pooh-Bah Trader

    Most 16 oz come in 4 packs. 64oz. 12ozers usually come in 6 packs. 72oz. Generally, the 4 packs are more expensive, and are of the trendy styles. So, you pay more for less, just for the cool factor. That extra 4oz aren't generally as enjoyable as the first 12, so you get an overall diminished experience with the beer. The few 16ozx6 packs I see around here are of the shit beers: PBR, Hamms, Old German, etc.
     
  17. BBThunderbolt

    BBThunderbolt Grand High Pooh-Bah (7,846) Sep 24, 2007 Kiribati
    Pooh-Bah Trader

    And, selling less beer per transaction (likely at a higher price) leaves you more beer to sell, thus another transaction.
     
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  18. papposilenus

    papposilenus Grand Pooh-Bah (3,232) Jun 21, 2014 New Hampshire
    Pooh-Bah Trader

    This.

    It’s smarter and draft beer tastes better than packaged beer. The downsides are, growler fills aren’t necessarily any cheaper, especially when you factor in tips, and it’s time consuming for brewery staff.

    And it makes traveling more interesting.
     
  19. southdenverhoo

    southdenverhoo Pooh-Bah (1,567) Aug 13, 2004 Colorado
    Pooh-Bah

    Out here one brewery is well-known for 4/6/16 packaging: Eddyline out of Buena Vista CO. I think virtually everybody else uses 4 packs. This does make Eddyline's CrankYanker IPA a pretty nice value proposition. A $13 six-pack is a lot cheaper per ounce than an $11 four-pack.
     
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  20. BigIronH

    BigIronH Grand Pooh-Bah (3,762) Oct 31, 2019 Michigan
    Pooh-Bah Trader

    The short answer is yes. As has been said they seem to be the “present”. Most of what I buy/have bought has been in this format anyways. No problem here and I doubt it will be one 20 years from now. I feel the same regarding bomber bottles. Cheers.
     
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