On the right hand edge of the label vertically you should see the following: BEST BEORE-A CONSUMER AVANT JFMAMJJASOND201220132014 A single red mark on top of one of the letters and another an top of one of the four digit year dates will tell you when it is best by. For example, a red mark highlighting of the F and another highlighting 2015 means the beer is best by February 2015. Hope that makes sense. I've just woken up so I'm not exactly at my clearest.
